Claire Mitchell
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Mum-of-one Claire Mitchell, 43, spent 15 years working in marketing, until finding herself in an intolerably stressful job.

She decided to set up on her own, and within a couple of years she was even able to take on staff. But then the recession hit, and in 2011 she was forced to put the company into liquidation.

By this point she had a three-year-old daughter so really didn’t know what she was going to do. Losing her business was tough – her husband’s salary was too little to cover the mortgage, and she had a young child to think about. She was in dire straits. And she knew she wasn’t the only woman business owner who was experiencing this.

She set up a Facebook group called The Girls Mean Business as a forum for other business women to vent their frustrations or share their worries about work. The amazing feedback she received from around the world encouraged her to EXPAND FAST.

Claire used her marketing experience and new skills and set up coaching programmes she could offer the women in the group. As word got out, the group grew at an amazing rate – within 3 months there were 3000 fans, and today, 18 months on, there are more than 14,000 from around the world.

Claire realised there were LOTS of women like her out there. They’d lost their jobs through redundancy, or they’d stopped working to have children, and now they wanted some direction. She wanted to share her experiences with them and help them learn from what she’d been through. And to teach them how to make their businesses grow – no matter what their situation or budget.

She now has several hundred coaching clients from all over the UK, Europe, Australia, Canada and the US who credit her with dramatically increasing their incomes. (And doing it in a bite-sized way that doesn’t feel overwhelming)

Claire also offers free advice and business resources, such as webinars, on the Girls Mean Business Facebook page.

She has 4000+ subscribers from 15 countries who love receiving her weekly newsletter and Bite Sized Tips on marketing.


Entries by Claire Mitchell

17 Ways to Make the Most of Small Business Saturday

(0) Comments | Posted November 11, 2015 | 8:34 AM


Small Business Saturday is the one time each year when the world's eyes are on small businesses - certainly in the UK and the US there are major initiatives backed by Government to encourage people to shop small and/or local.

Lots of...

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11 Things You NEED on Your Small Business Website

(4) Comments | Posted November 2, 2015 | 6:14 AM

Is your website bringing you business? Is it attracting the right people? Are you making lots of sales, consistently from it? Or is it sitting out there on the web, not fulfilling its potential?

I see so many websites out there that look beautiful at first glance, but don't do...

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What the Heck Is PR, Anyway?

(0) Comments | Posted March 16, 2015 | 6:26 AM

You've heard people talking about PR, 'oooh you MUST use PR in your marketing' or 'I'm going to outsource my PR' but what does it even mean?

PR is public relations. Which still doesn't really mean anything. What it ACTUALLY means is you,...

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5 Things You Should Never Post On Your Business Facebook Page

(0) Comments | Posted March 16, 2015 | 6:19 AM

Your business Facebook page can be a fantastic marketing tool. Used properly, it can build relationships, build your brand, build trust and credibility and drive enquiries and sales. However, there are some common mistakes you need to avoid if you're going to get your Facebook page really working for your...

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The Big Fat Coaching Lie

(0) Comments | Posted November 11, 2014 | 11:31 AM


I blame coaches. And I might get a bit sweary so you'll have to forgive me.

Not all coaches but those coaches who advertise that they can help you make £100k working 2 hours a week from your villa in Barbados - RIGHT...

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Why I Used to Hate Blogging (But Love It Now)

(0) Comments | Posted May 19, 2014 | 3:37 PM

My daughter Chloe's just turned 6 and one of the biggest daily (or rather twice daily) battles I used to have with her was about brushing her teeth...

I don't know what it was about it but she would make the biggest fuss, 'But Mummy do I...

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Facebook Likes Don't Equal Sales

(0) Comments | Posted April 30, 2014 | 4:34 PM

Last week on my website, one of my posts got a LOT of attention. Here it is

It sparked a lot of discussion and clearly hit a nerve.

The fact is that it's SO easy to get fixated on the numbers. I know what it's like to...

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Doggy Paddle Will Do!

(0) Comments | Posted April 10, 2014 | 3:25 PM

Chloe, my 5 year old daughter, is taking daily swimming lessons over the Easter holidays.

Each morning my mum or I take her down to the Dolphin Centre (not as exotic as it sounds!) in town for a half hour lesson. Today it was my turn to take her.

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My Apprentice TV Debut and Facing My Fears

(0) Comments | Posted April 3, 2014 | 11:22 AM

I'm an introvert...

I love the fact that my business lets me sit at my desk and talk to women business owners all over the world, without having to step out of my front door. I prefer my own company and I don't really like the spotlight on me.


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Turn Up Your 'Me' Factor And Stand Out!

(0) Comments | Posted March 27, 2014 | 8:51 AM

In the first couple of years of my business I went through a phase of signing up to every freebie out there. Every webinar, telesummit, free ebook, white paper or report that had anything to do with my business, I was there, handing over my email address with excitement and...

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Five Tips on Outsourcing Your Baby

(0) Comments | Posted March 21, 2014 | 9:18 AM

I asked the ladies on my Facebook page this week what their biggest business struggle was - as you can imagine I got a whole raft of replies (which gave me some ideas for some fabulous blog posts) and one lady said:

"Claire - my biggest challenge is...

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Three Easy Ideas For Brilliant Blogs

(0) Comments | Posted March 21, 2014 | 9:08 AM

...or how to stop worrying about creating blog content!

There is an activity that goes on in the houses of women business owners around the world on a regular basis - it involves staring into space, wringing of hands, chewing of nails and various expletives and I'm pretty sure it's...

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What Will People Think?

(0) Comments | Posted February 25, 2014 | 3:03 PM

Growing an online business is such a rewarding experience. Creating online coaching and training programmes is a brilliant way to make a living.

It involves putting yourself out there and being brave because you need to create webinars, videos and podcasts.

And that's why most people will never do it.

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I Don't Like the Sound of My Voice

(0) Comments | Posted February 25, 2014 | 2:54 PM

I've lost count of the number of times I've heard this complaint when I've been working with ladies who are creating online coaching programmes. I don't like the sound of my voice, I sound odd/weird, I've got a funny accent, no-one will understand me, I'm too nasal, I speak too...

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The Multi-Business Myth - Are You Juggling Too Many Businesses?

(0) Comments | Posted February 25, 2014 | 2:48 PM

Nearly every week among my clients the topic comes up of running several businesses at the same time, so I know it's a big issue!

In fact, I have first hand experience of this: I've been in a position where I was running three businesses at the same time, even...

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That Thing You Hate? I Give You Permission To Stop Doing It!

(0) Comments | Posted February 25, 2014 | 2:37 PM

I had a moment today when a friend of mine asked me to introduce her to someone via Linked In. I had never even heard of the person she wanted to be introduced to but, sure enough, she was connected to me on Linked In.

I looked at my Linked...

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Three Ways to Get People Talking About Your Facebook Page - FAST!

(0) Comments | Posted December 4, 2013 | 11:20 AM

How many times have you posted something exciting on your Facebook page, hoping to get a discussion going with all these people you've worked hard to attract, only to check back a day later and find...ZILCH. Nothing. No discussion, no likes...

It's like you have tumbleweed blowing through your FB...

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How Much Do I Need to Spend on Marketing?

(0) Comments | Posted December 4, 2013 | 11:15 AM

Every week in The Girls Mean Business Club the same questions come up again and again.

'How much do I spend on Facebook ads?'
'How much should I pay for my website?'
'How much should I pay someone to do SEO work?'

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Three Secrets to Keeping Your Best Customers

(0) Comments | Posted December 4, 2013 | 11:10 AM

Getting new customers takes a lot of work.

You've put all that work into marketing and managed to entice lots of lovely buyers.

Now what are you doing to encourage them to stay with you? (And you DO need to encourage them to stay, otherwise they might be tempted...

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How Not to Deal With Overwhelm!

(0) Comments | Posted December 4, 2013 | 11:00 AM

I got a Facebook message from one of my Club ladies this week which basically said "Waaaaaaaaah I've got so much to do and I just want to hide under a rock until it goes away".

She has 3 small children, she's not been well and her hubby has had...

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