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Anne Stockwell

Anne Stockwell

Posted April 3, 2009 | 12:02 PM (EST)

For Wagoner, Camaro Comes Too Late


When he drove to Washington in December in his second bid for a government bailout, why didn't GM's Rick Wagoner saddle up the 2010 Camaro? GM's reinvented muscle car is an achievement worth pointing to. Big, bad, and nasty, it also delivers the best fuel economy ever in its class.

Of course Wagoner couldn't just jump in the Camaro. That would have been fun. After his disastrous first descent on Congress in the GM corporate jet, the chairman had to grovel on the second trip. Not to worry: There's a GM model for that, too.

To us on the West Coast, the sight of Wagoner en route in a Chevy Malibu hybrid summed up the carmaker's problems. At 34 mpg on the highway, the hybrid Malibu is just medium-green. Design-wise, it's solid, not sexy. Like too many GM products we grew up with, it aims for the middle -- a thousand models, and every one just like your mom's station wagon.

The Camaro, on the other hand, could be GM's biggest hit in years. At least that's how it looked to me when the automaker invited me to drive the V6, 304-hp model in West Hollywood last week.

Even here, in Celebrity Central, people stopped on the sidewalks to stare. Heads turned; cell-phone cameras clicked. After all, the Camaro is a movie star. It debuted in 2007's smash hit Transformers as Bumblebee, the loyal Autobot who helps Shia LaBeouf save the world and get next to Megan Fox.

Angelenos may want virtuous cars, but we want sexy too. Climate change or not, this is Hollywood. With an EPA-rated 29 mpg on the highway, the Camaro delivers both ways. It's fast enough to pin your ears back but green enough to soothe your conscience.

There's no love lost for GM in Los Angeles. Detroit's a world away. Japan's next door. Midwest and West Coast, we regard one another with suspicion. Out here we respect the Cadillac CTS, and maybe we'll love the long-awaited Chevy Volt. But nothing we've seen makes up for the joke that is the Hummer.

Still, let's be fair. We say GM can't make fuel-efficient cars Americans want to drive, but the Camaro proves otherwise. Whatever his failings, Wagoner, who resigned Sunday at the behest of the Obama administration, deserves a piece of that credit.

I'm told that 14,000 Camaros are on order, and that's before Transformers: Revenge of the Fallen hits theaters in May. Recession and all, we still want a piece of that ride.

When he drove to Washington in December in his second bid for a government bailout, why didn't GM's Rick Wagoner saddle up the 2010 Camaro? GM's reinvented muscle car is an achievement worth pointing...
When he drove to Washington in December in his second bid for a government bailout, why didn't GM's Rick Wagoner saddle up the 2010 Camaro? GM's reinvented muscle car is an achievement worth pointing...
 
 
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05:48 PM on 04/06/2009
Oh please, Anne, the new Camaro is ugly!

Yes there are some similarities to the '67-'68 model but it just looks all out of proportion. The original spirit of the '60's model is completely gone on this one. Nothing like the Mustang redo.
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JScott
John Galt's last name is McGuffin-Smithee
02:29 PM on 04/06/2009
Yup too bad they didn't have this 2 or 3 years ago and the same plaform on a wide variety of models, so far just this and the Pontiac G8 and at that it's from Australia. Just think if they had followed thru with the first Pontiac Tempests with improved variations, there would be virtually the same car now across a wide range of models, but nooooo, they went on the cheap after the next incarnation (circa 1964) of the Pontiac Tempest to conv. RWD live axle w/out IRS until some 46 some years later, sad to think that long ago they broke barriers in car design now they just follow.
01:35 PM on 04/06/2009
I have a new Camaro on order and can hardly wait for it to show up, I think its a beautiful car. Yea for GM.
12:38 PM on 04/06/2009
Anne, any new Camaro will not be all that impressive when fuel prices are continuing to climb back up, and American are cash poor.

http://eye-on-washington.blogspot.com
02:23 AM on 04/06/2009
Nothing below 48mpg is green enough to soothe my conscience. And I would never drive a car that violates my sense of beauty as much as the Camaro. What were they thinking? It looks like it came fresh out of "Cars". That's a great design in a cartoon. In real life? No way.
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ferrarimanf355
ZOMG TEH REI!
10:16 AM on 04/06/2009
Dude, you drive a Prius. You wouldn't know fun-to-drive if it kicked you in the nads...
12:41 PM on 04/06/2009
Hey pal, for some of us, it's all about reliable transportation. I don't need to use my car (Toyota Corolla with 60,000 miles and ZERO problems, RAH!) to announce anything about me to the world, compensate for anything IYKWIM, etc. If you get a new Camaro, I genuinely hope it does not behave like a typical first year GM production car.

BTW, if GM mgt. wasn't so totally out to lunch for decades, maybe the Prius and Hybrid Civic owners would be driving GM-1's now. Just sayin!
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castlerider
"A man's home is his castle"
03:23 PM on 04/04/2009
304 horsepower is nothing to sneeze at.
10:56 PM on 04/03/2009
Big, bad, nasty--and virtuous? Sounds like a great car. Good point about Wagoner.
02:24 AM on 04/06/2009
Actually, it's small, ugly and toy-ish.
07:32 PM on 04/03/2009
I think Stockwell is as out-of-touch as Wagoner and the rest of the Big Three's executives'
have been. The Camaro looks and performs in the same relatively mundane way that
Detroit has set as their vision. Slight changes to styling does not a visionary make.
What is and has been needed in the boardrooms of the automakers is vigorous interest and investment in bold engineering and a strong commitment to an environmental ethic. Because it is good for business!
05:06 PM on 04/03/2009
Green? C'mon - I still drive my 1986 V8 305 TPI camaro and that gets 22-25 MPG on the highway. You're telling me after 23 years a V6 getting 29 MPG is an improvement? Sorry, I'll stick with my 2001 4cyl Corolla getting around 35 MPG overall for my daily driving and pull the old Camaro out for special occasions when I need to get away. (And the bonus of my camaro is insurance is cheap plus at over 20yrs old, I have custom plates and no yearly license fees to pay)
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Jond0
no expectations no surrender
10:01 PM on 04/03/2009
Yeah, but this V6 Camaro will beat the pants off your Camaro in every way -- acceleration, top speed, handling, handling, handling, drivability, durability, looks, room, gas milage, and normal people want one. And that's the V6 -- finally a real driver's car with the V6, not the girl's version from the past.
02:26 AM on 04/06/2009
I bet his V8 sounds like a real car while the new V6 sounds like a whiner.

Normal people want a car that has space for the veggies when they go shopping for the family. The Camaro does not.
04:10 PM on 04/03/2009
Stockwell makes a lot of sense. Perhaps Obama should consider putting her in charge of GM.
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ferrarimanf355
ZOMG TEH REI!
04:26 PM on 04/03/2009
This. Sense is in short suppy in the auto industry, and Ford is hogging all of it.
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10:46 AM on 04/06/2009
I saw a new Ford 500 and thought who in their right man could design that ugly of a car. It was the biggest pile of junk I've seen.