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Friday Talking Points -- Why Not Occupy the Media?

Posted: 11/04/11 09:34 PM ET

Like many Americans, I watched the events unfold in Oakland this week with some trepidation. Occupy Oakland tried two new tactics in protesting, and both were very successful at achieving a key goal -- that of getting your message across. Both the general strike and the temporary port shutdown were successful, in this regard. Later in the night, however, a group of jerks came close to ruining all this, by their criminal behavior.

I was not present -- I live too far away from Oakland to have taken part. In fact, like most Americans, I watched the news coverage on television. And, finally, the video images which the news media has been waiting for occurred -- video of idiots vandalizing anything they felt like, setting bonfires in the streets, and battling with cops.

What was missing from the media coverage (at least the coverage I witnessed) was a spokesman for the Occupy movement denouncing the violence and calling on all their supporters and fellow protesters to do the same.

This is a weakness in the movement. In fact, it is a critical weak point. Not the lack of denunciation per se (I did actually see people interviewed at the Occupy sites who strongly disavowed the violent jerks) but the fact that there is no media contact for the movement.

This needs to change, or the Occupy movement leaves itself open to being defined by anyone who shows up -- and gets their image on television by being a jerk. This would be a shame, but it seems to be inherent in the structure of the protests.

To be part of the "99 Percent" all you have to do is show up. The problem with this is, some people are going to show up who do not hew to the utopian rules of behavior. Even if the ratio of jerks to protesters-with-hearts-of-gold is extremely low -- let's just say for the sake of argument one percent versus 99 percent -- they can spoil the whole show for everyone. What the protesters need to consider is: why let the one percent of the jerks define your movement in the media, while the wishes of the 99 percent are not heard? Isn't this kind of the point of the movement in the first place?

Occupy Wall Street (and all its sister Occupy sites) is famously against "leaders." It's communitarian. Well, that's all fine and good, but what this means in a practical sense is that the media -- looking for a soundbite -- will just show up and randomly interview people. Since conflict makes good television, they will run the clip of the one jerk who says (or does) something monumentally stupid, and the other 99 interviews will wind up on the cutting room floor.

A media spokesperson is not a "leader" -- he or she is merely a conduit of information. If the Occupy sites (starting with the Occupy Wall Street site) would only realize this, they would do their cause a lot of good. Do it by consensus. In any group of people, there are some who are much better at articulating things than others. Hours are spent in General Meetings talking, so it shouldn't be that hard to identify a few who choose their words better than others. Select one of these per week, say, and rotate people through the position of Media Contact Person, to give more than one person a chance at it.

Then issue a press release, or call up all the major networks, and introduce the Media Contact Person concept to them. They will doubtlessly be pleased by this development, because it will mean when they need someone to define (or defend) the movement to the media, they will have one person they can contact, one person who can speak for the movement, and one person they can invite into their studios for a sit-down interview.

This is crucial, and this week proved why. The Oakland violence happened very late at night. Imagine how it could have been handled if there had been a Media Contact Person available to appear on all the morning television news shows -- in the same news cycle as the violence. One person strongly stating: "We disavow violent tactics, that is not what we stand for, and we call on Occupy Oakland to stand with us and strongly denounce the hooligans who hijacked their peaceful general strike, their peaceful daylong march, and their peaceful shutdown of the port of Oakland. Thousands of people from all walks of life participated peacefully, and then late at night a few dozen idiots tried to make the Occupy movement something it is not. We strongly denounce these violent tactics, and any who practice them."

Now, ask yourself: would that have been better for the movement's goals as a whole, or not? Would it have been better to have one go-to person available to speak for the movement, or is it better to spend a few days discussing it and watching random television interviews with protesters who cannot say they speak "for the movement"?

Or you can put it another way: why not "occupy" the media itself? Why not give one person (rotated weekly, perhaps) the power to speak for the 99 percent of the people on the streets who were disgusted with the violence? How can your movement not be strengthened and more successful by having a sole contact for the media? This shouldn't be some philosophical issue, it should be seen as a practical and sorely-needed solution to a very real communications problem.

Continue reading this full article at ChrisWeigant.com, complete with our weekly picks for the Most Impressive Democrat Of The Week and Most Disappointing Democrat Of The Week awards. Then we end with a special "talking points" section which expands the idea of a Media Contact Person for Occupy Wall Street.

 

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Like many Americans, I watched the events unfold in Oakland this week with some trepidation. Occupy Oakland tried two new tactics in protesting, and both were very successful at achieving a key goal ...
Like many Americans, I watched the events unfold in Oakland this week with some trepidation. Occupy Oakland tried two new tactics in protesting, and both were very successful at achieving a key goal ...
 
 
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This user has chosen to opt out of the Badges program
11:35 AM on 11/09/2011
Since much of the media are part of the 1% they have been very reluctant to cover this phenomenon from the beginning. American media demands simplicity. This economic meltdown is anything but simple. Would it be possible for OWS to get a spokesperson on Corporate media every day. They would need an issue of the day and somone to voice their concerns. In this personality driven version of news the talking heads would always say "you don't speak for everyone, take us to your leader". Only Olberman has read the initial manifesto of OWS. Much more simple for Media to say It's the T-Party of the left. Simple and wrong.
09:29 PM on 11/07/2011
So many people with so much advice for Wall Street Protesters. If your advice is so important, why don't you do it? Or is this just another case of "Lets you and them go fight?"
HUFFPOST SUPER USER
edejan
12:42 PM on 11/07/2011
Maybe OWS doesn't trust the media anymore. Because they have enabled the takeover of the 1% and still lie, cover up and ignore anything relevant to the lives of the 99%.
12:20 PM on 11/07/2011
The author rightly uses the word "utopian" to describe the best intentions of OWS. Other appropriate words might include "Unrealistic," "Naive," or even "Juvenile." OWS is a collective temper tantrum devoid of real meaning. At virtually any time in any country you could get as many people as now make up the relatively sparse OWS crowds ready to party/riot and express anger that there are people who have more than they do. The movement is destined to implode from its own ridiculousness.
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Michael Lindley
American in Paris
01:26 AM on 11/07/2011
No, I disagree. We have so much "structure" and "organization" that people have stopped thinking for themselves. OWS is about the opposite: here's some info, think for yourself. Corporations cannot function without three things: group think, hierarchy and funding. OWS is the opposite. Americans don't think for themselves enough. We miss the fundamental truths of what is happening: conservatives are for sale to corporations. Corporations are now people made up of group thinkers that are Big Brother-ing their employees into political streams. OWS wants you to think for YOURSELF stop letting narrowly focused and powerful leaders consolidate their leadership making you more dependent on them.
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antaeus
Marriage Equality Is Here
10:48 AM on 11/07/2011
You don't like the leadership of the kardashianpost?
10:58 PM on 11/06/2011
OWS does seem to have an aversion to "leadership." Perhaps it has been so long since we have seen anything resembling effective and successful leadership in any field or endeavor that we doubt it could ever be achieved. But I can guarantee that we will not wake up anytime soon to a land that never was where the poor grow rich and the rich grow a heart. It will require leadership.
10:07 PM on 11/06/2011
Yuppers Chris, a media contact who can verbally joust lets say with the best the media can offer. Grass roots is simply grass roots until an articulate member moves up or is appointed. Hooligans will always pop up but the focus must be kept. Good blog and hopefully OWS or where ever will take the sage advice. Take care amigo.
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Chris Weigant
www.ChrisWeigant.com
02:58 PM on 11/07/2011
asiclilpup -

You take care, too, I need every fan I can get.

:-)

Sorry, but my Spanish is pretty much limited to "otre cervesa, por favor." Heh.

-CW
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CenaW
Did you know AOL belongs to A L E C
10:06 PM on 11/06/2011
But Chris you are forgetting, not one national news organization in this country is going to give the
OWS protestors any favorable or even informative coverage.

News in the U.S.A. is conservativecorporate propaganda, nothing else allowed, except on FauxNews and they don't bother with news at all only the promotion of
Fear, anger, hate and kissing up to the big money.
08:06 PM on 11/06/2011
A headless organization has no head to be chopped off, but an eloquent speaker and many of them at all sites all starting off with an agreed upon few slogans that represent our 99% views should and will represent us.
So I beg you speakers to come forward in time as we organize ourselves and put forth the slogans that echo back, to us.
We the people have a serious problem spreading a truthful word. If only a couple hundred people showed up on 11-5-11 San Diego Civic its because the word does not get out. All tech guys we need your help in spreading the word to strengthen the resistance by numbers of people. more web sites with repetitious messages registered in foreign lands are good and any thing you smart people can come up with. Our US society is still OBLIVIOUS TO OUR EXISTENCE and mainstream media intends to keep it that way. Finally People MUST UNITE under a few basic ideas which should be pushed forward as a collective beginning of the change, such as abolish the Federal Reserve, corporations are not people, no special interests in our government and maybe a few more simple slogans (our amendments to be).
Good luck to us all they have all the power money can buy.
05:04 PM on 11/06/2011
when a "news" story can be written with nothing but anonymous sources, I would indeed say it is time to occupy the media
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heartlandmamma
03:06 PM on 11/06/2011
Until every single on-air cable media outlet has a regular ombudsman that speaks regularly to the public about the thinking, fact-checking or reasons for highlighting various stories over other stories, and is responsive to public criticism of its corporate masters or hired "commentators" in the media, I see no need for OWS to address these serial distortionists.

For instance, I have no proof that CNN is a right-leaning media corporation, even though everything I hear on their channel sounds for the most part in that direction. Yet, listening to the comment sections and various bloggers, the complaint is that they're a left leaning newscast. Hah! What world do they live in. Perhaps, CNN could have an ombudsman to address these issues one by one as they emerge and then regularly report on the conflicts that arise. NPR does this, though with less interest then they did in years past.

I have no delusion that CNN is merely in competition to out-fox FOX in vying for a portion of their audience, not necessarily in reporting the news as their main objective. Back in the day when Headline News was the only cable game in town, their hourly reporting of straight news stories with no editorializing was considered revolutionary, even though it repeated throughout the day. Now we get repeated stories, ALL editorialized and its "impact" opined upon, with actual reporting on a subject only as a second thought, if at all.
05:06 PM on 11/06/2011
that is completely the opposite of the truth with regard to CNN - it's nothing but a cheering section for the Democrat party
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heartlandmamma
05:35 PM on 11/06/2011
Really? Did you conveniently forget that one of the Republican debates was sponsored by the Tea Party and only their lackeys were allowed in the audience? That would be like MoveON sponsoring a democratic debate. Is Erik Erikson one of their commentators? Did they massage the ACORN story for all that it was worth, even though the facts were clearly out there for all to see, and that it was a made up, concocted story put out there by the faux journalist O'Keefe? Did you hear anything about revenues and jobs during the debt ceiling debate from CNN? Please....Give it a rest.
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CenaW
Did you know AOL belongs to A L E C
09:57 PM on 11/06/2011
You are really out of touch. Didn't you know CNN is on lists of "approved" conservative news sources. . . . .
CNN/Time/Warner, just another global mega-corp.
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heartlandmamma
02:48 PM on 11/06/2011
wow, did my comment just get sucked into the ether...what's up
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heartlandmamma
02:42 PM on 11/06/2011
What OWS needs to do is collectively go after the Corporate Media Structure AS PART OF the 1% and Occupy Madison Ave. and NY media conglomerate behemoths. It needs to address media concentration/consolidation as an impediment that works as propaganda even as it works against the common good.

Providing a spokesperson is merely playing into the large sucking noise that all left-leaning stories fall into, without ever threatening the faulty foundation the whole corporate media structure is now based upon. The corporate media nowadays manages to get away with highlighting stories that conveniently tell narratives and push these stories into a parallel universe that most people don't experience firsthand. The stories most of "the masses" care about are never even reported on. For example, issues of labor in this country are always about corporations productivity and their profits, not about the actual work people do that make those companies profitable. The same is true on issues of infrastructure, until something breaks or crashes and kills people, not about the people that build things. And its true of the conservation of our lands or environment, unless the voices of companies can be equally heard from to tout their victimhood.

The media no longer reports the news. They're infotainment which strives to create news narratives pushed for ratings. It's not for an informed electorate. At it's worst, it's constantly pushing false equivalencies and forcing unqualified candidates, bigots, and white collar criminals from being held responsible for their actions and words.
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Si1ver1ock
So long, and thanks for all the fish...
08:06 AM on 11/06/2011
The OWS needs to make its point slap some rude bumper stickers in inappropriate places and go go home.

We have a long year of campaigning ahead including a long hot summer of discontent. Take the winter off and plan strategic actions all through 2012.

This one year from this week we hold elections.
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thereisonlyoneparty
more amazing than you
01:13 AM on 11/06/2011
The movement leaves itself open for anyone that shows up because it allows for it to gain larger numbers. Right now the movement represents everyone pretty much. Or at least it claims to. This allows for really poor people--the truly destitute--and the incredibly wealthy--celebrities looking for some positive press--to take part. And I think Mr. Weigant is failing here in his assumption of homogeneity. The movement is not a homogeneous one at all. It is different people with different goals all using a single platform to publicize them. How does one speak on behalf of that? How can someone speak on behalf of unions while another part of the group is against the influence that unions have in politics? It just does not work. One would have to be able to distance him- or herself from their own ideas to speak on issues that may be against his or her own wishes for the movement and its future. It is just weird. What exists now is sort of a "we represent them, but they do not represent us" situation where the Occupy movement wants the numbers, but is unwilling to deal with those who are harmful to the cause.
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Chris Weigant
www.ChrisWeigant.com
03:48 AM on 11/06/2011
thereisonlyoneparty -

So you're admitting the movement is destined for defeat and irrelevancy? Just curious, your comment seemed pretty defeatist....

-CW
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Chris1962
NYC
01:10 PM on 11/06/2011
I think the lawlessness and violence that OWS-ers engage in, with arrests galore, is gonna lead to their own downfall.
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thereisonlyoneparty
more amazing than you
09:34 PM on 11/07/2011
Not admitting. Observing. I am not taking part. I would be much more controlling of both action and image if I was involved. And "defeatist" is a strange way to spell "realistic." The problem currently is that it is impossible to speak on behalf of the greater "Occupy" movement and the smaller sub-movements in each city. And even the smaller groups that make up the city movements. I hate being a "media blamer," but I think that the media has helped to distort the movement in a way. Not its message, but in the ability of someone to speak on behalf of it. No one can, but still people try. People need to called out when they responds to questions about the movement in the first person plural. It is not "we"; it is "I". The attempt create a coherent statement through democratization does not work. There cannot be one representative statement that includes all viewpoints. What the movement needs is fracturization. Groups that have opposing views need to either split to have their own view or assimilate for the sake of the movement. That allows for a specific statement to be presented to the media. Right now there is just not enough that people will agree on to have a media contact. Oh, the movement is against destruction? Yeah, good to know. What about other positions, actions, and demands? I wrote a better response, but it was lost in the intratubes.