THE BLOG
06/10/2013 03:56 pm ET

Video: Could the "Fast Food" News Creation Approach Work for Video? We Don't Think So

WASHINGTON, DC -- Creating quality, enduring online video news content doesn't need to be expensive, but it has to be done with skill and credibility.


It is the skilled video producers who will emerge in this new ecosystem of online video news, those who bring strong journalistic skills, notably editing, to the effort.  These are the comments of Mark Whitaker, former editor-in-chief of Newsweek now NBC News DC Bureau Chief, and Brendan Greeley, multimedia editor for The Economist.  

They were participants in Beet.TV Onlnine Video Roundtable in Washington on December 1

McDonald's Solution for Online Video News?  Nope

TechCrunch's Michael Arrington sounds the alarm about the emergence of "fast food" news sources, including the newly revamped AOL and the fast-growing Demand Media. 

We agree that this trend could have troubling consequences for the media business as we know it, and for society.

But for video news creators, the opportunities are for those who produce quality content, using basic reporting skills, will rise to the top.

You can find this post on Beet.TV