A veteran marketing and digital media specialist, Ken has been actively involved in the development of mobile as a media platform since 2002. As Chief Executive Officer of Zumobi, Ken leads an experienced team in the development and growth of Zumobi's mobile media business. Prior to Zumobi, Ken was Vice President of Advertising and Media at AT&T Wireless, where he developed a number of innovative marketing programs to stimulate consumer adoption of mobile content and applications.