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Entries by Peggy Liu from 03/2013

Sustainability Needs to Move From Gloom to Hope

| Posted 03.19.2013 | Impact

Language matters. So why is the sustainability community still stuck on the images of reduction such as "zero," "low carbon," "energy efficiency" or "350"? Isn't it time we started using more emotional vernacular like "sexy," "unique" and "comfy"?