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Adrianne Wadewitz, Ph.D.
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Adrianne Wadewitz, PhD is a Mellon Digital Scholarship Postdoctoral Fellow at Occidental College specializing in emerging media from the 18th-century to the present; she climbs and hikes in Southern California.

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Entries by Adrianne Wadewitz, Ph.D.

Women Relax, Men Mountaineer: What Backpacks Reveal About Gendered Marketing

(41) Comments | Posted November 27, 2013 | 3:15 PM

This summer I went hiking several times in California's Eastern Sierra. Each time I went I counted the number of male to female hikers and ended up with a 5:1 ratio. This reflects many women's experience of the wilderness and outdoor sports such as rock climbing or mountaineering. These are...

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