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Elissa Kravetz
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Elissa Kravetz began her career in PR as a personal intern and muse for shoe industry giant, Steve Madden. From intern to Director of PR, Elissa saw this international company through many innovative and far reaching PR and Marketing campaigns during her four year journey in-house with the company. In 2002, Elissa joined the high profile lifestyle PR firm People’s Revolution, working in their Los Angeles office on a variety of fashion and beauty brands. In 2004, Elissa and a fellow colleague came together and formed the successful Lifestyle Public Relations Agency, Spin Shoppe PR. In the three years Elissa was founding partner, she oversaw some incredible high profile media campaigns including Heatherette, 2 B Free, Steve Madden and Prive Salon. Elissa also spearheaded many special events, including the 2 B Free Fashion Show Presented by Sony Ericcson, the launch of the Palms Hotel and Casino Pool in Las Vegas, Disneyland’s 50th Anniversary at Fred Segal Fun, Santa Monica, and many more. In 2007 Elissa joined forces with her sister Jessica, and together formed the incredibly successful bi-coastal PR agency Kravetz & Company Public Relations. The Kravetz girls have an unparalleled work ethic and pride themselves on being an agency that not only delivers superb results for the clients that they represent but is a healthy and loving work environment for those that are employed, something that is rare in the world of PR. Elissa is from Framingham, MA and graduated from the University of Maryland with a B.A. in Marketing from the Business School. Elissa is an active member of the Kabbalah Centre in Los Angeles and spends her weekends feeding the homeless at shelters in Downtown Los Angeles. Elissa is the founder of The Farley Project, an anti-bullying non-profit organization dedicated to traveling to camps and middle schools around the country, educating kids, parents and teachers about the effects of bullying.

Entries by Elissa Kravetz

So Much Stuff

(0) Comments | Posted March 6, 2014 | 11:14 AM

If you've been consistently reading my blogs, you've been part of the intense and ever changing journey that has been my life for the past few years.

Waking up. Getting off of anti-anxiety meds. Living a more purposeful life. Helping others. Starting a charity.

The past few years...

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A Very Special Gift

(2) Comments | Posted December 6, 2013 | 9:25 AM

We are well into our second session with the kids at the middle school in Inglewood. The Farley Project started by journeying to this school over a year ago and it has been a blessing watching the organization and our program blossom over the past two years.

What happened...

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Wake Up!

(0) Comments | Posted September 20, 2013 | 6:28 PM

This is going to be a bit of a different approach to my blog posts, as I'm a bit bothered by something and what better forum to express that than The Huffington Post!

Lately I have seen several people wearing a t-shirt that says, "You Can't Sit With Us."...

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In Gratitude

(2) Comments | Posted July 3, 2013 | 4:01 PM

I am writing this blog from a café in Jaffa, an amazing little area just south of Tel Aviv, where Jews and Arabs live together in harmony. I find it completely and utterly amazing here, and over the period of a few weeks while I was visiting Tel Aviv, I...

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Mirror Mirror on the Wall

(1) Comments | Posted April 10, 2013 | 10:00 PM

Today was a good day. Despite the fact that I've had a wicked flu for a week. Today I watched as 20 seventh grade students looked at themselves in a bright yellow hand mirror and told themselves that they were worthy. Beautiful. Handsome. Smart. Strong. An amazing basketball player, dancer,...

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Don't Burst the Bubble

(3) Comments | Posted January 8, 2013 | 8:33 AM

I've spent the past week at Akasha Ellis's Kundalini Yoga retreat at Villa Sumaya on Lake Atitlan, Guatamala. If you haven't been and have a desire to travel, I strongly recommend putting this little haven on your list! It's only a 4.5 hour flight from LA and 2.5 hours from...

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World Here I Come!

(1) Comments | Posted September 20, 2012 | 3:39 PM

I recently went to a brilliant incredible unforgettable retreat in the mountains of Georgia. It was with a company called MBM (Meeting of the Big Minds). I can describe the weekend as camp meets business meets college meets TED talks. There were 15 of us, ages 25-60 from all across...

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My Anti-Bullying Crusade: What's Next?!

(1) Comments | Posted July 30, 2012 | 12:42 PM

We've officially completed two school visits and I was literally running on a high for the month of June after spending time at Century Academy For Excellence Middle School with the amazing students.

I left the last assembly feeling invigorated, excited, motivated and felt that my heart was opened...

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Slow Down and Smile

(6) Comments | Posted June 3, 2012 | 6:31 PM

Inspiration finds me in the oddest of places. Usually when I am calm, after a yoga class or meditation. And almost always when I'm by myself on a nice long breezy car ride. The inspiration for this blog came while I was spending the weekend at a holistic retreat in...

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Personal Power

(0) Comments | Posted March 29, 2012 | 12:06 PM

I've been back for about two weeks from Thailand and India and it's given me time to reflect on yet another incredible journey East.

Thailand is a pretty spectacular and beautiful place: greens like I've never seen, butterflies the size of birds flying everywhere, and there...

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Sense of Self

(1) Comments | Posted February 13, 2012 | 2:13 PM

I have a younger sister, five years younger to be exact, and I am grateful for her every day. My sister and I are business partners and best friends and although she's younger than me, I've looked up to her as long as I can remember.

The first time...

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Paying It Forward

(2) Comments | Posted January 27, 2012 | 8:08 AM

When I first moved to LA I went to therapy. It was early into the sessions, probably my third visit, and when I was walking into the room I passed a young girl, who looked to be about 12 years old, coming out the of the room with her mother....

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Confronting the Past

(5) Comments | Posted January 12, 2012 | 1:19 PM

Something rather interesting happened to me while on winter holiday. I am fortunate to go away to Aruba with my family every December for vacation. This year the weather wasn't too great and we were stuck inside for many of the days. However, on our very last day of the...

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The Power of Apology

(2) Comments | Posted December 14, 2011 | 10:07 AM

The emails that I have received since this blog went live a few weeks ago has been astounding! Schools have reached out wanting us to come and speak next year, people sharing their own personal stories of being bullied -- it almost seems as though it's the first time they've...

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Confessions of a Publicist Who Woke Up

(28) Comments | Posted November 28, 2011 | 7:55 PM

I really don't know how to begin. I've never considered myself much of a writer, well not a writer at all -- I always took on the verbal part of our business, have always been the "people person." But when I was asked to do this blog I was honored...

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