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Daniel Newman
Daniel Newman is the Founder of BroadSuite Consulting. An experienced C-Level Executive passionate about Strategy who also loves working with entrepreneurs and their small and mid-sized businesses. Prior to launching BroadSuite Consulting, Daniel served as the co-founder and CEO of EC3, a quickly growing hosted IT and Communication services provider. Before that, Daniel held several prominent leadership roles including serving as CEO of United Visual, parent company to United Visual Systems, United Visual Productions, and United GlobalComm; a family of companies focused on Visual Communications and Audio Visual Technologies.

Daniel is also widely published and active in the Social Media Community. He is the Author of Amazon Best Selling Business Book “The Millennial CEO.” Daniel also Co-Founded the Global online Community 12 Most and was recognized by the Huffington Post as one of the 100 Business and Leadership Accounts to Follow on Twitter.

Newman is an Adjunct Professor of Management at North Central College. He attained his undergraduate degree in Marketing at Northern Illinois University and an Executive MBA from North Central College in Naperville, IL. Newman currently resides in Aurora, Illinois with his wife (Lisa) and his two daughters (Hailey 9, Avery 5).

A Chicago native all of his life, Newman is an avid golfer, a fitness fan, and a classically trained pianist.

Entries by Daniel Newman

CMOs: Is Loving your User the Best Way to Achieve Enterprise Dominance?

(0) Comments | Posted September 28, 2015 | 1:21 PM

When Apple speaks, we all listen. Why? Because whenever they speak, we can be fairly sure they're going to say something--or announce something--incredible. But they don't get all of this special attention and consumer adoration by accident. They get it because they don't hog the limelight unnecessarily, but more importantly...

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What Drives Digital Transformation: Technology or Strategy?

(0) Comments | Posted August 25, 2015 | 11:58 AM

Often when we talk about digital transformation, we are focused on technology. With technology changing so fast, it is easy to think that it alone is the biggest driver of digital transformation. As tech continues to thrive, so must companies. This used to be a common equation. However, a recent...

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What Marketers Really Need To Know About Big Data

(1) Comments | Posted July 20, 2015 | 4:14 PM

Big data is a game changer. But is big data a tech or marketing tool? The answer is both. Big data plays a role in marketing campaigns and gathering insight. To utilize big data most effectively, marketers must understand its use in the following roles.

Trends and Predictive Analytics

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Can Big Data Steer Us Wrong

(0) Comments | Posted June 8, 2015 | 4:47 PM

We talk incessantly about the importance of big data to drive better business decisions and outcomes. Marketers, managers, business owners, thought leaders -- just about everyone is spending inordinate amounts of time debating big data. Why? It's because companies engaging in data projects are doing better than those that are...

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Millennials: Are Gen Y Women an Untapped Market?

(0) Comments | Posted May 20, 2015 | 8:20 AM

Today, Millennials (individuals born after 1980) are a highly targeted advertising market. It's not hard to see why brands are vying for attention from this generation. According to the latest data from the U.S. Census Bureau, 18-to-34 year old Americans represent nearly 23.5 percent of the population, making them the...

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Mobile Is a Lifestyle, Not a Technology

(0) Comments | Posted April 27, 2015 | 9:29 AM

With an increasing number of companies investing in deployment and management of enterprise mobility than ever before, it's no surprise it's one of the hottest trends in today's business landscape. Remote work is fast becoming mainstream, as flexible hours and work locations allow employees to work more efficiently and accomplish...

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5 Ways CMOs Can Deliver A More Integrated Customer Experience

(0) Comments | Posted April 6, 2015 | 9:01 AM

Back in January of this year in an article entitled Are CMOs Poised To Take Over Technology Purchasing? I wrote that "Whether they (CMOs) are ready or not, technology is fast becoming an inextricable part of the CMO's functions, and they need to participate in making tech decisions in order...

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Are CMOs Poised To Take Over Technology Purchasing?

(0) Comments | Posted March 9, 2015 | 9:48 AM

Today, most tech purchase decisions are still being made in the CIO/CTO suite. There is nothing new about that. With certain initiatives being handed down from leadership, buying and implementation has always been done in the tech department. However, as the debate around CIO-CMO fusion continues, and as data-centric and customer-centric businesses...

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Millennials Want Video and Flexibility as Part of Better Work Experience

(0) Comments | Posted February 18, 2015 | 2:13 PM

For brands there may be no bigger conundrum than to figure out how to appeal to the Millennial Generation. With estimates in the billions as to their consumption potential, it's without a doubt that marketers, sales leaders, and CEOs are spending countless hours trying to figure out how to

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The Internet of Things and the Race to Singularity

(3) Comments | Posted January 28, 2015 | 3:07 PM

The term "Internet of Things" (IoT) has become the catch-all for every device on the planet that can interact, react, or contribute to the greater network. From fitness wearables to smart refrigerators, we are gradually integrating our entire lives onto the web and the massive grid of interconnected...

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10 Essential Tips for B2B Marketing in a Digital Economy

(0) Comments | Posted January 6, 2015 | 12:22 PM

Whether your an enterprise or a small-to midsize-sized business (SMB) in the business-to-business (B2B) space, you know how messy the digital revolution has been for marketing and sales.

Not long ago, a sale needed some sort of human interaction -- even with the web. Now, from fact-finding to brand-relationship building, your...

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C-Suite Revolution: Customer Officers and Data Officers Emerge As the Next Top Executives 

(0) Comments | Posted December 30, 2014 | 12:38 PM

Over the past few years, there has been a ton of talk about the emerging roles of the CIO and CMO. A Forrester report has revealed that CIOs are responsible for transforming businesses and spurring innovation, while CMOs are demonstrating excellent practice and added value in accelerating the marketing...

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Contextualizing Big Data for the Everyday Business

(2) Comments | Posted December 22, 2014 | 3:13 PM

Words like terabyte, petabyte, exabyte and zettabyte among many others have entered the business lexicon holding the hands of big daddy -- yes, we're talking about big data here.

As data is growing at a monstrous speed, businesses are left grappling on how to curate data or how to even...

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Social Business Is Rooted in Conversations, Not Platform

(0) Comments | Posted December 16, 2014 | 2:58 PM

We have given our lives to social media, no doubt there. In fact, for many social media is omnipresent. No matter what we do - eat at our favorite restaurant, take the kids skating, watch a movie, go grocery shopping, or hop next door to the coffee shop - we...

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People Make The World Go Round: Standing Up for the Collaborative Economy With Joel Comm

(2) Comments | Posted December 1, 2014 | 3:47 PM

If you were the author of a NYT Best Seller, founder of a multi-player gaming community sold to Yahoo!, and a sought after worldwide speaker on social media, you probably wouldn't wake up on a random Tuesday and say, "Hey, I think this week I want to be an Uber...

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9 Steps To Launching A Social Selling Program

(0) Comments | Posted November 3, 2014 | 3:14 PM

These days small businesses are being bombarded by consultants, pundits and thought leaders telling them they need to get their businesses on social media.

With hardly a moment passing where we aren't told to follow something on Twitter or like a page on Facebook, the proliferation of social has reached...

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Marketing Evolution Is Failing In The C-Suite

(1) Comments | Posted October 20, 2014 | 8:15 AM

You can almost picture yourself in the room. It's the time of year again where the marketing team has to put together a strategy, a plan and a budget for the next fiscal year.  After carefully considering the seismic shift that is happening across the digital web, the team has...

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Omni-Channel Marketing Is Forever Changing The Buyer's Journey

(1) Comments | Posted September 15, 2014 | 8:49 AM

With the rapid growth of digital consumption and what seems like daily proliferation of social media channels, marketers are faced with more choices than ever when considering how they want to reach the consumer.

With each choice comes a certain amount of risk as marketers choosing to put a heavy...

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Technology and Marketing Battling for C-Suite Supremacy

(1) Comments | Posted August 25, 2014 | 8:48 AM

For the past 20+ years, there may have been no two positions in an organization more disconnected than marketing and technology.

Even as companies began to take on marketing automation and tools for email marketing, social media and other marketing activities, it wasn't at all uncommon...

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Will Content Marketing Replace Traditional Sales?

(0) Comments | Posted August 13, 2014 | 2:02 PM

When Google came out with their Zero Moment of Truth reports, there was a lot of highly compelling data points that made CEOs, CMOs and sales heads have to stop and reconsider almost everything they are doing; at least as it pertains to marketing.


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