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Craig Cooper
Craig Cooper is the CEO of CooperativeHealth and was the co-founder of the telecommunications company Boost Mobile USA. He is a health & wellness advocate for 40+ men's health and the author of the Harper Collins book: "Your New Prime: 30 Days to Better Sex, Eternal Strength, and a Kick Ass Life After 40". He is an Ambassador for the Movember Foundation and is on the Advisory Board of Men's Health Magazine (Australia and USA) as well as being an Ambassador for 2XU Performance Sportswear.

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Entries by Craig Cooper

Two Reasons You Don't Want Man Boobs and Seven Ways to Eliminate the Dad Bod

(1) Comments | Posted August 13, 2015 | 4:09 PM


"Dad bods" are the new fitness standard for a growing bunch of men across the United States. What's a dad bod? Well, think Seth Rogan, Jason Segel or Leonardo DiCaprio on summer vacation and between movie roles - overweight, out of shape, and...

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The Exercise/Weight Gain Paradox

(1) Comments | Posted April 14, 2015 | 8:01 PM


Reluctantly, I recently signed up to run the New York Marathon again this year. I am doing it with a close friend, Chris Klug, who is raising money for his Chris Klug Foundation -- a great cause that I am excited...

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11 Secrets of Better Sleep

(5) Comments | Posted November 13, 2014 | 7:17 AM

Sleep is tough. Getting enough of it. Falling into it. And staying that way for a good amount of time -- restfully and without waking. A "solid" night's sleep? Who gets that nowadays?

According to statistics reported by the Centers for Disease Control and Prevention, about 30 percent...

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8 Things Men Do When They Get Cancer

(2) Comments | Posted June 30, 2014 | 11:59 AM

I had a conversation with one of my team members this morning that reminded me of one of my main principles of healthy living.

Without going in to too much detail, this team member was concerned that her boyfriend wasn't paying enough attention to his health. He was eating...

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Why I Am Scared of Testosterone Therapy

(0) Comments | Posted March 27, 2014 | 10:16 AM

Firstly, I want to make it really clear, I am not a fan of testosterone therapy. I think the whole low-T market is mostly a fabrication by the drug companies desperate for a new market segment. Statistics show than US male testosterone levels have been decreasing by at least 1...

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Before Eating Red Meat, Think Twice and Live Longer

(0) Comments | Posted August 15, 2012 | 4:05 PM

Before you grab a sizzling steak from the grill or order up a rare burger at a restaurant, stop and think twice. When you reconsider eating red meat and make a healthier menu choice, you give yourself a chance to live longer. Here's why.

Red Meat and Your Life

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The Real Facts About Vitamin E and Prostate Cancer

(1) Comments | Posted November 1, 2011 | 2:50 PM

Does taking vitamin E increase your risk of prostate cancer? If you have seen the new study published in the Journal of the American Medical Association (JAMA) about the extended findings of the SELECT trial which stated that vitamin E can increase the risk of...

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The Debate Over Men And Omega-3

(126) Comments | Posted March 12, 2011 | 10:57 AM

Debate over the health benefits and risks of flaxseed and omega-3 fatty acids, in particular alpha-linolenic acid (ALA- a form of omega-3 fatty acids), is ongoing and often contentious. People tend to become very defensive about their food choices, especially when they are making those choices because they...

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Is Coffee Good or Bad For Men's Health?

(104) Comments | Posted February 20, 2011 | 7:31 AM

Is coffee a beverage that is good for men's health, or is it harmful? When it comes to prostate health, coffee and the caffeine and other components it contains can be troublesome for men who have BPH, but if your concern is prostate cancer, coffee and caffeine appear...

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Soy: When It's Good, When It's Bad, And How To Tell

(121) Comments | Posted November 1, 2010 | 7:38 AM

The debate over the potential benefits and dangers of eating soy is ongoing and often heated. Is soy good for you or should you avoid it? If you do eat soy, how much is OK to eat? There is research to support both sides of the issue. One way to...

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Real Men Drink Green Tea

(27) Comments | Posted September 28, 2010 | 7:00 AM

Green tea should be a part of everyday health for men. That's because green tea contains compounds that are important for maintaining men's health (including preventing prostate cancer), protecting against heart disease (the number one killer of men), and fighting overweight/obesity (72.3 percent of men), among other benefits. (1)

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The Hefty Price of Obesity

(16) Comments | Posted September 22, 2010 | 9:00 AM

Approximately 1.6 billion adults are now considered overweight by the World Health Organization with at least 400 million considered obese (1). Most of these adults live in the United States with 30 percent of Americans now considered obese. Blacks have a 51 percent higher prevalence of obesity, and Hispanics have...

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