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Charles Feldman

Charles Feldman

Posted: January 18, 2010 10:26 AM

Conan Does Not Go Gentle Into That Good Tonight

What's Your Reaction:

First, my heartfelt apologies to the estate of Welsh poet Dylan Thomas for taking the title of, perhaps, his most famous poem and parodying it for the title of this post. Sorry, DT.

But it is sort of apt, I think. Conan O'Brien, obviously not long for the peacock network, has clearly opted for a scorched earth policy and is taking no prisoners in his battle with NBC. And, he has never been funnier. Anger and revenge make excellent ingredients for humor.

In the past, I always had the feeling that he was holding back. And while NBC executives reportedly once tried to get him to be even more tame to win over the audience in what we on the two coasts often refer to as "those fly-over states," the fact is, recent evidence suggests they probably would have done better encouraging him to be even more outrageous in his college humor.

I came across an article this morning written by the Kansas City Star Editorial Page columnist Yael T. Abouhalkah that sort of explains why O'Brien never really did capture the middle part of the nation.

He writes that he much prefers "Letterman's wit to Leno's old jokes and O'Brien's 'Look at me, I'm so witty' attempts at humor," and goes on to say that by being pushed out of NBC, the red-headed comic will be "free to peddle his juvenile humor elsewhere."

Guess it is fair to say that Mr. Abouhalkah is no fan of Conan O'Brien!

Oddly, although David Letterman has always thought of himself as the heir apparent to former Tonight Show host Johnny Carson (and, apparently, Carson thought so, too) O'Brien, it seems to me, has always been the far more inventive, and, therefore, funny, host.

Since his "troubles" began, and then escalated with his NBC bosses, O'Brien has been set free. I can't help thinking that had he been performing at this speed in the previous seven months, his Tonight Show would have easily beaten Letterman in the all important ratings game, despite the weak lead-in his show was getting from local news and, of course, from the 10 p.m. Jay Leno Show, which was destined to fail, I think, from day one.

I keep reading that Leno was a better Tonight Show host because his old-school humor is more winning to mid-west audiences. That may be true, but, while Carson was from the mid-west (born in Iowa and grew up in Nebraska), his humor was always sprinkled with just enough sophistication to make him captivating to audiences in New York and Los Angeles (and other major urban areas) as well.

Certainly, both Jack Paar and Steve Allen (for those too young to remember, they were both hosts of the Tonight Show even before Johnny Carson) displayed a type of urbane wit (though Allen could be really silly, too) that appealed to the coasts as well as to the middle. Of course, in those days, the mass medium of television was not nearly as mass as it is today.

What I have read little about is the economic impact the Tonight Show debacle might have on the Los Angeles economy.

While O'Brien will reportedly walk away from his Universal stage with a nice bit of change, he imported many people with him here when he made the move from New York. My guess is, not all of them will so easily secure new employment.

And, while some scriptwriters are probably giving one another high-fives and fist bumps at various Starbucks from Burbank to West Hollywood -- thinking the late night shuffle will lead to a renaissance of scripted drama shows at 10 p.m. -- I'm not so sure that will be the case long range.

Initially, yes, NBC will have to fill the hour vacated by the departed corpse of The Jay Leno Show, but, remember, there was a powerful economic reason why NBC experimented with Leno in that time slot to begin with: Network ratings are on the decline and the cost of producing scripted hours is very high. And, as NBC likes to keep pointing out, while its affiliates hated the Leno show at 10 p.m. because it was lowering the ratings of the local news shows that followed, the network was actually making money on the Leno show because it was so cheap to produce. Don't think for a second that NBC still won't try to figure out a way to program its prime time without spending tons of money. Leno wasn't the answer; a return to scripted dramas at that hour may not be, either?

Anyway, over the next few days, I strongly urge one and all to catch what would seem to be O'Brien's last few broadcasts: The irony is, they just may go down in television history as some of the funniest shows ever broadcast in late night.

Oh, and, again, sorry, DT, for abusing your poem title. But it was for a good cause.

Charles Feldman is a journalist, media consultant and co-author of the book, "No Time To Think-The Menace of Media Speed and the 24-Hour Media Cycle." He has covered police and politics in Los Angeles since 1995 (which makes him well equipped to comment on comedy shows!!!). And, he contributes investigative reporting on a regular basis to KNX 1070 Newsradio

 

Follow Charles Feldman on Twitter: www.twitter.com/cfeldman1

First, my heartfelt apologies to the estate of Welsh poet Dylan Thomas for taking the title of, perhaps, his most famous poem and parodying it for the title of this post. Sorry, DT. But it is sort of...
First, my heartfelt apologies to the estate of Welsh poet Dylan Thomas for taking the title of, perhaps, his most famous poem and parodying it for the title of this post. Sorry, DT. But it is sort of...
 
 
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05:44 PM on 01/19/2010
Video of Team Coco rally to support Conan O’Brien at 30 Rock, NYC. - http://www.youtube.com/watch?v=Z4Fm5F15tAk
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PG812
02:03 AM on 01/19/2010
I am in my early forties and a GE shareholder for approximately fifteen years. The NBC suits' performance demonstrates one reason why GE is dumping roughly half its interest in NBC: simply put, the high paid execs like Zucker et als. had a huge brainfart when they set this collision course in motion more than five years ago. They should be fired.

I remember when Conan took over Late Night, and David Letterman was gone. I watched Conan regularly for a month to see if the show would improve over the first night. The worst thing about the show was Andy Richter. After a month I stopped watching. When a show is 10-15% funny, something is wrong. They dumped Richter, and the show was a bit better, but then reading a book was still better so the TV was shut off again. When NBC brass had the brainfart to give Conan the Tonight Show, I predicted a disaster, and so it has come true including, again, with the no-talent Richter.

Jay Leno is great at stand-up and funny although his show became a bit plodding and predictable.
Everyone has an ox to gore here, including Kimmel, Letterman, Conan and Fallon so you can't believe anything they say.
09:06 PM on 01/18/2010
You know, I'm an Obama-voting, progressive, Team Coco-supporting Midwesterner and I find your arrogance about the "unsophistication" of "those flyover states" to be the worst sort of coastal liberal stereotype. If you can't prove that the seaboards never watched Leno, then take that noise somewhere else.
04:31 PM on 01/18/2010
Given how much money NBC has lost throughout this entire episode and the Olympics, I doubt they'll sink a ton of money into hour-long dramas. My guess is we'll see more reality TV. Yuck.
03:15 PM on 01/18/2010
So....it's the "flyover states" that are causing Conan's firing...

Whatever.

Speaking as a midwesterner that doesn't own a cow, I find it so amusing that the coast-dwellers think of us ALL as inbreds and puritans. Amusing but sad and elitist.

Leno isn't attractive to anyone I know in the heartland. I'm looking forward to not watching his new-old show.

VIVE Le CONAN!
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EndRacismNow
Vielfalt Uber Alles
03:35 PM on 01/18/2010
Ya typical left elitist thinking. The Midwest isn't just rednecks FYI. There is more to the United States than just California and New York. You aren't enlightened just because of your on one of the coasts.
04:17 PM on 01/18/2010
Yep. All midwesterners are white hayseeds. And liberals wonder why Fox News and the Palins of the world can play the elitism card? Sigh.....
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QueenOfViolets
01:15 PM on 01/18/2010
Conan's humor is based on his own discomfort with all things human, including his own human body and his own human identity.

That's why he opened his letter with "Earth People." That was cute but also reveals a lot about why Conan failed to get the ratings he needed to survive.

Another problem with Conan is that his fans seemed to see The TOnight Show as some kind of generational entitlement.

Nobody is entitled to host a TV show. Nobody. You have to earn that job with ratings. That's where Conan's fans let him down.

Conan's fans treated The Tonight Show like an entitlement. They acted like they didn't have to sit down and watch it, even. All they had to do was download Conan's monolog the next morning.

Conan's fans outsmarted themselves with their sense of entitlement and they killed their hero's career in the process.

Conan has nobody to blame but himself and his own fans for his failure.
02:04 PM on 01/18/2010
R U kidding me? It's a TV show, you are reading WAY too much into this.
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ChrisDWard
Real eyes realize real lies
02:34 AM on 01/19/2010
Queen of Violets - that's exactly how I see it. Everyone is now screaming about how Jay is to "blame" for all of this trouble, and they'll never watch his show because he's so arrogant and engineered this whole situation with Conan. But if everyone was so in love with Conan's brand of humor, where were they when he needed ratings? You have to actually watch the show to make it a success, not just bitch about it after it falls apart and blame it on someone else. It's a business and it's about ratings, no more no less.
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andrewjlederer
12:04 PM on 01/18/2010
"O'Brien, it seems to me, has always been the far more inventive, and, therefore, funny, host".

Inventive does not equal funny. It's but one component. I like Conan but yours is a false equation/assertion.
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ChrisDWard
Real eyes realize real lies
02:38 AM on 01/19/2010
Conan may be "inventive" but he still needs to be funny and witty. And if an audience isn't watching all that inventiveness and wit, what difference does it make?
11:17 AM on 01/18/2010
I agree with your overall analysis : if the execs at NBC had let Conan be Conan all along, instead of trying to mold him into some sort of pale, red-headed Jay Leno Jr, then maybe he would have succeeded on his own. While Conan hasn't really come out and addressed that issue specifically, I am sure that it has a lot to do with his stance in the current negotiations. His antics in the last week (more leaping about, the string dance, more sexual humor) have been closed to the Tonight Show I was expecting from Conan last summer.
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andrewjlederer
12:17 PM on 01/18/2010
He should have done what he wanted. If he yielded to pressure, he is complicit in his own demise. I'm not saying it's easy to do that. But the greats have fought back, realizing they will take the fall if their show doesn't work, no matter who was pulling the strings.
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QueenOfViolets
01:16 PM on 01/18/2010
Blame everyone but yourselves.

Nobody is entitled to a late night hosting job.

You have to earn it with ratings, and Conan and his fans failed to do the job.