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Annie Leonard

Annie Leonard

Posted: July 21, 2010 08:35 AM

As a mother, I want to be sure that the shampoo, sunscreen, bubble bath and other personal care products my daughter uses are safe. If I stick to products in the children's aisle at the drugstore -- stuff that's made and marketed specifically for kids -- those should be OK, right?

The labels are reassuring: "Gentle." "Pure." "Natural." "Free of Harsh Ingredients." "Recommended by Pediatricians." "Dermatologists Approved." And of course, "No More Tears."

But when you turn the bottles around, get out a magnifying glass and read the fine print on the back (and get online to do some research) it's a different story: sodium laureth sulfate, diazolidinyl urea, ceteareth-20, PEGs, quaternium-15 -- all these are typically contaminated with cancer-causing chemicals like formaldehyde or 1,4 dioxane.

Carcinogens in baby shampoo? Are you kidding me?

I asked some scientists what was going on, and what they told me was scary, and not just for our children. It turns out the average American bathroom is a minefield of toxic chemicals. Sunscreens, lipstick, moisturizer, shaving cream -- many cosmetics and personal care products for babies, kids, moms and dads contain chemicals linked to cancer or other health problems like learning disabilities, asthma and even damaged sperm.

I got so mad about this I joined with the Campaign for Safe Cosmetics to make a new video, The Story of Cosmetics.

It turns out that while you and I can choose to buy the safer products made by responsible companies, the really important decisions don't happen when we take a product off the shelf. What counts is when companies and government agencies decide what should be allowed on the shelves.

Here's just some of what I learned while making The Story of Cosmetics:

• All those sudsy products like shampoos and body washes that contain sodium laureth sulfate have as a byproduct 1,4-dioxane, a known carcinogen that's suspected to also cause kidney, nerve and respiratory problems. Unlike many other countries, the U.S. government does not limit formaldehyde, 1,4-dioxane, or most other hazardous substances in personal care products. As a result, independent lab tests found these chemicals in dozens of brands, including Johnson's Baby Shampoo and Sesame Street Bubble Bath. The companies claim that the chemical levels aren't large enough to worry about, but I'd prefer not to have any cancer-causing chemicals in my daughter's shampoo -- or mine.

• Protecting yourself from the sun shouldn't be dangerous. But a number of common sunscreen chemicals are linked to cancer, and may also disrupt estrogen and thyroid hormones. Well over half of all sunscreens contain the potential hormone disruptor oxybenzone that readily penetrates the skin and has been found in the bodies of 97% of Americans tested by the Centers for Disease Control.

• Dabbing on a little bit of lipstick seems harmless enough -- if you don't mind a little lead. Tests commissioned by the Campaign for Safe Cosmetics found lead in almost two-thirds of top-selling red lipsticks. Highest lead levels were in top-selling brands L'Oreal, Maybelline and Cover Girl. Lead, a proven neurotoxin for which there is no safe level of exposure for children, was also found in every brand of kids' face paints tested.

You'd think the government would be working to keep hazardous chemicals out of cosmetics. Think again. The Food and Drug Administration doesn't assess the safety of personal care products or their ingredients. Since the federal cosmetics law was written more than 70 years ago, the FDA has banned just eight out of the 12,000-plus ingredients used in cosmetics. The FDA doesn't even require all of the ingredients to be listed on the label.

Instead, the government lets the cosmetics industry set up its own committee to self-police its products -- and compliance with the committee's "recommendations" is voluntary. The cosmetics industry is making the rules and deciding whether or not to follow them.

Women, parents, workers, people all over the country are demanding that Congress overhaul the outdated cosmetics law to give the FDA the power to make sure that our personal care products are safe. And Congress has heard them.

Today, Reps. Jan Schakowsky (D-Ill.), Ed Markey (D-Mass.) and Tammy Baldwin (D-Wisc.) are introducing the Safe Cosmetics Act of 2010, which would close the gaping holes in federal law. It would phase out the most dangerous chemicals, set up a system to assess cosmetic ingredients for safety, require companies to be transparent about what's in their products, and provide adequate resources for the FDA to do its job. It will also help small businesses in the cosmetics industry meet the new regulations, while spurring the development of greener chemicals that will help companies compete for customers who value safety and openness.

As you can imagine, the personal care product industry isn't so excited about this. The big cosmetics companies have already spent millions of dollars trying to defeat real reforms and proposing meaningless alternatives. Only a major mobilization of everyone who is affected by this problem from across the political spectrum can provide the support to pass this landmark legislation. You can add your voice to the calls for reform here. Then pass The Story of Cosmetics around to family and friends.

Together, we can tell the industry it's time to come clean.


Annie Leonard is director of The Story of Stuff Project and author of The Story of Stuff: How Our Obsession with Stuff is Trashing the Planet, Our Communities and Our Health and A Vision for Change.

 
 
 
 
 
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Krishnamurthy Prabhakar
Social Forecaster
02:49 AM on 08/22/2010
Thank you Annei, Mothers like you should take care of the world. That is the reason why in parts of southern India girls are generally called as mother to reinforce their role in saving society.
09:39 AM on 08/05/2010
If you want the REAL story, check this out: http://www.personalcarecouncil.org/story-cosmetics-science-based-rebuttal

It's a SCIENCE-BASED rebuttal to "the story of cosmetics". Come on people, don't believe everything you hear!
11:09 PM on 08/31/2010
Are you being paid by a chemical firm?
11:19 PM on 08/31/2010
Yes, I don't believe everything I hear, so I won't believe YOU.
07:09 PM on 08/01/2010
This is a standard tactic, a template, socialists use to gain more political power, reward trial lawyers, expand the government, and shutdown businesses. First, identify a target, analyze how it works, and then use false data, distortions, and twist the facts to make it appear that the product is a danger to the average person. What to do? Do not worry, the statist has the answer: give them more power to regulate the industry, set new standards that raise prices, cause products to disappear, create jobs for bureaucrats, and put people in the private sector on the unemployment line.

Currently, the government dictates what faucets I can have in my home, tells me what toilets and appliances I can buy, what car I can buy, and what light bulbs I can in my home. Mr. Government it is not YOUR home, not YOUR car, and not YOUR business. It is not traffic regulations that you are issuing but management dictates and decrees over state governments, individuals, and businesses that YOU DO NOT OWN and therefore have no right to influence. Let me repeat again: you do not own the state governments, you do not own private businesses, and most importantly YOU DO NOT OWN MY LIFE.
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Krishnamurthy Prabhakar
Social Forecaster
02:47 AM on 08/22/2010
Dear Veritas, I think you have not understood the very concept of government. It is for people,by people ,of people and made of people like me and you. It is not a socialist agenda either. Please tell me how you as an individual find something wrong with your shampoo? Many do not even care. They think that if the organizations that produces is good then we go ahead purchase. Do you think all that is produced is by the organization? Many times not. It may be outsourced.Do you want to take poison just because it provides you freedom to take? Just think and act. Fight for your right freedom.
11:11 PM on 08/31/2010
This is a standard tactic. Lie, and repeat it until a lot of people believe you. That is what Veritas Dei (zero fans) is doing.
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06:47 PM on 07/24/2010
Grow Bixa orellana, called annatto, or achiote. Make your own natural lip and cheek colors.
06:51 PM on 07/23/2010
Thanks, Annie Leonard, for spreading the word!
09:36 AM on 07/23/2010
Members of the House who are powerless anyway. We now have an aristocracy.
09:35 AM on 07/23/2010
The FDA is totally useless. The only way we can protect ourselves is by selecting safe products for our families. The FDA is owned by big oil, as is the rest of our government. They could not care less about what happens to you or your children. The corporations and all three branches of government are now all the same, with the possible exception of some
09:14 PM on 07/22/2010
The cosmetics industry not only make the rules and decide whether or not to follow them, but make sure the FDA continue to be a joke as a Consumer Protection body. They are under-stuffed, underfunded, and corrupt. Our demands will not be enough. Wait and see how the GOP will prevent any meaningful changes to be implemented.
05:48 PM on 07/22/2010
I really look forward to watching the Story of Cosmetics! This is so important! I became aware of the toxic chemicals in personal care products from the EWG. Then I read Slow Death by Rubber Duck. Now I turn everything over to see if it contains parabens and other nasty stuff. We should not have to figure these things out by ourselves. We should be able to count on the FDA. I hope this new bill passes. Even toothpaste isn't safe. I found the safest one on EWG and bought it online. It's great. Good taste. Clean teeth. But I cannot find it locally. The big stores only carry the commercial brands.
05:40 PM on 07/22/2010
Please folks- be careful of course- but don't panic because you don't speak " chemist" Almost any product sold can cause some people problems. Should we outlaw peanuts because my nephew can't eat them? How about milk-my grandkids were allergic as babies.

An example-in "chemist" BROWN RICE contains = coumaric acid,para glycine methionine, oryza sativa cysteine, proteinase inhibitor , serine, sitosterol(beta), squalene, stigmasterol, tryosine.. Picked on rice because it had one of the shortest ingredients list! This from an article listing cancer-preventive compounds found in whole foods!

Don't get me wrong- to save a buck companies often use the cheapest ingredients they can find and some really shouldn't be used. We definitly need this stuff to be tested.

And to those who use "old fashioned soap" , you might like to know most fabric/ creme rinse (both just antistatics) are made from the same base as soap=animal fat. The difference between brands is usually just fragrance and dye agents.
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Mother77
05:26 PM on 07/22/2010
I went through my cabinet months ago, just starting with one bad ingredient at a time, educating myself in the process. Just start removing anything with parabens in it! It's amazing how much stuff have parabens.
04:42 PM on 07/22/2010
I make the majority of all the things that are placed on my children's hair and skin. I feel that if I can make what they eat that I can make what they place on their delicate skin. My children have eczema and I have found that my homemade products are far more superior than store bought products that promise results.
03:49 PM on 07/22/2010
I just want a choice. A real choice. One between the safe and not-safe alternatives. I want honestly and full disclosure in labeling and packaging. If they can't put it on the label, they should at the very least disclose the full list of ingredients on their web site. I want to know how I can buy some of the European cosmetics.
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Brandon101
Fun-loving & inquisitive student of life, global c
03:35 PM on 07/22/2010
Thanks Annie - really enjoyed the new video. My favorite line: "Since when is oil an herb?" It's funny, but not.
03:24 PM on 07/22/2010
This is great! Let's hope that congress follows California's lead: http://bit.ly/aGuG66