12/01/2009 02:55 pm ET Updated May 25, 2011

Go RED Online Today for World AIDS Day

An international symbol of AIDS awareness since 1991, the red ribbon is promoted online today with World AIDS Day campaigns on Google, Facebook, and Twitter.

Go Red on Facebook

Established in 1998 by the World Health Organization, World AIDS Day, as the U.S. Health and Human Services describes it, "provides governments, national AIDS programs, faith organizations, community organizations, and individuals with an opportunity to raise awareness and focus attention on the global AIDS epidemic."

With 33 million people living with HIV around the world -- and over a million in the United States -- it is crucial to pay tribute to everyone who lives with the virus, and those who both live and have died from AIDS. By understanding the facts about HIV, you can better comprehend what it means when a person's immune system is tired of fighting the virus -- and contracts Acquired Immune Deficiency Syndrome.

While world leaders have passed resolutions and decrees like this proclamation by President Barack Obama, and communities like Boston hold events today, social media is promulgating AIDS awareness.

In recent hours, I've tweeted red...

Going red on Twitter

...changed my Twitter and Facebook avatars to an inspired logo...

Red avatar

... and reminded my online radio station listeners about the USA for Africa song from 1985 that is equally about AIDS as it was intended for Ethiopian famine.

Depending when you are reading this sentence, it may still be December 1, 2009 in your part of the world -- and you may still be able to do something, if you haven't already. If nothing else, you can visit and read about the issues, and/or donate, too.

If the day has past, this blog post will serve as both a testament for posterity and a reminder to organizations how social media and social change can enact wonderful things.

The above previously appeared here on AriWriter.