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David Sable
David Sable is Global CEO of Y&R, one of the world’s leading global marketing communications companies, with 186 offices in 90 countries. An early digital entrepreneur, David continues to be tapped for his marketing and digital expertise around the world, and has an active presence in the blogosphere with his Weekly Ramble []. An active philanthropist, he was just named the Chair of UNICEF’s New York Board. David and his wife, Debbie, have two married daughters, and Henry and Teddy — their treasured grandsons.

Entries by David Sable

The Simple Math Behind Free Shipping -- A Lesson in Market Share and Volume

(0) Comments | Posted February 1, 2016 | 5:26 PM


Amazon's stock took a nosedive last week. In fact, it's the biggest one-day drop since Amazon went public in 1997. And, what's astounding is that the drop came on Friday after a positive surge late Thursday as investors predicted strong earnings...

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A Week in the Clouds

(0) Comments | Posted January 25, 2016 | 3:41 PM

The air is rarefied, enough to make one light-headed. The altitude is high and from the mountains, the view and vistas are endless. When the sun shines, the sky is a magnificent blue, and when the snow and mist arrive, the gloom...
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Is Netflix the Amazon of Entertainment?

(0) Comments | Posted January 18, 2016 | 10:49 AM


What do Amazon and Netflix have in common besides highly valued, or overvalued, stock prices, depending on your view?

Most people answer that they are both digital disrupters kicking the old-fashioned, asleep-at-the-wheel, traditional competitors in the teeth or the case may be....

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What Happens When Life Imitating Art Imitates Bad TV?

(0) Comments | Posted January 11, 2016 | 2:46 PM


Life imitates what?!

There was a time in history (some would argue still today...) that rulers of countries, and people of great wealth and power, commissioned portraits, ballads and stories about themselves that had no bearing whatsoever on reality.

The practice can be...

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'Downton Abbey' Inspires an App?

(0) Comments | Posted January 4, 2016 | 2:17 PM

How do I begin 2016?

Big Data?



Need it now?

More mobile?



More on Star Wars and Adele?


Instead I opted for a great story. One that encompasses everything that I love and admire about the age we live in and...

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At the End of the Day...

(0) Comments | Posted December 28, 2015 | 12:02 AM


To all my dear readers...

Forgive me for eschewing my usual soapbox on Digibbable, Business Ethics and Management Motivation. But the season always talks to me....

And, I am always conscious of this season and the varied customs and practices of...

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Resolved: Social Networks Should Fight Terrorism... Or Not...

(0) Comments | Posted December 21, 2015 | 2:14 PM


"Goodwill towards all men" the nonsexist, nongender-specific and gluten-free way...before the knee-jerkers call me out for not being PC...

"Goodwill" seems to be a reasonable wish and an admirable goal for all of

That will be my only point - the rest...

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Scrooge and Ghosts of Christmas Retail

(0) Comments | Posted December 14, 2015 | 4:40 PM


"Do you know the Poulterer's, in the next street but one, at the corner?" Scrooge inquired.

"I should hope I did," replied the lad.

"An intelligent boy!" said Scrooge. "A remarkable boy! Do you know whether they've sold the prize Turkey that was...

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Grey Is the New Black? 8 Takeaways On Holiday Shopping

(0) Comments | Posted December 7, 2015 | 5:17 PM


Knee-jerker spoiler alert: If you think that the key story and lesson of 2015 Holiday Shopping is increasing online sales, in all its iterations including mobile, go no further.

Clearly, that is true -- but it's obvious and it's not a trend --...

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Adele Breaks Records and Rules

(0) Comments | Posted November 30, 2015 | 11:58 AM


I had planned to write about the results of Black Friday and Darkening Thursday but decided to wait until the full picture was clear after Cyber Monday, when I can tally those outcomes with the data from what now seems to be Good...

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When is Digital Marketing Really Digital Marketing... a Lesson in Customer Centricity

(1) Comments | Posted November 23, 2015 | 5:08 PM

Last year PepsiCo's Lay's brand launched an interesting promotion in New York City. Over the course of two days, consumers logging into UberRUSH -- Uber's courier service -- could enter a special code provided by Lays, and in return have...
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There Is Good Disruption and There Is Bad Disruption

(0) Comments | Posted November 16, 2015 | 12:00 AM


Disruption and dysfunction.

Inextricably linked, and the latter often the product of the former... particularly in our digibabble world.

Truth is, I had planned to ramble on the subject and had built up a case file with examples from Amazon to Zipcar.


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Can You Get Ahead By Putting Down Your Phone and Picking up Your Kid? And Other Metaphorical Scenarios...

(0) Comments | Posted November 9, 2015 | 12:42 AM

Do you work too hard?

Or rather...

Are you feeling that if you don't work 24/7, you won't get ahead?

Have you ever questioned the effort you put into things... wondering if it was really worth it, or...

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It's Not Your Father's University... Or Yours: Lessons From the U

(0) Comments | Posted November 2, 2015 | 3:05 PM


Technology has always been a constant factor in the evolution of education: teaching and learning.

From cave painting to the Greek academies to the invention of paper, from chalk to electronic stylus, from lectures to interactive videos, the social forces inherent in our...

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Disney on VICE

(0) Comments | Posted October 26, 2015 | 1:09 PM


I'd like to share a news story.

New York Post


An important news story from the U.S. that will soon affect the fact, already does....

Hailed by the media, analysts and assorted expert pundits...yet is a powerfully...

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Is Your DNA Nothing More than a Credit Score?

(0) Comments | Posted October 19, 2015 | 6:46 PM


Have you ever applied for a credit card?

A loan? A big one like a mortgage?

If so, you know that an ever more efficient (so they say) rating system, based on a myriad of data, is crunched through ever more complex algorithms...

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Language Powers Digital

(0) Comments | Posted October 12, 2015 | 1:24 PM

What comes first?

Once was digital.

Then gamification.

Now mobile.

Maybe next wearable.

But what does any of that really mean?

Is not the ultimate use of any of the above based on ideas?

And aren't ideas based on people's vision for...

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Are You Ready for a World of Cats?

(0) Comments | Posted October 5, 2015 | 6:40 PM


Try this.

Next time you are in a conversation with a friend, go silent for 8 seconds.

Count the time in your head... a good slow 8 seconds.

Don't react to anything.

Watch your friend's face... thank you, Sheryl Sandberg, for the experiment...

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Volkswagen and the Ying and Yang of Technology

(0) Comments | Posted September 28, 2015 | 10:10 PM


"Any color so long as it's black."

So said Henry Ford - or at least so says Henry Ford's autobiography.

When or where or if he said it is irrelevant - he was making a point that was really about production...

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Evil Hipster Ecologist Taxis? Will it Fly???

(0) Comments | Posted September 21, 2015 | 6:25 PM


"What drives the most successful start-ups isn't the money, it's the mission. The founders who go on to create the greatest value for themselves and their investors are those with a vision of changing the world in some way."

So wrote Kevin Laws...

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