iOS app Android app

Entries by Bettina Elias Siegel from 11/2012

When My Kid Gets an A, Please Don't Give Him Krispy Kremes!

| Posted 11.15.2012 | Education

Why do Dairy Queen and Pizza Hut and countless other restaurant chains get into the "school reward" business in the first place? To imprint their brands upon young minds as early as possible, in hopes of forming a lifelong loyalty.