Kety is Principal of Esquivel McCarson Consulting. Her work has taken her to China and Ethiopia with the UN Economic Commission for Africa. She's coached executives for a fortune 100 company on human capital and diversity in the US, Canada and Latin America and directed Latino outreach for a Presidential Campaign. She's been the New Media Manager for the National Council of La Raza, the CEO for LATISM and a Vice President with Ogilvy and Fenton.
Kety is on the board of the Netroots Foundation. She was a founding board member of the Hispanic Public Relations Association NCC and the New Leaders Council and has served on several other boards, including the Puerto Rican Youth Development and Resource Center. She's the founder of CrossLeft and an author. She's a former editor of BlogHer, a current blogger on the Huffington Post and has been a convener for Web of Change, She’s Geeky and TEDxAdamsMorgan.
She has spoken at conferences worldwide including the World Bank’s Entertainment Education Conference, SXSW, BlogHer, Blogalicious, Women Action and the Media, Personal Democracy Forum, Social Media Week and CampaignTech as well as conferences in Argentina, Uruguay, Paraguay, El Salvador, Spain, Ireland and Canada. The Maynard Institute included her in their 31 Profiles of Women of Color in Digital Spaces. She was named in the Huffington Post 7 Young Latinos In Online Media To Watch In 2012 and a Politic365 'Game Changer'. Her work in PR includes the 2011 PRSA-NCC Thoth Award Category Winner in Global Communications, the 2012 Global Gold Sabre Award and placement as a 2012 Cannes PR Lions finalist. Kety graduated from Cornell University where she served on the Board of Trustees. She has also studied at NYU and Harvard Business School’s Executive Education Program. Her commentary has been featured in the WSJ, HITN, PBS, CNN, NPR, Televisa and Univision.