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Entries by Penny C. Sansevieri from 10/2013

Planning an Exceptional Book Signing

| Posted 10.01.2013 | Books

Despite the fact that bookstores are closing, authors still want signings and events. Now, more than ever, calendars fill up quickly for events and sp...

Book Event Check List: Planning an Exceptional Book Signing, Part two

| Posted 10.07.2013 | Books

You've learned how to plan a successful book event here now it's time to implement what you've learned. You've got your book signing date, and you're...

10 Mistakes Authors Make that Cost a Fortune (and how to avoid them)

| Posted 10.15.2013 | Books

When it comes to books, promotion, and book production I know that it can sometimes feel like a minefield of choices. And while I can't address each o...

Courting Catalogs and Bulk Sales

| Posted 10.22.2013 | Books

Have you ever dreamed of selling your book to a catalog or large corporation? A sale like that would register several thousand copies of non-returnabl...