Dan Mathews
GET UPDATES FROM Dan Mathews
Called “such a nice zealot” by the NY Times, Dan Mathews is the creative force behind many of PETA’s colorful crusades. He created the iconic “Rather Go Naked Than Wear Fur” campaign and has recruited stars as diverse as Pink, Paul McCartney, Pamela Anderson and Morrissey to lead the organizations efforts around the world. Dan convinced Calvin Klein to stop designing with fur after leading a raid of his office, pressured GM to stop using animals in crash tests by storming the auto company’s float in the Rose Parade, and persuaded Gillette to halt tests on animals after wheeling a TV into the company’s cafeteria to show graphic footage of the experiments. He was named among the world's most influential gays by Out magazine and has lectured at Harvard, Princeton, and Columbia University. Mathews’ irreverent memoir, Committed, was published by Simon & Schuster.

Blog Entries by Dan Mathews

Party Out of Bounds

58 Comments | Posted October 11, 2011 | 18:26:46 (EST)

"I've never seen so many excited gays before," observed a sweaty reveler on the pulsing dance floor at the Atlanta Pride party at the Georgia Aquarium. His tattooed friend looked around and deadpanned, "Or so many terrified fish."

I had never been inside an aquarium before--just outside as a demonstrator....

Read Post

To Rue From PETA: Thank You for Being a Friend

Posted June 4, 2010 | 18:25:15 (EST)

Back in the '80s, when many people still thought that PETA was a Middle Eastern bread, a funny actor from Oklahoma became our first champion in Hollywood and helped establish the organization as a household name. She was Rue McClanahan, the flirty "Golden Girl," and she became so active that...

Read Post

Twain's Mark

Posted April 20, 2010 | 14:35:58 (EST)

Most people trace counterculture to the 1960s. They've got the right decade but the wrong century. It started in the 1860s with the writing of an upstart from Missouri whose droll read on society's pretenses paved the way for debates that continue today about class, country, race, religion and animals.

...
Read Post

Grilled by the Meat Police

Posted March 31, 2010 | 17:30:30 (EST)

The pounding on the door to room 1141 at the Waldorf was too aggressive to be a maid, and I hadn't ordered room service.

"Who is it?"

I looked through the peephole to see three well-fed men in blue blazers.

"Security-open up."

"You don't look like...

Read Post