01/30/2011 07:28 pm ET | Updated May 25, 2011

Finding the Next Big Thing (And Lots of Free Swag) at SUNDANCE (VIDEO)

The biggest film festival in the country is in its finally days in Park City, Utah - Sundance! Or as it's also known, Hollywood in a Room. So I decided to brave the snow along with my colleague Brett Erlich to comb the streets in search of the "Next Big Thing." Because, let's be honest, nothing would give me more satisfaction than launching the career of an undiscovered talent into the Hollywood stratosphere.

Also, I heard Sundance has lots of free swag.