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Entries by Marc Stoiber from 10/2012

Design and Sustainability: What's on the Horizon?

| Posted 10.16.2012 | Green

It was my experience that green couldn't be the driving design consideration if you wanted to create products that would sell. But ignoring green as a design consideration was recipe for irrelevance in today's market.

Sustainability Branding: A Whole New Ball Game

| Posted 10.16.2012 | Business

Sustainability has become a design filter, pushing new materials and engineering to the forefront. Original, better products are everywhere.

Green Fashion Brands: The Delicate Balance

| Posted 10.26.2012 | Business

A major fashion manufacturer embarks on a journey to sustainability. Supply chains and operations are modified, new priorities added to governance, goals set and achieved. The entire product line grows greener by the year.