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Carol Roth

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Teach Girls to Be Smart, Not Sexy

Posted: 08/17/11 06:31 PM ET

A French Lingerie Company Jours Après Lunes has just unveiled a new line of child lingerie for girls as young as four years old (called "Loungerie"), featuring ridiculous, sexualized pictures of little girls. This comes on the heels (or should I say, rather, the high heels) of French Vogue's photo shoot featuring 10-year-old model Thylane Blondeau in some rather adult positions, makeup and clothing. I guess this is the next logical progression for the little girls on TLC's Toddlers and Tiaras that are wearing more spray tans, makeup and hairspray than a hooker on Sunset Boulevard.

It truly saddens me to see a regression in what we are teaching young girls. What kind of message does it send when we are placing top value on the way a person looks, along with the insinuation that to look good means to be a scantily clad, hip shaking, heavily made up trollop with hair to the heavens?

When my book, The Entrepreneur Equation, was initially presented by my publishers to book buyers from the major outlets, the feedback came back as, "She is too attractive to be taken seriously as a business author". While now that the book is a New York Times bestseller nobody has much to say, the fact that the initial response was a judgment that a woman couldn't be seen as attractive and credible or smart is shocking. They would never tell a man, "Joe, you are too handsome to be on your book cover and be taken seriously".

If I, as an accomplished business woman face that today, can you imagine what the after effects of all of this media being directed towards young women will be? The fact is that pretty and sexy focus on what's outside and not inside and even worse, is something that diminishes over time. Do we want to continue to foster a culture that says to women that their value decreases as they get older?

Instead of telling a young girl that she is pretty, develop her sense of self worth in other ways:

Praise her accomplishments and character. Focus on who she is as a person, her intelligence and her character, instead of focusing on her looks.

Tell her she's good enough. Remind her often that she's got what it takes to succeed.

Stop her when she's self-critical. There's a difference between having high standards and beating yourself up. Women and girls tend to be hard on themselves. Teach your girl to do the opposite.

Help her be honest, not nice. Teach her how to be polite, but honest. She'll garner more respect that way.

Tell her not to wait to be called on. Girls raise their hands and then wait for their cue to talk. Teach her to speak up and contribute her ideas before she is asked to.

Be a role model. Whether you are a man or a woman, focus on the worth of others outside of what they look like.

So, who do we want our daughters, nieces and the future women of this country to grow up to be, the President or a Playboy bunny? We need a collective effort from women and men to not only stop this ludicrous sexualization of young girls, but emphasize the benefits of being smart and accomplished. The next time you are tempted to tell a young girl how pretty she looks, think about what you can tell her about who she is, what she has accomplished and/or what she has to offer.


 

Follow Carol Roth on Twitter: www.twitter.com/caroljsroth

A French Lingerie Company Jours Après Lunes has just unveiled a new line of child lingerie for girls as young as four years old (called "Loungerie"), featuring ridiculous, sexualized pictures of litt...
A French Lingerie Company Jours Après Lunes has just unveiled a new line of child lingerie for girls as young as four years old (called "Loungerie"), featuring ridiculous, sexualized pictures of litt...
 
 
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HUFFPOST SUPER USER
BigWillyG
01:00 AM on 08/29/2011
Why do smart and sexy have opposites? Seems like being both would the best way to handle things.
10:46 PM on 08/23/2011
Love Carol Roth's style, once again a no bars hold to how she sees it and frankly, everyone should be seeing this topic like she does. As a psychologist, people can't believe that I model and am on covers because clearly a psychologist should be dowdy. As a model, how do I have a brain people ask? My father said it best: Great that you have the face to be on the cover of Vogue, you have the brains though, be the editor.
Beauty is inside out, and it's going to be one hell of a miserable world for the girl raised to value only skin deep beauty. What an insecure existence, no amount of Prada can make up for that!

All said and done as an addendum, I have met spray tan strippers that are paying their way through a doctorate. I suppose the question to ask is intent? Someone with little choices "doing what it takes" for a degree or the entitled park avenue princess that doesn't lift a pinky. Values, Morals and the lesson here are less black and white. If only everyone had a mother that bucks up and engraves the message like Roth!
01:47 PM on 08/23/2011
A couple of things to add here:
1. Anything worthwhile is going to require a lot of work, and possibly no recognition. The quality of your work and your personal successes should be rewards and recognition enough to keep you going.

2. Men are not "afraid of successful women". Successful women need to still keep up with their social skills to be able to meet and keep men, just like successful men need to do so to get women. Some successful men may get away with no social skills, but that's mostly because they date golddiggers, not quality women.
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Ossit
Ossit
02:48 PM on 08/22/2011
. I can look like a schlump in how I dress, or I can dress real sharp. I dress sharp, someone says boy you look great, I like the compliment. Other things are then talked about. I dress sharp I go out in public no one says anything, I could care less because I'm not dressed for their approval. Someone stares at me because I'm hardly gorgeous in the face, I stare back just as rudely and they drop their eyes. Physical facial beauty being the most important thing shouldn't be stressed by parents.
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HUFFPOST COMMUNITY MODERATOR
General Public
Microbiologists have found my microbio contagious.
11:54 AM on 08/22/2011
Why not let young women be both smart AND sexy? You can be a Playboy bunny and then go on to become President of the United States. Being smart and sexy are NOT mutually exclusive. Ideally, people should strive to be BOTH. But I do share this concern about young girls who are not yet women trying to be sexy. I find it very disturbing. They should not have anyone on the outside force this trying-to-be-sexy stuff on them, they will discover it on their own when they hit puberty. They will probably want to be sexy anyway, so the main focus should be trying to get them to learn things and engage in critical thinking. But this needs to be taught to both genders. There are more women than men graduating from college now, and getting educated and being smart are not valued enough among boys, who instead pursue athletics, getting high, or playing video games all the time. Boys need to be taught the important things: how to get good grades and get into the best universities, how to seduce women, how to avoid getting anyone pregnant, and of course not to join any gangs or anything like that. Of course girls should also learn how to seduce men as well, and also learn about birth control too, as well as not doing drugs, although luckily not as many of them get involved in violent street gangs.
11:21 AM on 08/22/2011
I love this! I was just reading an article about how women and girls are underrepresented in STEM careers. As the mother of three daughters, I thought, well, if we keep telling our girls to be the cute, sassy, boy-crazy flirts depicted on much of the clothing and other products marketed to girls, then how do we expect them to grow up to be mathematicians and scientists? The primary focus of much of children's media and marketing campaign on the physical appearance and attractiveness of girls does not promote agency. Thanks for the practical advice, our girls need to be hearing that being female doesn't mean being an object of someone else's desire, but an agent of their own life. Forget the sassy flirts, give me smart, powerful girls any day.
09:56 AM on 08/21/2011
People are completely missing the whole basis of this article. she is saying that we are raising our daughters to believe that being pretty on the outside is much more important than to be pretty on the inside and the values that get you further in life by being "inside" pretty. Looks will fade in time, but if you know how to assert yourself, be respectful but honest, and such then you will get further. To be told that you can't do something because your "too" pretty or not pretty enough is a shame. Yes it can go both ways, but she is going on her personal experience. You need to let your children know that looks do no make up everything you are in life. I tell my children they are both pretty, handsome, etc.; but I also let them know they need to respect, be honest, and not live on their laurels about anything. What is inside accounts for FAR more than the looks you portray on the outside.
01:26 PM on 08/21/2011
I understand the point of her article, I just think that she is wrong. Every parent that I know is constantly struggling against the tide of current society, that seems to want to turn our girls (and boys) into just half-naked bodies selling stuff. We are putting our daughters in sports, grooming them for college, encouraging them to volunteer in their communities and make the very best choices for themselves. And that includes being well dressed, covered up in the right places - and looking nice. The people who do not teach their kids morals are the people who do not have them in the first place, and so do not know how to pass them on. It has nothing to do with pretty.
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HUFFPOST SUPER USER
Timothy Ven
Actor, Videographer, Pain in the butt
11:01 PM on 08/28/2011
Men also need to be "re-educated" if you will about their views on women. Instead of allowing their baser instincts control how they see women, see them for who and what they truly are. Men rarely take women seriously as this article pointed out so succinctly about this authors book. They based their opinions on her looks before looking at her work
This comment has been removed due to violations of our [Guidelines]
07:40 AM on 08/21/2011
Also teach them how to defend them selves. Dance and music is fine but that won't help if the're attacted. Any martial school is fine. Very important.
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HUFFPOST SUPER USER
BigWillyG
01:04 AM on 08/29/2011
Teaching them how to shoot is also good. My Marine grandfather taught my mom and she can still pit the ace of hearts with a .45. Remember the old ad- "God made men but Sam Colt made them equal."
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Ossit
Ossit
04:14 AM on 08/21/2011
I've got a problem with the advice of teach your daughters not to wait to speak up. You're in class you raise your hand, yeah, you wait to be called on. The class doesn't revolve around that one girl. The teacher decides who speaks and she'll just have to wait to be called on just like everyone else. You don't walk up to a conversation and break right in if you're a girl or a guy. It's rude, pushy, and it's called interrupting. After about a million "don't interrupt me!" from my parents, I learned to hold my tongue until the speaker was done and then I'd talk.

Do men like smart and accomplished women? Some do, some could care less. If some men would stop treating women as if their only qualifications are that she have a pulse and fog a mirror, you're not going to get to far changing attitudes.
06:51 AM on 08/21/2011
True, about raising your hand in class. I have a son, who never hesitated to be outspoken in class. particularly when he felt he was being taught PC propaganda. Needless to say, his teachers didn't appreciate the other side of issues being presented that weren't in their lesson plans. You're, also, right about interrupting being rude.

Another thing, I've been in a lot of business meetings and have yet to see any woman in the meeting raising her hand to be recognized or being reluctant to contribute to the conversation by being a wallflower. It's been a long time since women were in the "children are to be seen but not heard" category". It's been over 40 years since I was in high school and college and I can assure you neither I nor any of the other girls ever had a problem speaking up or contributing to a discussion.
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Ossit
Ossit
03:56 AM on 08/21/2011
What? This is suddenly new?

What, mothers have to be told not to focus squarely on their little girls' looks? O.K. now let's teach our sons and society to be that way too. Women and girls hardly manipulate their looks for themselves or fellow girls it's to appease boys and men.

Since when should a girl be told "she's good enough" as if she has to prove anything? She's good enough because she is, NOT because she's female. Mom shouldn't have have to explain, defend, or justify her daughter by good or not good enough. She just is! Honesty is NOT respected coming from women or girls. We're supposed to be honest to a point, not be too passionate. Only say one or two things. You're considered a threatener or harasser by some when a girl or woman refuses to sit in a corner and only says one thing to someone.

When society stops placing looks as the most important thing on gals more than guys, then we can walk through the garden of La La Land to "focus on the worth of others outside of what they look like." To be honest I don't notice people's faces. I look into their eyes. You can tell a lot more by the eyes than anything else. For some there's nothing there, others you can see the gears moving.

Bad article advice on a problem that's always been around.
12:47 AM on 08/21/2011
I have the opposite problem. Like I was at that age, all my children see no limits, and believe they can do anything they put their minds to. They are all successful, so this hasn't been a problem, except with my daughter. I would prefer she be more cautious.

She's not very wise to the ways of the work world, and how what you say and do can get one in hot water that is very hard to get out of. But she thinks everything she does is fine.

Guess the school of hard knocks will train her, but in this employment environment, losing a job is not a good thing.
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HUFFPOST SUPER USER
Chayne Lynx
Satan tested-Mother approved
12:41 AM on 08/21/2011
Girls should be taught that they belong barefoot, pregnant and in the kitchen.and between pregnancies should be prepared to serve her male superiors, either on her back or knees......Now that I've got your attention, nope, girls and young ladies need to be taught to ignore the European Patriarchial stero-type and the media ideals of beauty and embrace intellectual pursuits. Also, the "ideal female form" has changed so many times between large, robust, ample women to the modern idea of skinny, anorexic, nearly emaciated. Either way, there will come a day, whether you are Barbie's chesty, starving, vegan sister or a younger fuller Delta Burke, when you will no longer able to rely on your looks but your brain will be your best weapon.
11:55 PM on 08/20/2011
I think it is important for a girl to be told she is pretty and accomplished by her family. Throughout my childhood no one in my family ever told me I was pretty. Finally when I was around 18 my Dad made a comment to my Mom about what a pretty daughter they had. After looking around to see if my other two sisters weren't in the room I realized he was referring to me. It took me by complete surprise. I didn't go through an awkward stage (if I did, I'm still in it) so I just figured up until that point that if I really was pretty then someone would have told me long before that. While I'm not a supermodel I am a decent looking woman and I really didn't realize that until someone else acknowledged it. You can think whatever you want to about yourself and the world but it also helps to hear someone else thinks the same thing.
09:19 AM on 08/22/2011
To Ossit: I don't know why but your reply isn't showing up here. When I was in highschool I had guys I didn't know walk up to me and holler ugly, hit me on the back of the head, push me into my locker, etc. When I looked in the mirror I didn't see ugly. I was very confused. I didn't try like the other girls, with me what you see is what you get. I didn't wear makeup, I had no clue about fashion, and I was a nerd (still am, and proud of it). The problem was that I felt like it was my opinion against the worlds opinion. When I went home no one acknowledged anything about me, the fact that I can sing, the fact that I am a hard worker, that I am a good mediator, or that I don't hurt the eyes when you look at me. After awhile I started to think, does it matter what I think to be true about myself if no one else thinks it? Self-confidence will only get you so far, someone else has to agree with you in order to get anywhere with it.
11:02 PM on 08/20/2011
What about the boys?
I was in a store the other day and I saw that now MMA (mixed martial arts)--"pride" fighters have action figures--toys. No, these guys aren't superheroes in comics or cartoons, these are actual men who make a living by beating the crap out of each other for people's entertainments. They're akin to Rome's Gladiators--but with good branding and advertising. Everywhere I go I see kids wearing their patron brand tapout, t-shirts, shorts, caps, etc.

But I suppose, that's just how men are supposed to be. its what boys should aspire to be.

Actually, Ms. Roth.... in regards to your comment on your book and how people doubted you:

if the book was say "Men can raise daughters too!"
or something about relationships, they probably wouldn't take the guy seriously.
or how about...
"what women think and how to be a good listener" by Ruggedly Super Handsome Guy
-- nein. No go.

they'd assume a handsome guy couldn't possibly have taken the time or
had to, out of necessity learn about women or relationships.

Just like men assuming that a beautiful woman such as yourself
could'nt possibly possess the brains and experience to know how
to suceeed in business, due to, well, most beautiful women
getting through in life by their looks alone.

the bias goes both ways,
I think, the problem is making sure stereotypes aren't even viable--
thats the issue we need to attack.
12:41 AM on 08/21/2011
I hope your statement "most beautiful women getting through in life by their looks alone" was to illustrate bias, as opposed to your real beliefs.

Someone tried to tell a VP relative that, inferring she got the job on looks, and she ripped him a new one after listing her over the top qualifications and accomplishments.
07:41 AM on 08/21/2011
sadly, stereotypes continue to exist for a reason:
they tend to be majorly true. it's sort of paradoxical...people pass on stereotypes down from generation to generation and give them the power needed to sustain them. It's socially constructed self-fulfilling prophesying. People like Ms. Roth simply being "exceptions to the rule".

The roles of the genders are still very much embedded within society as a whole--despite the well-wishing of any of us progressive thinkers. My point was that they aren't merely limiting the minds and spirits of women and girls.

we need to stop micromanaging.
until humans of either gender can simply be Humans: Citizens of the Milky Way Galaxy, we'll always have these (non-)"issues".

or does that make too much sense?