Twice a year, buyers, editors and everyone else worth their salt in the industry convene at the major fashion weeks to preview next season's collections. After the collections are shown, during market, buyers place their orders, acting as curators, boiling down the season to the pieces and stories that would...

It is a truth universally acknowledged that the fashion industry has been notoriously slow to catch on to digital media. The few brands that have taken tentative steps towards using the internet to its full advantage, such as Burberry and Chanel, are being lauded as progressive, but when compared to...