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Entries by Linda Harding-Bond from 11/2013

Spas and the Leap Toward Multicultural Marketing

| Posted 11.05.2013 | Black Voices

Beauty schools as a whole tend to disregard brown skin in their curriculum, despite the rapidly growing high degree of ethnic spa-goers. Kelly McDonald recently addressed this issue during my interview with her at the International Spa Association's (ISPA) Conference and Expo.

Bryan K. Williams: The Master of Five-Star Service

| Posted 11.16.2013 | Black Voices

I had an opportunity to attend Dr. Williams' vibrant presentation on Five-Star service delivery at the International Spa Association's (ISPA) Conference and Expo in Las Vegas.