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Hollywood: Stop Stereotyping Colombians and Latinos

Posted: 08/18/11 02:46 PM ET

When you arrive at any airport in the world and you show your Colombian passport, you're already prepared for a rough welcome. Something similar happens when a Colombian starts dating someone; suspicion and apprehension are usually followed by the obnoxious question: "¿Será que este tipo/mujer vende drogas?" (Is this guy/gal a drug dealer?) Similar stories are also shared by many fellow Latinos. Motivated by these negative stereotypes among more, a group of Colombian students living in the U.S. joined efforts and created PorColombia.

Six years going strong, PorColombia has grown in size and scope thanks to a handful of volunteers. As students and professionals with a full-time schedule, we donate our time, talents and money to improve Colombia's negative image abroad. This is our primary mission. We've worked countless hours organizing conferences, promoting fundraising campaigns and representing our entrepreneurial and cheerful spirit within our communities. Hard work indeed.

Enter, Sony Pictures' new movie "Colombiana," which hits the big screens on August 26th. This is Hollywood's latest attempt to use the Colombian armed conflict as cheap propaganda for their profit and its total lack of creativity. Furthermore, it destroys in one swift move all the grassroots efforts that organizations like PorColombia have been working so hard for; showing that Colombia and its people are much more than violence and drugs.

We acknowledge the existence of an internal war that started with Marxist guerrillas almost six decades ago and over time they intertwined with drug trafficking and state corruption. Furthermore, this senseless conflict feeds on America's voracious appetite for drugs and foreign interventionism. Despite our shortcomings, we encourage dialogue in any format about Colombia's struggles but within context and a balanced approach. But to use it as your poster line to fill your coffers while stereotyping an entire community is very reproachable.

At first glance, you may think this is a big-budget Hollywood movie with a first-class cast that takes place within Colombian society. However, it seems like our country only plays a minimal role in the movie; it is where the main character's parents are killed right in front of her at the beginning of the story. (Full disclosure: I've not seen the movie, only the trailer) From there, it is an action flick focused on the revenge of Zoe Saldaña's character that takes place somewhere else but in Colombia.

Also, I've read online comments playing the racism card asking if Colombians have a problem with Ms. Saldaña portraying a Colombian woman. These comments are usually spouted by other Latinos who know little about the Colombian psyche and inner culture. This does not mean that our society has not had issues protecting its black and indigenous populations, but Colombia is hardly alone in Latin America and the world when it comes to these issues. On the contrary, for over 20 years, Colombia has enshrined in its constitution perhaps one of the most progressive rights to ancestral lands and Congress representation for minorities.

For the record, Zoe can play the role of a Colombiana of any Latina anytime she wants. In this case, she is an excellent match to represent millions of beautiful afro-Colombians living mostly in our Pacific and Caribbean coasts.

We are making a call to Sony Pictures studios to apologize publicly to the Colombian community and look for ways to mend what has been tarnished. Why not donating a portion of the profits of the movie to organizations that work caring for children affected by the violence? Why not supporting a program to improve educational opportunities so young Colombians are not dragged into drug cartels and guerrilla? Meanwhile, PorColombia will continue working for a better Colombia from abroad while strengthening the communities we live in.

You can learn more about PorColombia at www.PorColombia.net or follow us on Twitter @PorColombia.

 
 
 
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09:56 PM on 08/27/2011
Colombiana opened in second place at the box office this weekend behind surprise hit "The Help." If it can pique foreign interest in people wanting to know more about Colombia, and possibly make some people want to actually travel to Colombia, then I see no problem with this movie. It's only a movie, and the all time most popular movie in Colombia is "Rosario Tijeras" which is about a hot Colombiana assassin, only it's in Espanol.

To learn more about Colombia http://www.medellintraveler.com

Vive Colombia!
12:30 PM on 08/23/2011
Carlitos, the stereotype is widely spread amongst our South American peers as well. In Argentina, a friend and I were called "las narco" by a Venezuelan chick living in Buenos Aires. Agressive comment coming from "la hermana república".
HUFFPOST SUPER USER
JohnnyLawson
What goes around comes around.
02:52 PM on 08/19/2011
Give money to an organization that until this minute I hadn't heard of?...I'm thinking Sony will tell him que se vaya a la jodida!
10:17 PM on 08/19/2011
As the writer of the article, I think I never asked for money to be donated to PorColombia. I suggested that as an act of good faith with the Colombian community, they should donate money to organizations that fight violence and helps young Colombians to stay away from trouble. PorColombia has a different mission.
02:03 PM on 08/19/2011
I intend to watch Colombiana and revel in Zoe Saldana's sexiness.
You haven't even seen the movie. Also, tell me what group is not stereotyped in Hollywood? Hollywood doesn't need to specifically stop stereotyping Colombians and Latinos- they need to stop stereotyping everyone including themselves.
10:22 PM on 08/19/2011
I hope you enjoy watching the movie. I am sure that Zoe made a great job as usual. However, the fact that Hollywood always stereotypes people, it doesn't mean that it is right to do it. As the president of PorColombia, the organization behind this campaign, we fight against these stereotypes and we are determined to do not give Hollywood a free pass this time. Colombians and Latinos in general have to suffer the obnoxious effects of these misconceptions every day and we will continue with the dialogue to show that we are much more than drugs and crime.
01:41 PM on 08/19/2011
What it comes down to is not whether the film is good or bad, or whether Ebert would give it two thumbs up. It's about the choice of a very specific, one-word, targeted title - the name of a country - that, when placed right below a gun, gives a negative impression, negative connotation, in negative context; what more do we really need to see to understand that the use of the title is only meant to highlight violence? I think it's safe to guess that the film is certainly not about a girl with modest means in Colombia who becomes a CEO in Chicago. It's probably also not about a talented bag weaver on the coast of Guajira. Sure, we may be judging before seeing the movie, but they've done enough damage with the tagline, the image, the gun, the trailer. That's enough. And it doesn't help Colombia's cause nor its progress, when the world already leans towards ''Colombia = Drugs'', ''Colombia = Kidnapping.''

This week, my friend is visiting me in Bogotá from New York... her dad called me to say how worried he was. Do you think naming a movie about an assassin ''Colombiana'' helps to prove his worry wrong? Nope.

I probably won't see it. So I ask you guys, if you do watch ''Colombiana'', and you find that they show something positive about Colombia that would make Macías rethink having written this article before seeing the movie, I BEG you to let us know.
10:25 PM on 08/19/2011
I agree with LPalau, please let us know right here in a public forum if we were dead wrong about the movie and how the show Colombia and its people in a fair light.
01:36 PM on 08/19/2011
Oh c'mon.. Do you want Hollywood do do cultural propaganda for Colombia?... (Or, show them the $$$). Hollywood is all about stereotypes: Italians are mafioso; Irish are crazy working (even, under) class; Jews are hypochondriac/neurotics, etc. Relax. The movie is not about Colombia, it is about a crazy girl going on a rampage...
10:26 PM on 08/19/2011
You're completely right, this movie is not about Colombia so why use its name for propaganda? Not acceptable to the Colombian diaspora in North America.
09:18 AM on 08/26/2011
Carlos, There is a movie with George Clooney Called THE AMERICAN, and he has a gun in his hand, and the movie wasn't about USA, and didn't had so many people complaining about stereotypes

I think you are being a little oversensitive, if people where to react on such an ignorant way based on what they see on movies, everyone would've killed their dogs after watching cujo, please think about this, I think you are the one with the negative connotation about Colombia
11:48 AM on 08/19/2011
Macias should see the movie before judging it
10:36 PM on 08/19/2011
Dear Suspiro, I probably won't see it and please let the readers of this column know if I was unfair in my appreciations. However, judging a book by its cover, the title only shows ignorance and poor marketing skills.
11:31 AM on 08/19/2011
You should ask all the actors to also donate their earnings from the movie as well
photo
LMPE
I connect the most dissimilar things
11:14 PM on 08/18/2011
There needs to be a movie about how the drug wars started.
10:36 PM on 08/19/2011
@LMPE: I support your idea! Thanks for your participation!
05:12 PM on 08/18/2011
With all due respect, do you think that your heartfelt cause would be better served if you wrote it at a time where you didn't have to qualify your statements in this particular case with "(Full disclosure: I've not seen the movie, only the trailer)"?

In essence isn't that what you are, at least tangentially, fighting against: Judging a book by it's cover?
11:39 PM on 08/18/2011
I really do agree. How can you assume to protest a movie you have not even seen. Did "Maria Llena de Gracia" promote anti Colombian stereotypes? Did "El Cartel de los Sapos" or the other Telenovela based on cartel activity?
11:03 PM on 08/19/2011
In my column, I explained that we only ask that if you're going to talk about Colombia, to do it in context and with a balanced approach. In this case, they are just using it for publicity and without any support from the script.

Regarding movies like "María Full of Grace" and some narco-novelas, they show the dark side of our society but they show the human story behind it, they put it in context. We welcome balanced dialogues about the problems we face and how to resolve them.
10:55 PM on 08/19/2011
As I stated in a previous comment, I probably won't see it and please, if you watch the movie, let the readers of this column know if I was unfair in my appreciati­ons. However, judging a book by its cover, the title only shows ignorance and poor marketing skills.
10:46 AM on 08/20/2011
So, if the movie (as a suspect) shows a good country, that just HAPPENS to have SOME bad people there, that does bad things to some of the vast VAST majority of good people there (as every country in the world does) [Balanced approach]......

You'd be open to writing another article stating such, Yes?