Craig Sorensen Chief Concept Officer, Children's Miracle Network Hospitals

Craig Sorensen is the Chief Concept Officer for Children's Miracle Network Hospitals, having helped the charity to become one of the top 5 children's causes in North America, raising more than $260 million for 170 children's hospitals in 2011 alone. He leads all branding and communications efforts and oversees the newly created Cause Innovation team. He holds BA and MBA degrees from Brigham Young University.