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Entries by Raymond C. Offenheiser from 02/2013

Behind the Brands

| Posted 02.27.2013 | Impact

The system is poised for change. Now is the time for all of us to show companies that it is in their interests to lead. No brand is too big not to listen to its customers, and if enough of us urge the "Big 10" to do what is right, they will have no choice but to listen.