By any standard, Julie's career has been unconventional, a motley experience sprawling from musician to corporate lawyer, from software entrepreneur to music entrepreneur. Educated at Tulane Law School (J.D.), she spent her first years of law practice in Helsinki, Finland bored by mergers and acquisitions and listings on various European exchanges. Following her nose for technology and taking advantage of being in one of the most advanced markets in the mobile space at the time, Finland, she transitioned to serving as General Counsel for WapIT, one of the first mobile-IT companies to find success monetizing SMS.
When the .com boom went bust, she rode the WapIT ship through bankruptcy and started her own mobile software company, Max Rumpus, which was an early mover in the world of mobile publishing. She later took the proceeds from the sale of her shares and started a band. Really. After a few years of self-released records and small time touring in the Nordics, she turned her eye back over the Atlantic. There's no place like home.
Back in Los Angeles where she was raised, Julie joined Jeff Ayeroff, a music industry veteran who had then most recently served as Vice Chairman of Warner Bros. Records. Together with Jeff she was part of the team that became Shangri-La Music, where she served as General Manager. Shangri-La released records by legacy artists such as Jerry Lee Lewis, Willie Nelson, and The Pretenders. Its emerging artist roster includes Band of Skulls, The Duke Spirit, and One eskimO.
Julie has always woven charitable work into her life. With Jeff Ayeroff she helped produce the 2007 album release Instant Karma: The Amnesty International Campaign to Save Darfur. The album featured covers of John Lennon songs by U2, R.E.M, Green Day, The Black Eyed Peas, Jackson Browne, Christina Aguilera, Aerosmith and Corrine Bailey Rae. The album has raised over $4 million for Amnesty to date.
Julie’s started her latest venture Be Why and was promptly consumed by her current project, the album Chimes of Freedom: The Songs of Bob Dylan Honoring 50 Years of Amnesty International. With over 70 newly recorded and previously unreleased covers of Bob Dylan by artists from Adele to Ziggy Marley, Pete Townshend to Patti Smith, and Ke$ha to K’NAAN, to name a few, this album promises to be a major pop culture moment of 2012.