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Eric Boehlert

Eric Boehlert

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For Beck and Palin, Two Fox News Stars Fade

Posted: 04/12/11 12:45 PM ET

The news flashes came just five hours apart last Wednesday, April 6. Both bulletins brought bad news for Fox News stars, Glenn Beck and Sarah Palin. And both headlines marked the end of a right-wing era of sorts in American media. Indeed, the simultaneous rise and fall of Beck and Palin stand as remarkable tales of Fox News failures, as well as for the radical, Obama-hating media movement they've helped champion on cable TV.

At 12:18 p.m. on Wednesday, the head-turning press release announcing Glenn Beck's pending departure from Fox News was published on Beck's website, The Blaze. Confirming speculation that Beck and Fox News were parting ways in the wake of Beck's falling ratings and the massive advertising boycott that was bleeding his program, the breakup was shocking nonetheless. The move would have been unthinkable one year earlier, when Beck was being toasted in the press as a cultural phenomena and battling Bill O'Reilly for the crown of Most Watched Show In Cable News.

That was bombshell Number One on Wednesday. Five hours later at 5:00 p.m., a smaller Fox News explosion went off when the Wall Street Journal and NBC News published the results of their latest polling effort. For Fox News' Palin, the findings were disastrous: Her disapproval rating fell to an all-time high of 53 percent. (Just 25 percent view her positively.)

And when Republican voters were asked which candidate they preferred to be the party's nominee in 2012, Palin, who often used to sit atop of that list, barely registered a double-digit response, which slotted her into fifth place among a weak field of contenders. (If Palin were the nominee, she'd likely turn Georgia and South Carolina blue, warned one pollster.)

It's true that Palin may have no interest in running for president. And yes, her personal polling numbers have been in the ditch for quite a while (although the Beltway press often ignored that fact.) But what must have stung Palin about the NBC/WSJ numbers were they came at a time when her overall cultural standing seemed to have evaporated.

For instance, as last week's budget and spending showdown loomed and the press obsessed over a possible shutdown of the federal government, Palin took to her Facebook page and posted a blistering attack on Obama.

Not that long ago an online missive like that from Palin would have generated headlines and been treated as a news event in and of itself. (Think "death panels.") Instead, last week it was mostly crickets as Palin's Facebook screed barely drew a passing glance from the Beltway press or the larger political arena.

The collective shoulder shrug, not to mention the brutal WSJ/NBC polling results, prompted Salon's Steve Kornacki to ask, "What Ever Happened to Sarah Palin?"

[A]t some point recently, she stopped simply being a polarizing lightning rod -- one with as many fanatical followers as diehard critics -- and transformed into a figure who even Republican-leaning voters have a hard time taking seriously.

The same questions were being asked last week about Beck's cable TV demise. How did Time's Person Of the Year contender and right-wing King Of All Media fall so far so fast? Was it because he claimed President Obama hated white people? He urged Catholics to leave the church during the holy season of Lent last year? Or was it because Beck illogically portrayed the pro-democracy movement that swept Egypt this winter as the unleashing of demonic forces that would soon threaten peace around the world? (That was too much even for Bill Kristol.)

Just over a year ago, Beck and Palin seemed poised to use their unique Fox News platforms to reshape the American political culture.

But it never happened.

Following the pep rally he threw himself last summer in Washington, D.C, Beck seemed to want to position him as a leader who transcended party politics. But Beck quickly slipped back into his dark, conspiratorial ways, advertising partisan demagoguery that was often laced with attacks that were unspeakably irresponsible.

As for Palin, she was going to change the political press by essentially ignoring it. Often refusing to engage with mainstream reporters, Palin for long stretches restricted her media interaction to right-wing talk radio hosts, bloggers and Fox News hosts. Palin was going around the Establishment media to prove just how irrelevant it had become. (And how powerful the GOP Noise Machine had become).

Incredibly, lots of Beltway scribes bought into, and promoted, the ruse. Time's Mark Halperin last year marveled at how Palin "can dominate the news cycle with a single tweet and generate three days of coverage with a single speech." He also toasted her "energy, charisma and popularity" and announced Palin was "operating on a different plane, hovering higher than a mere celebrity, more buoyant than an average politician." (Wow.)

In reality, the Fox News contributor Palin locked herself in the far-right media bubble where she became most famous for whining about her press coverage. "It was clear then that Palin is drunk on her own anger, self-regard and sense of victimization," wrote Steve Chapman of The Chicago Tribune last week.

We also can't escape the fact that both Fox News' Beck and Palin fell in love with their own hype; with their own press clippings and became convinced they were transcendent figures in American media.

April 6, both Beck and Palin received painful reminders that they are not.

Crossposted at County Fair, a Media Matters For America blog.

 
 
 

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nwlover
My Lab is smarter than your honor student
04:09 PM on 04/15/2011
I meant ROACH. Excuse me.
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04:28 PM on 04/14/2011
Did Sarah Palin Carry Out the Biggest Hoax in American Political History?

http://gaw­ker.com/#!5791915/­did-sarah-­palin-carr­y-out-the-­biggest-ho­ax-in-amer­ican-polit­ical-histo­ry

http://www­.businessi­nsider.com­/sarah-pal­in-baby-ho­ax-2011-4

http://www­.alaskadis­patch.com/­article/jo­urnalism-p­rofessor-f­ormer-pali­n-flack-tr­ying-kill-­birth-hoax­-discussio­nâ€
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indy girl
Blam Blam! Ring Ring!
05:28 PM on 04/19/2011
yup, yup. AND she has TWO grandchildren.
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datenutloaf
.......not approved by the moderators...........
02:22 PM on 04/14/2011
What WIKK the PalinDrones DO?

And the BaaBaaBeckSheep?
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datenutloaf
.......not approved by the moderators...........
04:18 PM on 04/14/2011
^WILL^
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meglon978
Beware of gifts bearing Greeks.
05:50 PM on 04/14/2011
"BaaBaaBeck­Sheep?"

Ok, that was pretty good, but it does an injustice to the Black Sheep. Beck and honorable patriotism have absolutely nothing in common, what so ever.
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Estreet1964
My neighbors know I'm a rock and roll singer
11:24 AM on 04/14/2011
"It was clear then that Palin is drunk on her own anger, self-regard and sense of victimization," wrote Steve Chapman of The Chicago Tribune last week.

BINGO!
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11:44 PM on 04/13/2011
Their 15 minutes lasted way too long.
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littleolwinemakerme
Put A Cork In It!
12:51 PM on 04/14/2011
Time to remove the "Lipstick & Dipstick 2012" sticker off of my truck.
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02:19 PM on 04/15/2011
So true skjn. You can only be bombarded with the hostility, meanness and thin skinned constant victimization for so long until you are literally exhausted by it and turn it off. These two were like most rockets, red hot, shot up real fast and then like all rockets, they fizzled and burned themselves out.
DianneinCA
running forward, laughing...
09:21 PM on 04/13/2011
They are gone and yet the President is still here and still the most powerful man in the world. So there, Fox, Palin, Beck, Hannity, Rush and BillO. Beware, it can be dangerous to believe your own hype, as the entire Republican party is learning.
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07:32 PM on 04/13/2011
Kiss Your --- Goodbye (Parody of Sarah Palin)
http://www.youtube.com/watch?v=PqQoFIOJQyo
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07:05 PM on 04/13/2011
Robert Redford On Sarah Palin: ‘Part Of Her Strength Is How Limited She Is’

http://www.mediaite.com/online/robert-redford-on-sarah-palin-part-of-her-strength-is-how-limited-she-is/
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den1953
The best politicians are for free!
03:51 PM on 04/13/2011
Palin and Beck have heard their higher calling they will be hosting a traveling salvation savior tour in the fall, get your tickets early, they are writing a book they co author called "Hoodwinked And The Americans That Fell For It" the pair will appear on Fox News for there kick off............
03:25 PM on 04/13/2011
Too bad they both got rich before their "stars" dimmed.
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indy girl
Blam Blam! Ring Ring!
05:32 PM on 04/19/2011
That's ok--they'll need those big bucks for the years they'll spend in therapy whining, "But everyone looooved meeeeeee! What haaaaappened????"
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froidytoidy
Underwhelmed Independent
02:10 PM on 04/13/2011
Amazing that Palin and Beck got as far as they did! Beck, the preacher, seemed to be organizing some kind of cult like audience...I'm not sure what political territory it would have ended up in.

Palin has no critical thinking skills, she is lacking in curiosity, lacking in credentials, and is afraid of the press. Can't imagine a women with those kind of qualities running the country.

I'm so grateful they are running out of steam. Wonder who their followers will follow now?
12:50 PM on 04/14/2011
There's always Bachmann and Orly Taint.
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indy girl
Blam Blam! Ring Ring!
05:34 PM on 04/19/2011
And bachmann's got that outer spacey, living-in--the-ozone-layer kind of vibe. Much more entertaining than Sarah's perpetual whinefest.
12:57 PM on 04/13/2011
So 2 major hate mongers have slipped a bit. Big deal; both will continue to sell books and videos to their fanatically devoted and sadly brain-dead admirers and both will be come even wealthier than they already are. After all, that IS the point, isn't it?

The GOP is chock full of hate mongers, from Boehner on down. This kind of thing will continue as long as the oh-so-convenient target, the black guy on the White House, continues to live there.
DianneinCA
running forward, laughing...
09:26 PM on 04/13/2011
Actually, I don't think the money was the point by the end. I think they got high on their own BS. They are addicted to attention. Now it is gone. Boo Hoo. It is a good lesson for the other hate mongers out there, everyone has their down fall and it can be humiliating as h3ll.
jaslyn
why can't we all just get along?
11:57 AM on 04/13/2011
well said. The country has Palin fatigue; she's been so overexposed/hyped, and the more she showed people who she was, the more turned off they became. We had to break up with Sarah at some point, as we just aren't that into her anymore.
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NrthrnLord
Prince of a very small part of the universe.
11:49 AM on 04/13/2011
Karma's coming quicker these days.
10:43 AM on 04/13/2011
They're toast. Palin's polarizing rhetoric was a big factor in the '08 loss and will be remembered. Beck won't be. Republicans have alienated women with their attacks on Planned Parenthood; Latinos, the fastest growing ethnic group, with their anti-immigrant attacks (a la Arizona); workers with attacks on labor and the middle class (a la Wisconsin); many independent and fiscal conservatives with their extreme social and religious agenda; and everyone knows they won't get black voters who people are now realizing have been prescient about the republicans. That doesn't leave much as people once fooled by ginned-up wedge issues aren't falling for them now as they see their middle class lifestyle receding in the rearview. That only leaves the rich Kochs and their ilk, tea partiers, race baiters, and middle-aged and older whites who certainly aren't having many babies, and will soon be a minority (some say they already are since many whites like the ones in groups mentioned above are looking elsewhere). Looks like 2010 was the republican's last hurrah. I mean have you seen those photos of republican leaders during the budget battle, they look like they're attending a whites-only geriatric convention that doesn't allow even white women. They'll soon be a shrinking regional party in the south and west with pockets in the midwest and east as they age out. Even they can't hack enough voting machines to overcome that. But they'll try it and any other dirty trick they come up with.
DianneinCA
running forward, laughing...
09:28 PM on 04/13/2011
Excellent post.

Faved by a fan