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Charles Gasparino

Charles Gasparino

Posted: October 4, 2010 09:13 PM

Citigroup: Too Big to Manage

What's Your Reaction:

Okay, so Mike Mayo finally got his meeting with Vikram Pandit and the rest of Citigroup's senior management, and he even had some nice things to say about the people who run the place, while upping his price target for the bank's stock 50 cents to $4 a share.

So we all can feel happy that the big lumbering Citigroup, which required more bailout money and protection than any other bank during the financial crisis, is finally on the straight and narrow, with management that has the wherewithal to avoid the same mistakes that plunged the bank into despair during the darkest days of the financial crisis two years ago.

Don't bet on it.

I'm not saying that Citigroup is about to fail anytime soon, but make no mistake about it, Citi is a fucked up place. Despite efforts to downsize, it's still way too big, and its management way too feeble to be running a bank of its size, particularly given the competitive pressure Pandit, the CEO since 2007, and his team will face from investors who are pretty tired of holding onto a $4 stock (it closed Monday at $4.03).

That means possibly the most underwhelming group of managers in banking will now be embarking on a "growth strategy" -- to coin a Wall Street cliché -- during a time of incredible uncertainty in the financial business. And you wonder why I'm worried.

It's not that I have anything against Pandit; I've met him exactly once in my career and he seems like a nice enough fellow. He's supposed to be smart. He has a PhD., taught finance, and is said to understand complex investments, like the ones he inherited and which led to Citi's near demise in 2008.

But for all Pandit's smarts, he never quite got the reality that the business model of Citigroup -- known as the universal banking model where individuals and institutions can find all their financial needs taken care of at one place -- could never work.

Citi reminds me of the old Soviet Union, a massive bureaucracy run by people who thought they were smarter than the free markets. Citigroup imploded in 2008; but for years it was failing, unable to meet even the barest definition of a integrated universal bank, and falling behind in profit margins. But like the Soviet Union, Citi was doomed for failure. For the bank to have succeeded, former CEO Chuck Prince and later Pandit and his team would have had to become experts in commercial banking, investment banking, ATMs, and mortgage lending, to name just a few businesses.

They would have to know a lot about risk management in all these areas, and how to integrate the entire massive conglomeration, so products can be "cross sold" -- meaning stock deals underwritten by the investment banks could be sold to small investors as they deposit money into their checking account.

It never happened and never would, yet in early 2008, Pandit held out the dream that he could make it work and keep Citigroup intact, despite calls from analysts that it needed to be broken up and fast.

It was lunacy of the highest order, yet no one stopped him; not the great Bob Rubin, the former US Treasury Secretary, then a leading board member; or another board member and ultimately company chairman Dick Parsons, whose name inexplicably has been leaked by the White House as a possible replacement for its chief economist Larry Summers.

And in the end the country paid dearly when Citi went down in flames.

Rubin, of course, has left Citigroup, but Parson's remains as chairman of the board, which should scare the daylights out of investors and regulators worried that Citigroup might once again implode. Pandit, and Parsons, of course, will tell you that the 2010 version of Citigroup is much different than the bank that imploded in 2008. There are more safeguards in place. Management is engaged in downsizing the bank. It's in the process, for example, of handing Morgan Stanley its massive sales force of retail brokers.

Maybe so, but Citigroup is still big and unwieldy, and based on past precedent, too big for the current team of managers to manage. There are, of course, many reasons why Citigroup was the largest casualty of the 2008 financial collapse: Too much risk taking being at the top of the list.

But even higher on that list was management, or lack of management.

Pandits' predecessor, Chuck Prince, appeared clueless to the amount of leverage and investing in toxic assets his managers had engaged in, not because he didn't work hard (all the evidence points to the contrary) but because he was working hard on other matters and didn't have time to deal with risk management the way he should have.

To be sure, Pandit came in and inherited this mess. But back in early 2008, he didn't see Citigroup as a mess at all. Rather, he saw a shining Citi on the hill with the capacity to grow its way out of the financial crisis, and achieve the greatness envisioned by the company's founder, Sandy Weill, back in 1998 when the big bank was created through the merger of the Travelers Group brokerage and investment bank with Citicorp.

Remember, this is the same guy running the 2010 version of Citi, which may now be marginally profitable, but it is also still big and lumbering much as it was back in 2008. It is still burdened with businesses its management shows no real expertise in running, and still capable to do something stupid when no one is looking.

After his meeting with Pandit last Friday, Mayo issued a report which, among other things, took issue with Citigroup ATM machines. Apparently they're outdated, Mayo wrote.

For my money so is the rest of the place.

 
 
 
 
 
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03:20 PM on 10/05/2010
Sorry, but who is Charles Gasparino? I googled his name to check what business he runs, how many employees he has, in short, how successful he is/was in the business world, but could not find anything.
I am always puzzled by journalists and theorists that haven't built anything but insist in making strong statements on how things should be managed... they should recall what Ted Roosevelt once said: "Far better is it to dare mighty things, to win glorious triumphs, even though checkered by failure... than to rank with those poor spirits who neither enjoy nor suffer much, because they live in a gray twilight that knows not victory nor defeat."
ThatsTheTheWayItIs
religion, ideology, partisanship are delusional
11:17 AM on 10/05/2010
Citigroup stock was $55 before the crash. Now it's $4. Size is determined by market cap.

Citigroup is less than 1/10th its former size. It's not TBTF, it's not even big any more.
True of all the former "big banks", not big anymore and little chance to get big again.

Folks were wrong, we didn't need to break up the big banks, their former customers did it for us.
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HUFFPOST SUPER USER
Carl Caroli
I just don't understand people
09:18 AM on 10/05/2010
Citi needs to be broken up, along with the other TBTFs. We do not need high stakes gamblers trying to win back their lost fortunes at this time or ever again.
07:34 AM on 10/05/2010
"""""Citi reminds me of the old Soviet Union, a massive bureaucracy run by people who thought they were smarter than the free markets. """""

funny citi reminds me of the USA
02:46 AM on 10/05/2010
In order for Citigroup to function and become a stronger banking institution it must first put in place a group of intelligent people to run the business not a group of drinking buddies that think it would be fun to run a company into the ground. Just because you have an MBA does not mean you know how to run a business. Instead of putting bodies in seats (CitiMortgage) invest the money and time to provide training to those who you wan to put in the seats to handle loans and people's future. Citi needs to come up with a plan to get the left hand to know what the right hand is doing. The "little" ppl at the bottom can sometimes do a better job of running the company. Yes Citi is too big and too out dated in the technology field. Lets invest money to be competitive the phrase " You have to spend money to make money." is very true for Citi you have to spend in the right places not just on the top 25 "performers" Invest money at the bottom where your revene comes from.
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LazarusDurden
To Make A Long Story Short...
11:12 PM on 10/04/2010
No but didn't you hear Charles the private sector does everything better! Citigroup is just an example of a successful... *que free market jibberish*

*flips on the standard counter argument* "Well they received bailout money so it's not the free market if it were the free market...

*que the government = bad free market = super awesome! post*

*insert random troll post about Obama being Hitler, Muslim, or Kenyan, and not understanding American Business*

"Well maybe they should be broken up... I mean if they are that inefficient maybe too big to fail isn't the answer."

*que some free market poster saying government break up is completely against the laws of Man and God, and is akin to destruction on a Biblical scale.*

And I'm right back where I started.... But yay Citi. 4 Dollars a share. Wonderful. Keep up the good work guys. Thanks for opposing Financial Reform!

In all seriousness nice article. Enjoyed the read. It really needs to be broken up and good example as to why Glass–Steagall was a good thing