I’m an entrepreneur and adventure-sports enthusiast. In 2010, I founded MomentFeed, a VC-backed SaaS platform that enables hyperlocal marketing at scale for national brands. The company’s partners include Facebook, Google, Instagram, Twitter, Bing and Yelp. Prior to MomentFeed, I served on the founding team of Earth Biofuels, a green energy company, where I worked with Julia Roberts, Willie Nelson and Morgan Freeman to promote renewable fuels. My background is in adventure-sports journalism. I was the editor and senior editor of Bike and Powder magazines respectively. I later wrote "The Way of the Snowboarder," a book on the history and people of snowboarding.