CANNES, France - Bringing authenticity and an easy sell to sponsored content is essential, explains the make-up web celebrity Camila Coehlo in this interview with Beet.TV
The Brazilian is part of Maker Studios, which is bringing her advertisers and creative support, she explains. We spoke with her at Cannes Lions. More on Maker Studios and its efforts around sponsored content here with our interview with sale head Jason Krebs.
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