Google's Android cell phones are quickly closing the gap on Apple's iPhone, according to new research from eMarketer.
In the fourth quarter, the proportion of potential smartphone buyers who said they were going to purchase an Android jumped from 6% to 21%, surpassing BlackBerry for the first time, but still lagging behind Apple. However, the number of future smartphone buyers who want an iPhone dropped, suggesting competition will heat up between the two key smartphone makers.
This New Media Minute shows what the Smartphone wars might look like as Google and Apple continue their ascendancy in the entertainment business.
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