BOBBI BROWN: MAKEUP ARTIST & FOUNDER OF BOBBI BROWN COSMETICS
Bobbi Brown first arrived on the beauty scene in 1991 with the launch of Bobbi Brown Essentials, and changed the face of makeup with a handful of 10 brown-based lipstick shades created to fill a void in the market of simple, flattering and wearable makeup. Bobbi’s philosophy was simple: "Women want to look and feel like themselves, only prettier and more confident." Her unique approach to cosmetics was a long-awaited gift for women who wanted a more natural look, and therefore caught the attention of cosmetics empire Estée Lauder Companies, which acquired Bobbi Brown Cosmetics in 1995.
Twenty years later, Bobbi Brown Cosmetics is a global brand, having expanded beyond lipstick to a full range of color cosmetics, fragrance and skincare. Today, with a presence in more than 988 doors in 56 countries and 17 free-standing stores, Bobbi Brown Cosmetics is coveted by world renowned makeup artists, celebrities and style makers who appreciate Bobbi's unique approach to beauty and her ability to translate the latest trends into wearable, real-life looks.
In addition to running her company, Bobbi regularly shares her expertise on television, in magazines and newspapers, and online. She is the exclusive beauty editor of NBC's Today Show and Contributing Beauty and Lifestyle Editor of Health magazine. A sought after lifestyle expert, Bobbi resonates with diverse audiences and has appeared on high profile shows including Oprah, The Martha Stewart Show, and Dr. Oz. Also a New York Times best-selling author, Bobbi has written six instructional and engaging beauty and lifestyle books. She continues to work editorially and is a permanent fixture backstage at New York Fashion Week, having worked with some of the industry’s most influential designers.
Bobbi's impact extends well beyond the beauty and fashion industries. Committed to empowering women of all ages, Bobbi supports the Jane Addams High School for Academic Careers in Bronx, NY, and Dress for Success by providing generous financial and in-kind support to both on a year-round basis. She currently sits on the boards of Dress for Success and her alma matter Emerson College, where she launched Bobbi Brown University, a series of workshops for aspiring makeup artists. In 2008, she received an honorary doctorate from Montclair State University. Most recently, Bobbi was appointed by President Obama to the Advisory Committee for Trade Policy and Negotiations, and was invited by Mrs. Obama to participate in the White House’s Leadership & Mentoring Program for young women.
Furthering her message of self-confidence, Bobbi launched the Pretty Powerful campaign in 2010, inspired by her belief that “all women are pretty without makeup—but with the right makeup can be pretty powerful.” Praised by women everywhere, the campaign was the first in the beauty industry to feature before-and-after photos of “real” women. The second version of the campaign featuring 30 new real women launched August 1st.
As the brand continues to grow globally, Bobbi’s message remains the same: "The secret to beauty is simple -- be who you are.”