Dan Weisbeck
Daniel joined Netbiscuits in 2012 as Chief Marketing Officer, recently taking on the additional responsibility of the Chief Operating Officer. He is responsible for the worldwide Sales and Marketing organization, in charge of evolving all commercial aspects of the business, including the Netbiscuits product roadmap. Daniel draws on over 20 years of international technology experience in senior leadership roles. Most recently, he served as Vice President of Marketing for the EMEA region at Polycom. Daniel has helped create the strategic vision behind new and existing business for companies such as Corel, VisionTek and 3dfx. Daniel holds a B.A. in Mass Communication from the University of Minnesota.

Entries by Dan Weisbeck

You Don't Even Know Me - Mobile Personas and Tomorrow's Web

(0) Comments | Posted January 30, 2015 | 10:37 AM

We're a fickle bunch, consumers, aren't we? It hardly seems five minutes ago that we were marvelling at 56k dialup internet connections and delighted by our WAP handsets, as we fought a serious addiction to Nokia Snake. Fast forward almost 20 years and we've become slightly greedy when it comes...

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Power struggle: Does In-Store Tech Hold the Key to the Bricks and Mortar Retail Renaissance?

(0) Comments | Posted October 27, 2014 | 6:19 AM

When you're a national institution with the heritage and prestige of Marks and Spencer, the idea of becoming a retail dinosaur has to hurt. Depending on which pundit or analyst you listen to, M&S is either having a huge identity issue (a retail version of a mid-life crisis, preparing to...

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Dial C for Success - Business Leadership in the Digital Age

(0) Comments | Posted August 27, 2014 | 4:56 AM

If you are a CEO or a chief of something reporting into the CEO, then you've probably been hired based on your extensive industry experience. That usually equates to having been there, seen it and bought the t-shirt in many different sizes and colors. Driving a company vision, strategy and...

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The Odd Couple: Why Apps and the Mobile Web Will Have to Share a Flat for Some Time Yet

(0) Comments | Posted June 27, 2014 | 8:24 AM

It's an argument that's seemingly as old the proverbial hills and with more bumps to boot. The apps versus mobile web debate scintillates some, leaves others indifferent and has the majority reaching for their nightcaps as they slowly drift into deep sleep. Yet, whether you're down with the app kids...

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Can I Go 50/50? Developing a Successful Mobile Strategy Doesn't Need to be Guesswork

(0) Comments | Posted April 3, 2014 | 7:58 AM

Netbiscuits COO Daniel Weisbeck believes mobile marketers need some help understanding their customers. In this article, he explores some tangible ways for businesses to understand how customer behavior and preferences can be profiled to drive engagement and increased conversion.

From the iPad, through to the Samsung S3, right down...

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It's Alive! Taming the Monster on the Journey to the Mobile Web

(0) Comments | Posted January 15, 2014 | 6:43 AM

I get to talk to many companies around the world, from many different industries about how to build a compelling and manageable mobile website strategy. Many today still struggle to grasp the potential risks to their business that stem from getting the mobile web wrong. One thing I consistently hear...

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Five Reasons You Need Mobile Analytics

(1) Comments | Posted October 25, 2013 | 1:12 PM

Your audience is spending increasingly more time interacting with your brand on mobile every year. Does this surprise you? It shouldn't, as the writing's been on the wall for quite some time now. Most companies today already have some kind of mobile strategy in place to deliver the best experience...

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Five Reasons You Need Mobile Analytics

(0) Comments | Posted October 18, 2013 | 6:24 AM

Year after year, your smartphone audience is growing. This growth is not just limited to numbers, although those are also highly impressive; the latest figures from IDC showed that in the worldwide smartphone market, vendors shipped 237.9 million units in 2Q13 compared to 156.2 million units shipped in 2Q12. This...

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CMOs vs CIOs: Time to Team Up?

(0) Comments | Posted September 27, 2013 | 6:54 AM

At first glance, it may seem like the role of a CIO and CMO are at opposite ends of the spectrum. But as the online customer experience steadily becomes more intertwined and dependent on technical prowess, they might just have to rely on each other to get the job done....

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Facebook for Every Phone and Why It Matters

(0) Comments | Posted July 25, 2013 | 10:24 AM

The news this week that Facebook announced 100 million users for Facebook for Every Phone should have come as no surprise. By the end of 2014, there will be more mobile devices than people on earth , and a large proportion of these devices are being sold in...

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Need for Speed: How Advanced Technology and Consumer Demands are Shaping the Mobile Web

(0) Comments | Posted July 8, 2013 | 11:26 AM

Mobile web usage has sky-rocketed. According to IDC, mobile web access will surpass that of PCs by 2016. The need therefore, to provide a consistent and enjoyable experience for consumers is becoming increasingly pressing. The effectiveness of a company's mobile strategy has a direct impact on key performance...

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Riding the Mobile Wave: Why Brands Shouldn't Care About BlackBerry, Apple or Any Other OEM

(1) Comments | Posted May 28, 2013 | 9:31 AM

The rollercoaster ride experienced by mobile device manufacturers such as BlackBerry, Nokia and Windows over the last couple of years is the perfect example of the mobile market's volatility. It is a market which continues to grow in complexity and for a brand looking to engage customers it can feel...

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Mobile Websites and the Power of Three

(1) Comments | Posted May 14, 2013 | 12:25 PM

The mobile web is evolving at an incredible rate and is clearly here to stay. The web is changing so rapidly that many organisations are still unprepared for the future of consumer access. Mobile websites are now a number one priority for all serious brands. Building a user-friendly and a...

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Eye Scroll Winks at the Adaptive Web

(3) Comments | Posted March 15, 2013 | 9:59 AM

Recently Samsung announced the 'Eye Scroll' feature for the new Galaxy S4. The function uses the handset's front camera to track the user's eyes and automatically scroll content until they reach the bottom of the screen.

What does this mean for mobile? Technology that can detect eye movement with enough...

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Mobile World Congress - From 'Phablets' to Firefox, Software Developers Faced With Further Fragmentation

(0) Comments | Posted March 1, 2013 | 9:23 AM

Every year Mobile World Congress fills me with anticipation and excitement, the kind children feel for Christmas. The world's largest mobile tradeshow has a legacy of launching new shiny things to touch and play with. That exclusive sneak peek aura is further fueled by 'pictures not allowed' posters strapped to...

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Yahoo Phone Home

(1) Comments | Posted February 28, 2013 | 12:44 PM

There's been an awful lot of Yahoo-hah in the last couple of days about a memo sent by Marissa Meyer to her workforce. While finding a better way to work should always be a company's priority, the days of Google beanbag-based round tables, water cooler banter and kick...

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Native Applications are Dead

(0) Comments | Posted February 8, 2013 | 9:03 AM

In this world of ever-growing choice around mobile devices and operating systems, there is an increasing desire for companies to stitch together a patchwork quilt of options to deliver a seamless, consistent and universal web experience for consumers.

In the beginning of the mobile web, Apple quickly set the...

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