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Entries by Jack Myers from 11/2009

Perspectives on the Coalition for Innovative Media Measurement

| Posted 11.03.2009 | Business

Is there an industry need for innovative media measurement? More to the point, is there a need for leading television networks, media agencies and mar...

Top Five Sales Attributes of 56 Cable and Broadcast TV Networks

| Posted 11.23.2009 | Business

Accompanying this week's subscriber-only report are in-depth details highlighting the top five sales attributes of 56 general interest cable and broad...