Betsy Aoki Microsoft's "Blog Queen"

Betsy Aoki is possibly best known as Microsoft's "Blog Queen," responsible for launching Microsoft's corporate blogging efforts at and in 2004. Since then, she has worked to deliver a few more community projects for Microsoft -- Live QnA, a large-scale consumer question-and-answer site, and the Xbox Live Indie Games platform at, which allows developers to distribute their games for sale on the Xbox LIVE marketplace. Lured to the marketing side from engineering, she currently tweets from @bing and creates social media outreach projects for Bing.