Mr. Canepa is the General Manager for IBM’s Global Media and Entertainment Industry. In this role, he is responsible for the P&L of the world-wide organization of 5,000+ employees who deliver value to clients in the on-line, Social Business, Games, Advertising, Entertainment, Broadcast, Cable, Publishing, Satellite, Sports, and Music segments. Under his direction, the division has grown into the largest provider of solutions, services and technology to the M&E Industry. He has more than 25 years of proven experience creating, building, growing and leading multi-billion dollar profitable businesses.
Mr. Canepa oversees sales, strategy, marketing, business development, solutions, product offerings and partner relationships. He is recognized for his insights into the transformation of the Industry and has received two EMMY awards for innovation. He was named by Digital Media Magazine as one of the most influential executives in the world and has extensive executive relationships and a deep understanding of the key business imperatives facing firms in the Media and Entertainment, Electronics, Retail, Communications and On-line marketplace.
Mr. Canepa also served on the Board of Directors for MusiCares, the charitable arm of the Grammy Foundation, the Bogart Pediatric Cancer Research Fund, Junior Achievement of Southern California and is an advisor to CES, Digital Hollywood, IBC, UCLA’s M&E program and USC’s Annenberg School of Communications, along with many Industry Boards. He is a past Board Member of Digital Domain (culminating with the successful sale of the business).