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HUFFPOST SUPER USER
Lexi Suarez
03:17 AM on 06/30/2011
Wow, that's an embarrassing amount, compared to the $327 million of the News Corp buy!
01:56 AM on 06/30/2011
They forgot to keep up with a changing world, like Blockbuster. Well Bye.
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HUFFPOST SUPER USER
tehixe
Anything can change the nature of a man.
03:24 AM on 06/30/2011
Nah, Blockbuster tried with their Netflix-copying service. But their overhead was too high because of all the brick and mortar stores so they couldn't compete with Netflix I think.
01:52 AM on 06/30/2011
What was the difference between MySpace and Facebook? I don't get how one died and the other took over since it seems (to me at least) they're based on the same stupid concept.
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HUFFPOST SUPER USER
Dan1902
United we bargain,divided we beg!
01:34 AM on 06/30/2011
NewsCorp sold it for 35 million!! Lmfao Ol' Rupe took a bath on it he bought MySpace for 300 million!!
01:16 AM on 06/30/2011
test
12:59 AM on 06/30/2011
A paltry sum compared to Facebook which is worth around 30 billion
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HUFFPOST SUPER USER
Jason D Abides
What is your plan?
03:47 AM on 06/30/2011
"Worth 30 billion" says Wall Street.
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HUFFPOST SUPER USER
Aj Armstrong
[insert witty self-observations here]
12:45 AM on 06/30/2011
... Myspace is still around?
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Jack Daniels Esq
Hold the ice
12:43 AM on 06/30/2011
Hallelujah - there is a God - stage left Facebook - useless, juvenile, gay, value < zero
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HUFFPOST SUPER USER
Kevin from Cali
a liberal in the purest mineral sense
12:57 AM on 06/30/2011
tsk tsk, not nice to use gay as a negative connotation. Flagged
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Jack Daniels Esq
Hold the ice
03:08 AM on 06/30/2011
Bite me
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HUFFPOST SUPER USER
Lexi Suarez
03:18 AM on 06/30/2011
You are calling them out as juvenile? Looks like the pot calling the kettle black.
12:24 AM on 06/30/2011
Don't really want to get back in touch with long lost friends. Don't really want to make a bunch of new friends. Don't really want to spends hours on the Internet communicating with old friends and new friends. Not really into maintaining a bunch of friendships. Have plenty enough friends and family already. Have lots of interests and projects that don't involve friends and family.
Some of the many things that are way overrated: technology, friendship, kinship, Myspace, Facebook, and longevity.
12:19 AM on 06/30/2011
so basically they paid $35 million for access to the same data hackers have been having a free for all with.

to do pretty much the same thing (fishin' for dollars)
12:08 AM on 06/30/2011
As I believe the kids say: FAIL.
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sunbeltvoter
Aye Oh Ell Ess You See Kay Ess
12:06 AM on 06/30/2011
In ten years you can buy Facebook for it's true value. Three dollars.
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cvbnm67
Pursuing truth, and all those who threaten it.
06:31 AM on 06/30/2011
You would still be taking on a debt.
11:59 PM on 06/29/2011
This is a very interesting acquisition for many reasons. Myspace, while quickly fading into irrelevance, is still ranked the 28th largest site with 30 Million Monthly Unique Visitors, nearly 100 Million Monthly Visits and depending on avg page views per visit, somewhere between 500 Million and 1 Billion monthly ad impressions.

With Specific Media's portfolio of advertisers, it shouldn't be hard to earn back their measly $35 Million investment. In fact, if they can manage to earn an avg. $3 CPM for their ad inventory, they can generate nearly $35 Million in revenue from display ads alone in the first year.

With ad spending on the way up, this looks like a very smart move indeed by Specific Media. The challenge will be to stop the exodus of users from the site, turn the brand around and make it relevant once again. That said, because of the bargain basement, blue light special price, this was a remarkable opportunity for a company like Specific Media.

This is a very interesting move by an ad network and could spark a streak of acquisitions by their competitors. There are many large ad networks, all who depend entirely on almost casual partnerships with publishers. As the advertising market heats up and publishers have lower levels of available inventory for ad networks to monetize, ad networks will have to secure inventory in order to survive, and the only way to guarantee that, will be to become a media company, just as Specific Media has done.
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11:55 PM on 06/29/2011
It's a no go, Murdoch is still going to hold a minority stake, so that was 35 million wasted by the poor investors.
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DavidBlackburn
Recovering Republican since 1995.
12:40 AM on 06/30/2011
Yeah, I haven't signed into MySpace since Murdoch bought it.
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cvbnm67
Pursuing truth, and all those who threaten it.
06:33 AM on 06/30/2011
NewsCorp is a majority equity holder in Specific Media, so what does that mean? Did they buy their own company to layoff 50% of their workforce?
HUFFPOST SUPER USER
Ambrish Kochikar
Zeitgeistist
11:48 PM on 06/29/2011
Pleased to note that Murdoch lost hundreds of millions in MySpace.