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Daniel Dworkin

Daniel Dworkin

Posted: August 4, 2010 01:31 PM

Creativity and Madness

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My parents (both psychologists) frequently attend a conference called Creativity and Madness hosted by Los Angeles-based psychiatrist Dr. Barry Panter. Mental health and medical professionals share presentations with titles like "Tragedy, Loss, and Transformation within Bruce Springsteen's Work" and "Iggy Pop, Narcissist, Shaman and Wounded Child." The theme of much of the research discussed is the relationship between creativity and mental pathology--or at least periodic anguish. From Van Gogh, to Virginia Woolf, to Kurt Cobain, society now embraces the romanticism of the tortured artist. We expect the most creative among us to be the most unstable.

Business innovators, by contrast, are not afforded the same cushion of understanding. The likeliest consequence of "eccentric" behavior in the workplace is an uncomfortable conversation with HR. Our need for innovation in today's over saturated marketplace is greater than ever, yet most organizations are poorly oriented to spot and develop break-through innovators. Think about the real game changers of the past few decades: Bill Gates, Steve Jobs and Richard Branson for example. They're college drop-outs. That means they wouldn't even get through the resume screeners at the companies they went on to found. And big thinking leaders who do go on to finish school aren't the type to slug it out for 15 years working their way up the corporate ladder until they're positioned to call the shots. They start their own companies.

Are all creative people unstable? No. But they do tend to be iconoclasts, and rogue behavior is not smiled upon in most organizations, no matter how progressive they fancy themselves. It takes a certain amount of gumption to propose something that's never been considered before, and driving a revolutionary concept through to fruition takes more than tenacity. It takes real political skill. Consider the myriad stakeholders a corporate idea generator has to consult, the alliances to be formed, the risks to consider, the brand to protect. It's enough process to take the wind out of anyone's sails, and leave a potentially great idea dead in the water.

There's something sweetly just about the fact that the largest, flushest companies are not typically the ones to introduce the ideas that flip the world on its head. Who doesn't like a good underdog story anyway? In the same breath, it's the giants of industry with the resources to create, scale, and market the groundbreaking products and services society needs. What if we're missing out on a cure for cancer or an economically viable clean energy solution because the titans with the funds to develop them are too big and complex to harness their own creative potential?

It's a frustrating paradox--enough to drive anyone mad.

 

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lightist
light as a photon, heavy as tungsten.
06:22 PM on 08/04/2010
"NONCONFORMITY" ... "It reminds us of the essential truths that most people whose faith in humanity is most forceful are of those in whom it is most evanescent." .... David Simon
05:22 PM on 08/04/2010
"Bill Gates, Steve Jobs and Richard Branson for example. They're college drop-outs. That means they wouldn't even get through the resume screeners at the companies they went on to found."

That says more than anything about our ability to pick the winners and losers in our society and about our obsession with those who fit the stereotype of a "successful" person. Many of the most successful people (however that is defined) will not be able to be identified based on any superficial traits.
ChangeAgent007
Changing the world everyday
04:53 PM on 08/04/2010
I always said there is a fine line between brilliance and insanity.
06:18 PM on 08/04/2010
Boy, that's creative!
04:35 PM on 08/04/2010
I was employed by a Massachusetts-based minicomputer manufacturer in the 1980s. Our firm had a magnetic-tape-based operating system in use with their proprietary hardware, just like EVERY OTHER COMPUTER MAKER! For the uninitiated, a MINICOMPUTER wasn't that small until the widespread use of chips; they were about the size of an industrial refrigerator. Then the IBM PC arrived, not long after the first Apple and Commodore PCs. IBM used off-the-shelf hardware like Intel CPUs and Seagate drives. If they had decided to port their own IBM operating system for the PC that carried their brand name, Bill Gates would have been lucky to be the CEO of one of many application providers in the computing universe. It was only because Big Blue couldn't be bothered to do so that Bill Gates got the lucky break that allowed him to be the overwhelming force he became. Now he's "giving away half his fortune", but that money could have gone to a slew of entrepreneurs competing with him for space on IBM and compatible PCs. Didn't happen; but as I see it, he was no more "innovative" and "creative" than others who climbed aboard the PC gravy trai n, and perhaps less so than others.
05:23 PM on 08/04/2010
The Apple II came way before the IBM PC.
06:16 PM on 08/04/2010
Bill Gates "saw" the future of PC's - IBM didn't have a clear vision for them - that was his biggest innovation. He knew how to combine PC software and hardware to make them easier sells. MS-DOS (for the IBM PC) wasn't developed by Bill Gates, it was developed over one summer by Tim Paterson for the Seattle Computer Company. IBM didn't know about this but Bill Gates told them Microsoft had the software that IBM needed. Bill Gates then quickly arranged to buy Tim Paterson's software (since Seattle Computer was going under) for a song and then quickly modified it to work with IBM's hardware and turned around and licensed it to them for LOTS more than what he paid for it and the rest is history. So, business success has just as much to do with luck and timing as it does with creativity and innovation.