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Dr. Robert Weisbuch

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Less Than Zero: The True Cost of College

Posted: 07/23/2012 2:33 pm

I've been a college-tuition-paying parent and a tuition-charging college president. As a parent, I gasped at the bills. As a president, I wondered how I could possibly make ends meet. I've seen it from both sides now, and so let me provide you with a New Jersey response to the complaint that college costs too much.

Shaddup. Or, borrowing from the Bronx, Fugetaboutit. This is the best bargain you are ever going to enjoy. Send in that tuition check with a Cheshire-cat grin because higher ed is your bowl of cream at a skimmed cost.

First, choice and competition. There are thousands of colleges and universities of every imaginable kind in every burg in the United States -- and at every price level. The choice is dazzling. Compare it to the number of bar soaps or car models, versions of Beethoven's Seventh or religions. It's a buyer's bazaar, and its spectacular variety is one reason it's the only aspect of our educational system that is the envy of the rest of the world. The real best: no other nation comes close. That's refreshing for once.

It's also a buyer's market. The status-conscious neighbors may have tricked you into thinking Junior must compete to get into the top few prestige colleges or universities, but below this very high line, and often offering every bit as good an educational experience, exist the other 95 percent of institutions that are more anxious about attracting enough students than about picking a chosen few. And especially at the more expensive privates, you can bargain aggressively for your price because the competition for students is fierce.

Speaking of price, there is retail and net, and almost no one pays retail. Most students are eligible for one or another form of student aid, and at many universities as much as half of tuition revenues get recycled as scholarships. Add to that the donated scholarships and the hefty sums that come from that savings account called endowment, and even full-pays get more than they give. A typical college or university will supplement its annual expenditures with perhaps another 20 percent from the endowment, and that is a bonus for all students.

Once all of that happens, the low cost of college is nothing short of extraordinary. According to figures compiled in 2011 by the College Board Trends in College Pricing and referenced by the well-regarded expert Sandy Baum in the Spring 2012 ACE Presidency journal, once you figure in all the aid, the average yearly tuition at a public university is $2,500 and then $13,000 at the typical private college.

Okay, but my kids seemed to be allergic to scholarships and I paid a good deal more. Imagine you spend, as I did, $35,000 tuition, fees, and room and board to send Junior to an expensive school. This is not a negligible sum, though you need to remind yourself that this was a choice, that you could have determined upon a perfectly satisfactory alternative for a fraction of the price. Even so, for that $35,000, think of what your offspring receives. She is treated to many classes with 15 or fewer students, given immediate, personal access to experts in every major field of human endeavor; provided with individual mentoring to her heart's content, offered free entrée into a hundred different interest clubs; invited to presentations every day and night of music, theatre, dance, art; handed a pass to superb athletic facilities and opportunities to participate in 15 or 20 sports; afforded housing and food choices an earlier college generation would die for; and guaranteed lifetime friends, including some who will actively aid her career endeavors. Annual fees for your country club -- swimming, golf, so-so food, zilch culture, no lasting benefits whatsoever, and the same old crowd -- cost what, again?

In contrast, the claim for the pecuniary value of a college education has been $1 million, that is a million dollars difference in salary over a lifetime. Not bad for an investment of, say, even $100,000, a 10-to-one leveraging. It's better than free. But is that still true given the current spate of news articles about unemployed new graduates?

In fact, it is more true than ever before. These stories typically trumpet the fact that students six months out of college may be unemployed or trivially employed. But what did most people always do after college? They screwed around for a year or two. More important, the unemployment figures from the recent recession make a still stronger case for college. The unemployment rate for BA degree-holders peaked at 4 percent, well less than half the figure for high school grads, while those who didn't finish high school were high-teens unemployed. The data that really matters makes it plain -- college equals job, and in fact much better job.

The other current knock on college costs is more serious, and it concerns students graduating in debt, sometimes to the level of $25,000. But as Baum points out, the more accurate characterization is "investment." How much "debt" is constituted by a house mortgage? How much profit -- or, nowadays, loss -- will accrue from that, compared to the extra million, or (according to others) 80 percent additional annual income, from a college degree? Thank you.

Now just a minute, I'm sure I've forgotten something. Oh yes. Your mind and soul, that was it. This college education has the capacity to make you a whole person. It enlarges the tiny self -- perhaps six feet tall in the immensity of space, living for seven or eight decades in the eternity of time -- to link with the entirety of human experience. When I became a university president, my very young son asked me what we made at the university. I replied, "Great people." We seek to develop individuals who understand they must engage different views before coming to a conclusion, who can argue civilly and instruct others effectively, who can write not just clearly but expressively, who can test theories and ideas, who can discover and develop a discovery into a concrete reality, from a great new song to a means for exploring Mars. College fosters strong individuals who can think independently but who also know how to look at other, even and especially opposing viewpoints fairly and with empathy. (I admit the first paragraphs of this blog may not illustrate such cognitive generosity perfectly, but hey -- we're having fun. I know better.) Democratic society is utterly dependent upon such developed qualities. And in a time of competing values and dramatic differences among people, at its fullest a college education is nothing less than the hope of the world.

In truth the only exorbitant cost of college consists in not attending one.

Awright!, as we also say in Jersey. That felt really good. Now every so often for the next year, I am going to tell you and you are going to tell me what is dangerously amiss in this magnificent but deeply flawed system of American higher education. And then together we are going to fix it.

 
FOLLOW COLLEGE
I've been a college-tuition-paying parent and a tuition-charging college president. As a parent, I gasped at the bills. As a president, I wondered how I could possibly make ends meet. I've seen it ...
I've been a college-tuition-paying parent and a tuition-charging college president. As a parent, I gasped at the bills. As a president, I wondered how I could possibly make ends meet. I've seen it ...
 
 
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09:36 PM on 07/26/2012
This is why education is for the rich and elite.
08:44 PM on 07/26/2012
As a student that attended Drew University with a 2/3 academic scholarship, I still graduated with over $50,000 in debt since my family did not contribute to my education and 1/3 tuition and my room and board quickly added up. I find it upsetting that the former President of my alma mater fails to fully recognize the massive debt load many students are taking on. As an aside, my education at Drew was nothing short of incredible and I am truly grateful for the fantastic education. However, the unfortunate reality is that the cost of higher education is rising at a rate that is unsustainable. The students in the middle of the financial pack continue to bear the harshest burden since their families cannot afford to contribute $20,000 - $50,000 a year yet they qualify for little financial aid.

Also, as a former high school teacher in a high needs school, I must lament that our public education system offers zero financial guidance to high school students. As a result, many intelligent and capable students who are the first to attend college in their family are given no guidance in managing the financial complexities of obtaining a college degree. It is unconscionable that students can take out $40,000 a year in loans without ever being given a readout of what their monthly payments will look like at graduation.
03:37 PM on 07/26/2012
Weisbuch's remarks might carry weight if he hadn't, two months ago, finished running Drew University's finances and curricula into the ground, and then received a buy-out of his contract and quietly disappear. I wonder how much of that severance check will go to compensate for that annual $35k.
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Stuart Klugler
01:38 PM on 07/26/2012
If Dr. Weisbruch failed to educate his own children about lowering tuition costs, how much did he care about an affordable strategy with his students? Here is a course Hard Knocks 101 Practice What you Preach!
11:40 AM on 07/27/2012
Amen Stu. Even as he makes some good points, it doesn't address why college costs are so out of step. My mother pointed out that our freshman year was approximately $5,600 in 1978-- the cost for my oldest this year is about 10X !!! No one has ever explained why the steep rise.
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Stuart Klugler
12:24 PM on 07/27/2012
I've heard things as strange as creating a phony demand (on why the steep rise).
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Gerald Bowman
11:00 AM on 07/26/2012
Nonsense. If we all were paid like college presidents (meaning overpaid) we might be as callous and dismissive of creating hardship on a generation of our society. And without your inflated college president salary you would know the pain of trying to pay for your children's educations.

$25,000 in debt is modest in 2012. The upper end is more like $100,000 for a four year degree and double that for an advanced degree. It is like starting life with a mortgage payment just to cover your education.

You baby boomers had it good. State schools were very affordable and government grants helped pay that. You have no idea what a burden starting out adult life with a huge debt load is for many of us.
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shamanbart
02:25 PM on 07/25/2012
This guy is so full of cr*p that I don't have enough space here to rebut his inaccurate and callous comments. Suffice to say, that he probably makes over 200K, since $ 35K seems to be chump change to him. Incidentally, most private schools run $ 40K to 50K for tuition, room, board, fees, etc., per year. Yes, that is retail price, but their calculations will still stick you with at least half of that cost.

Most state schools give very little in grants or scholarships. Going to a state school in a different state will usually run $ 28K to 35K in tuition, room, board, fees, etc., per year.

Yes, college is a great investment. But the boomer generation got away with relatively low cost education, but now legislators (made up of that generation) have withheld state funding for higher ed., so this generation has to pay substantially more. Yet another example of the Boomer generation with its me-first attitude, sticking it to the younger generation. When will they be done robbing us??
08:40 AM on 07/25/2012
"In contrast, the claim for the pecuniary value of a college education has been $1 million, that is a million dollars difference in salary over a lifetime. Not bad for an investment of, say, even $100,000, a 10-to-one leveraging."

Yeah, $1 million ON AVERAGE: for every banker making $100 million more over his lifetime there are 100 art majors working at starbucks. It really depends on the field you're majoring in, even so you should remember that there are universities in Europe that offer the same quality for less than half the money (if you are an EU citizen), even when factoring the taxpayers' contribution because they don't have board members making millions, nor do they have shareholders. For profit education is a giant scam.
09:53 PM on 07/24/2012
It's deeply misleading to speak of ambiguous benefits of being smarter and being able to earn more money when there is very really debt students actually have to pay off. Sure it's a bargain when you talk about it this way, but at what point would it no longer be a bargain? $50,000 a year? $80,000 a year? $200,000 a year.
05:36 PM on 07/24/2012
As someone who attended Drew, I have to agree with docmartin2 that $25K grossly understates the amount of debt a student can expect to graduate with if they attend a private university. I had a full tuition scholarship to Drew and I graduated over $30K in debt. Some of my friends were over $90K in debt.

It is certainly an investment, but like any investment it's also a risk. Maybe someone whose parent is a university president can afford to "screw around" for a couple years before they finally land a job, but for the rest of us, if you don't find a job within 6 months you risk defaulting on loan payments. This may not always be a risk worth taking. I believe that, with my scholarship, my Drew education was a worthwhile investment and a sensible risk to take. At full price it would have been a poor choice.

My point is that anyone who doesn't come from a country-club family (i.e. almost everyone) needs to consider that it might be a good idea to give up that small liberal arts school they fell in love with in favor of a less risky state or community school. "Give up your dreams if you can't afford them" may sound coldly practical, but if you don't have a huge financial safety net, practicality should be your guiding principle. I wish more university administrators were dispensing this wisdom instead reassuring rich families that their money is being well-spent.
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Rudi Jones
Compassionate Conservatism
12:53 PM on 07/26/2012
I just graduated from Drew this year....I have about $50,000 in loans. 25k is more likely to be the debt of someone who went to a public university, not Drew.
03:54 PM on 07/24/2012
The social signalling value of an educational credential is inversely proportional to the fraction of the population that hold it. So the social value of a college degree is less than what it was. It is clear that the economic value of a degree has dropped as well.

The costs of a degree have increased rapidly. Indeed, there is serious discussion as to whether the cost of a medical education is now so high as to make the economic return for primary care physicians working reasonable hours a rational economic proposition.

I would not send kids off to a 4 year college or university for a traditional program. Rather I expect them to earn credit via AP exams and do Running Start / Community College for their first 2 years of their general education.

Then they can go on to universities to complete their education - either as commuter students (if possible) or on-campus students (if needed). Cutting the cost of college in half does great things for the return on investment.
03:26 PM on 07/24/2012
Ideally what you are saying partially true. Realistically, it's a whole different story. Sure students can get financial aid and scholarships but that usually won't cover everything. The value of a college degree has dropped and the cost continues to increase. It is the new standard and with so many people finishing college with many useless degrees(no offense) we start to see the real cost. Not many people actually do work which requires a college degree.
02:44 PM on 07/26/2012
One of the biggest problems I've found as a college student, is that despite what you may get in scholarship at the start, the cost of tuition and added fees continues to rise throughout your tenure while the scholarship remains fixed.
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JoeyDee2
I know what just passed here
01:04 PM on 07/24/2012
Almost makes sense when you consider that adjunct faculty are paid next to zero.
05:17 PM on 07/24/2012
The outgone president didn't mention his salary...
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Rudi Jones
Compassionate Conservatism
12:53 PM on 07/26/2012
Roughly 450k, while fulltime professors (not assistant professors) made just under 100k per year.
11:12 AM on 07/24/2012
This is exactly what we needed - another tone deaf and willfully blind screed from someone who gets to watch from an ivory tower. I'm sure his time as a "college president" gave him a true appreciation of financial struggle and indebtedness. The "sometimes to levels as high as $25K" made me laugh out loud - how about sometimes up to levels as high as 100K (or more)?
snaggle2th
my micro-bio is empty, just like my life
06:42 AM on 07/24/2012
What nonsense.

Historically $1M MIGHT have been the case, but I'd not be so sure in the current economic climate.

And even that figure is unrealistic. How much of it is produced by high paying occupations like engineering, and how much is further increased by people entering professions like medicine? Not to mention the likelihood that the supposedly smarter and more motivated people that finish university would proably earn more even anyway, so its a mistake to attribute all of that income to university attendance. Conversely, there are occupations (like teaching) that require degrees yet are woefully underpaid.

And it completely ignores one of the fundamental costs economists consider: lost income during university. That alone could double the REAL cost.
08:01 PM on 07/23/2012
I just can't agree with your reasoning! Without help from a parent, you kids would have graduated with well over $100,000 in debt. Why not just buy them a franchise and they can get to work without even attending college. College costs have risen faster than the rate of inflation and seem to parallel with the availability of loans. I don't wan to be enslaved to college debt. I'm going to community college, then on to a state school while I build a couple of businesses on the side. And if my budget is correct, I will be holding a college degree free of any debt.

That will provide me not only with choices of employment but with a head start not sitting in a hole.

I don't think students should be buying things they can't afford. That's how e got in this mess in the first place!
Chase
08:27 AM on 07/24/2012
Good on you! I did a similar thing while getting into engineering...local community college for the first 2 years (actually 3 years) then a transfer to the local city/state college for the last 2 years (well 3 1/2 years). Did all that while working full time in construction...

Drive and determination are 80% of the battle and will carry one a long way...
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dmgoss
Sapere Aude
03:30 PM on 07/24/2012
Good choice on the community college. I got all my lower-division classes out of the way at one, and was accepted at every school I applied for transfer to. Too bad CC classes aren't $60 a pop anymore (in California, that is). And that was only 4-5 years ago...
06:03 PM on 07/27/2012
I pay about $50 a unit but it's still much more affordable than a 4 year school for gen ed.Chase