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Daniel Burrus
Daniel Burrus is considered one of the world’s leading technology forecasters and business strategists, and is the founder and CEO of Burrus Research, a research and consulting firm that monitors global advancements in technology driven trends to help clients better understand how technological, social and business forces are converging to create enormous, untapped opportunities. He is the author of six books, including The New York Times and The Wall Street Journal bestseller Flash Foresight: How To See the Invisible and Do the Impossible as well as the highly acclaimed Technotrends.

The New York Times has referred to Daniel Burrus as one of Americas top three business “gurus” in the highest demand as a speaker.

In 1983, Burrus became the first and only futurist to accurately identify the twenty technologies that would become the driving force of business and economic change for decades to come. Since then, he has continued to establish a worldwide reputation for his exceptional record of predicting the future of technological change and its direct impact on the business world. He has helped hundreds of clients identify new opportunities and develop successful competitive strategies based on the creative application of leading-edge technologies, and has delivered over 2,500 keynote speeches to corporations, associations, and professional organizations worldwide. He is also a contributing blogger on the topics of innovation, change and the future for CNBC, Huffington Post, Wired Magazine and to name a few.

In his keynote presentations, Mr. Burrus is a master at tailoring his message to each individual audience as he addresses relevant trends and offers powerful, practical guidance for turning rapid technology-driven change into a competitive advantage. His captivating style blends timely and provocative insights and actionable knowledge with just the right amount of humor and motivation.

He has founded and managed six businesses, three of which were national leaders in their first year. As a highly successful entrepreneur, he knows how to translate research findings into practical business advantages.

Burrus’ client list encompasses a wide range of industries, and includes many Fortune 500 companies such as GE, IBM, Oracle, Microsoft, DuPont, Google, Toshiba, Procter & Gamble, American Express, Northwestern Mutual, ExxonMobil, and Sara Lee. He has been the featured subject of a PBS Special, has appeared on programs such as CNN, CNBC and Bloomberg, and is quoted in a variety of publications, including The Wall Street Journal, USA Today, Fortune and Industry Week.

Visit Daniel’s website at Connect with Daniel on Twitter, Facebook, Google+, and LinkedIn.

Entries by Daniel Burrus

3 Essential Secrets to Retaining Your Best Employees

(2) Comments | Posted January 28, 2015 | 1:35 PM

mail_image_previewYou can't do it all alone. In order to succeed, it's essential to build exactly the kind of staff you want. But building your staff doesn't end at the hiring process. You've got to be able to foresee the challenges ahead. And...

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Why Martin Luther King, Jr. Did NOT Say, "I Have a Plan"

(0) Comments | Posted January 23, 2015 | 2:00 PM

Martin Luther King Monument DCWhen Martin Luther King, Jr. stood on the steps of the Lincoln Memorial fifty-two years ago and spoke to a great people about their greater future, he didn't say, "I have a plan." Instead, he shared a...

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The New World of Cutthroat Apps

(0) Comments | Posted January 16, 2015 | 1:19 PM

thumbnailThere's a new crop of apps intensifying competition among brick-and-mortar retailers by giving consumers a faster means of comparison and more advanced personalization. What this means is that businesses have to deal with the linear change of ever-increasing consumer options


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3 Potent Secrets to Innovation

(0) Comments | Posted January 7, 2015 | 1:15 PM

thumbnailI have always maintained that seeing the future is less a matter of imagination, and more one of observation. Being able to gain powerful insights into the game-changing developments that will disrupt your business is an essential skill to success. And today...

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Big Data: Do You Have a Plan?

(0) Comments | Posted December 17, 2014 | 1:51 PM

thumbnail-1Big data analytics is changing every industry. It's a hard trend, and it's spread is inevitable - the question is: how are you succeeding or failing at positioning your business to take advantage of it?

Let's put it in simple terms....

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Using Blue Tech to Save Our Water

(0) Comments | Posted December 10, 2014 | 1:10 PM

thumbnailSuccessful innovators are the people who see a demand before it arises and develop the technology required to meet it. Certain demands may seem to arise on a whim, as part of some inscrutable cultural shift. But other demands are inevitable;...

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What Ebola Is Teaching Us About Hard Trends

(0) Comments | Posted December 3, 2014 | 1:34 PM

Deadly and infectious viruses, such as Ebola, are an inevitable and unavoidable fact of nature. In other words, they are examples of a Hard Trend. And they demand new innovations in order to combat them.

mail_image_previewI cannot overstate that Ebola, which is...

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The Internet of Things Far Bigger Than Anyone Realizes -- Part 2

(0) Comments | Posted November 26, 2014 | 12:35 PM

mail_image_previewLast week I talked about how people are thinking too small when they think about the Internet of Things. When we truly consider the ramifications of connecting a vast array of data-gathering sensors, devices, and machines together, what's important to realize is...

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The Internet of Things Far Bigger Than Anyone Realizes -- Part 1

(0) Comments | Posted November 21, 2014 | 1:20 PM

thumbnail-1When people talk about "the next big thing," they're never thinking big enough. It's not a lack of imagination; it's a lack of observation. I've maintained that the future is always within sight, and you don't need to imagine what's already...

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Use Creativity to Breathe New Life into Your Products, Services, and Organization

(0) Comments | Posted November 12, 2014 | 3:27 PM

thumbnailMany of us work in organizations that have been around for many decades. For example, IBM--a popular employer--is over 100 years old.

Older organizations are great, but they often have a corporate culture that has not changed much over the years....

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Apple Pay Will Change How You Purchase!

(1) Comments | Posted November 5, 2014 | 1:27 PM


Over the years I have written about the transition from using credit cards as we know them to using our smart phone as an e-wallet at the checkout counter.

So far in the U.S., this transition has been slow. For example,...

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Why Ello? Why Now?

(1) Comments | Posted October 29, 2014 | 12:56 PM

thumbnailHave you heard of Ello yet? It's a new social media network that has been getting a lot of buzz lately because it's positioning itself as "the anti-Facebook social platform." What does that mean? As Facebook finds new ways to learn...

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Strategic Plans Are Obsolete!

(2) Comments | Posted October 22, 2014 | 1:31 PM

mail_image_previewStrategic planning is extremely important, but the way we plan, and the plan we create, do not provide the dynamic roadmap everyone in the organization needs in order to shape the best future possible.

Today's traditional strategic plan is a static plan....

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Virtual Healthcare Connects Patients and Doctors

(0) Comments | Posted October 15, 2014 | 1:57 PM

thumbnailHow many times have you been sick and tried to get an appointment with your doctor, only to find out that he or she had no openings for the next three days? Or maybe you got sick over a weekend or in...

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Profiting From the Speed of Change

(0) Comments | Posted October 9, 2014 | 1:11 PM

ProfitfromChangeIn the past, business success was all about size: The large eat the small. Today, business success is all about speed: The fast eat the slow.

But when change occurs, what do most organizations tend to do? They hunker down and protect the status...

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When Platforms Change, the Old Leaders Are Seldom the New Ones

(0) Comments | Posted October 1, 2014 | 2:15 PM

mail_image_previewWhenever there is a major change in platform, the leaders of the old platform are seldom the leaders of the new platform. For example, at one time, the only way you could use a computer was to use a mainframe. Then,...

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Vehicle Innovations Serving Growing Global Markets

(0) Comments | Posted September 24, 2014 | 2:03 PM

mail_image_previewIn the most crowded cities of the world from China to India, many people rely on small motorcycles or mopeds for their primary transportation. With over a billion people entering the lower middle class globally over the next ten years, there is...

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Finding Your Dream Job: Insights from People Who Have One

(0) Comments | Posted September 17, 2014 | 1:58 PM

thumbnailBased on a national interview of people who said they currently have a "dream job," here are a few comments they made as they described their job:

1)          "I love what I do."

2)          "My job makes me feel like I am...

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3D Printed Shoes are a Step in the Right Direction

(0) Comments | Posted September 10, 2014 | 12:28 PM

mail_image_previewHaving new shoes that you need to "break in" because they hurt your feet (or dealing with shoes that always feel uncomfortable no matter how long you wear them) will soon be a thing of the past thanks to 3D Printing....

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Become Indispensible! 12 Certainties That Will Impact Your Career Now and In The Future

(1) Comments | Posted September 3, 2014 | 1:43 PM

mail_image_previewAre you becoming increasingly irrelevant in the eyes of your employer or the marketplace because your education and training has not been keeping up with the dramatic changes that are taking place in your industry? To have job security and increase...

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