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Amy E. Goodman
Amy E. Goodman is a lifestyle expert with, an online retailer focused on all things for moms and women, and author of the fast-selling book, Wear This, Toss That! (Atria Books, Simon & Schuster). Her career as an editor, author, host and TV expert spans magazines, news programs and online media outlets. With quality reporting and a no-nonsense attitude she deftly covers anything and everything, including fashion & beauty, home & entertaining, fitness & family and red carpet. Amy has been featured in everything from People Stylewatch, Real Simple, Woman’s Day and Health, among others, and has received resounding support from the blogger community. Amy continues to zigzag across the country for media appearances, book signings, styling workshops and more. Follow her on Twitter @zulily and @amyegoodman.

Entries by Amy E. Goodman

Back-to-School Fashion Kids Dig

(0) Comments | Posted August 20, 2015 | 5:42 PM

Calling all kindergarteners, grade schoolers and teens! While you're squeezing the life out of summer, we parents are hunting for back-to-school looks we hope will express your style. I've handpicked these finds for everything from the first day to serious play, with the goal of helping you

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Back-to-School Supplies With Spunk

(0) Comments | Posted August 20, 2015 | 3:00 PM

As school bells across America start to ring, it's time to gear up! Amidst the number two pencils, glue sticks and standard notebooks on everyone's lists, there are numerous ways to stand out and define your style with back-to-school supplies. My search was far and wide...

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A Guide to the Best Bras for Your Cup Size

(2) Comments | Posted July 7, 2015 | 3:49 PM

There are loads of bras out there and so many styles to choose from that no wonder 85% of American women are wearing the wrong-sized bra: it's overwhelming. We likely fall into a cup we like, think it's the one we should wear forever and possibly never think about switching.

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How to Fit Your Own Bra Size at Home

(1) Comments | Posted July 6, 2015 | 12:16 AM

Most women walk out of the house wearing at least two things every day: underwear and a bra. Now our underwear usually always fits...but what about our bra? It's reported that 85% of us wear the wrong size bra, which simply doesn't make sense when it's the foundation...

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Cool New Finds for Your Beach Bag

(1) Comments | Posted June 19, 2015 | 12:52 AM

It's sweltering. Your clothes are starting to stick to the back of your legs. You're ready to head to the pool or nearest body of water but before you do, check out these innovative ideas for your beach bag...from new accessories to functional towels and even a sunscreen...

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Surviving Your Family Road Trip!

(1) Comments | Posted June 16, 2015 | 11:33 AM

With temps soaring, classes ending and a national holiday hovering on the horizon, a family road trip may be right up your alley. It can be a super adventurous and more affordable way to reach your destination...if you are well prepped.

Take it from me. My family...

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Summer Fashion Trends for Kids

(0) Comments | Posted May 29, 2015 | 10:20 AM

As things heat up, most kids find that their summer duds from last year no longer fit. On the quest for something special, comfortable and fun to restock my own kids' closets, I've rounded up the following finds--from toddler to teen--for play, pool, backyard barbecues and more.

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Kids' Summer Hair Trends: Braids & Buns!

(2) Comments | Posted May 19, 2015 | 12:45 PM

If you think summer is a season to let your hair down and be done, think again. Girls are getting elaborate and bringing braids and buns to a whole new level.

"The biggest trend straight off the runway is incorporating texture into the hair, whether that's by braiding...

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10 Secrets to Surviving Swimsuit Shopping

(0) Comments | Posted April 24, 2015 | 2:22 PM

If only shopping for a swimsuit was as easy as slipping on a shoe. Then maybe I'd try on 15 or 20 while walking up and down aisles, until I found the perfect bikini: my chest not sore from all the changing, my...
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8 Green Goods to Celebrate Earth Day

(0) Comments | Posted April 17, 2015 | 9:16 AM

Outside of the big holidays, Earth Day is one of my favorites. It's partially because I'm Californian, where we grew up recycling and attending Farmers' Markets and repurposing goods long before any of the above became trendy. But mostly, it's because I fear for our planet, and any day we...

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3 Quick-Fix Swimsuit Solutions

(6) Comments | Posted April 3, 2015 | 12:14 PM


Bathing suit season has arrived and though I'm headed to ski locally this spring break, I need to shift my mindset. The down coat needs dry cleaning. My gym trips need to increase. It's time to de-winterize the water pipes and... go shopping...

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Darling and Affordable Easter Outfits for Kids!

(0) Comments | Posted March 30, 2015 | 12:49 PM

Easter Sunday is just a hop away, but when it comes to the latest fashions for kids there's lots of charming options. What's big on the bunny hop style scene include festive plays on prints, pops of color and lots of adorable accessories. At we love trendy looks that...

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Go Spotty with Polka Dots

(0) Comments | Posted March 19, 2015 | 1:43 AM

It seems every so often polka dots pop back into the fashion scene, and when designers like Marc by Marc Jacobs and Lela Rose go spotty like this season, it's time to spring up and take notice.

I'd love to say that I've always been a polka dot person,...

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DIY Surprise Lantern!

(0) Comments | Posted March 19, 2015 | 1:23 AM

When asked to put together a baby gender reveal party for the Today Show's fashion editor Bobbie Thomas, I knew I wanted something to fall out of a Japanese paper lantern, but what? After a little trial and error, here's an easy DIY project for a surprise lantern...

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Go Ahead and Blush: Think Pink for Spring

(0) Comments | Posted March 3, 2015 | 1:57 PM

Are you blushing? I wouldn't be surprised if you were. Seen Fifty Shades of Gray? Or catch Oscar host Neil Patrick Harris in his skivvie? (My hand still covers my mouth thinking about it!)

If your cheeks are flush, you're halfway to donning one of the hottest hues of the...

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Stylish Valentine's Day Gifts By Momtrepreneurs

(0) Comments | Posted February 12, 2015 | 11:28 AM

While doing the "Saturday shuffle" with my kids this weekend -- when you do five errands in roughly 15 minutes -- I ran into several mommy friends, and we started chatting about Valentine's Day.

"I love Valentine's!" I chimed. "It's family fun day and we go ice skating or to...

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Last-Minute Super Bowl Party Décor

(0) Comments | Posted January 30, 2015 | 12:02 PM

You decided to throw a Super Bowl party? Within a few days before game day? At zulily we love entertaining for the entire family -- minus the stress. So let's tackle this creatively and affordably...and most importantly have FUN!

Everything I'm using I either had on hand in my...

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10 Last-Minute Super Bowl Party Foods

(0) Comments | Posted January 30, 2015 | 10:42 AM

The Super Bowl is all about watching the game, debating our favorite commercials and doing all of the above over the food table until the eats are demolished. Here are some fresh takes on game-day foods that your guests are sure to devour. Let me tell you, on...

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How to Wrap an Odd-Shaped Gift

(0) Comments | Posted January 21, 2015 | 4:42 PM

You've finally found the perfect present, but it comes without a box or in that molded plastic packaging like headphones that's near impossible to wrap seamlessly. But, you try and make do with what ends up being a wrinkly, crinkly wrap job and 20 pieces of tape. No matter how...

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Easy DIY New Year's Eve Décor

(0) Comments | Posted December 30, 2014 | 11:57 AM

Why is it that Thanksgiving butts up against Christmas, and then six days later we have New Year's Eve? It hardly gives us party-lovin' folk a chance to catch our breath, let alone chill our bubbly!

Regardless, counting down the New Year is honestly one of my favorite...

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