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Ericka Andersen
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Entries by Ericka Andersen

CrossFit Doesn't Have a Dirty Little Secret -- You're Just Irresponsible

(158) Comments | Posted September 25, 2013 | 10:40 AM

I saw multiple people sharing this article -- "CrossFit's Dirty Little Secret" -- over the weekend. As soon as I saw, I clicked over to see what the latest CrossFit hater-ade was.

I keep running into articles designed to dis CrossFit -- but I don't get why there...

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5 Lessons For Social Marketing From South by Southwest

(1) Comments | Posted March 15, 2013 | 9:33 AM

The Austin Convention Center almost had the power sucked right out of it last weekend. Thousands of iPhones and iPads were juicing up through the building's many outlets all hours of the day at the South by Southwest Interactive Festival.

But power was also flowing into the conference --...

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Hashtag America: #StandWithRand Takes Over

(11) Comments | Posted March 7, 2013 | 11:12 AM

Sen. Rand Paul's 13-hour filibuster on the Senate floor last night helped to demonstrate the significance of the political hashtag.

For close to 24 hours now, Paul's name has been associated with several different hashtags trending across the United States.

The most popular tag, #StandWithRand, has been echoed...

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Google Plus Hangouts: Bring Your Personal Brand to Life

(2) Comments | Posted November 21, 2012 | 9:49 AM

Google Plus is kind of like the new kid at school you aren't so sure about yet. Compared to Facebook and Twitter, it isn't exactly blowing interactions out of the water.

But, there's one thing about Google Plus that has struck a chord: Google Hangouts.

Similar to Skype,...

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Twitter Promoted Trends: Taking Political Advertising to the Next Level

(2) Comments | Posted September 27, 2012 | 2:14 PM

What costs over $100,000 and lives for only a day? It must be something pretty valuable for that kind of cash -- something political investors would consider essential in driving their message.

The top Twitter trend of the day -- the one shown at the top of the trend...

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Instagram Emerges as a Political Communications Medium

(0) Comments | Posted August 24, 2012 | 6:28 PM

What social media tool is dominating the numbers game right now? Most people wouldn't guess Instagram -- but that's the one. In the four months since Facebook acquired the company, it has blasted from 30 million users to 80 million.

Politicians were quick to jump on the bandwagon in preparation...

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20 Conservative Pinterest Accounts You Should Follow

(10) Comments | Posted May 24, 2012 | 5:54 PM

It's an old joke: "I only read books with pictures." In reality, the visual is the keeper of the attention span -- especially on your computer screen. That's why Pinterest has taken middle class America by storm, granting people noncommittal, endless window shopping for gorgeous homes, delicious meals, designer purses...

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VIDEO: Behind the Scenes With the Heritage Foundation at the GOP Debate

(4) Comments | Posted November 22, 2011 | 4:11 PM

Tonight, America will have the opportunity to watch a GOP Presidential debate focused specifically on foreign policy and national security issues.  The debate, co-hosted by the Heritage Foundation and the American Enterprise Institute, will air on CNN at 8pm ET.

But what does...

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Will You Raise Your Flag With Us?

(1) Comments | Posted September 4, 2011 | 5:06 PM

One of the most dignified and self-confident days in American history may have been September 12, 2001. Partisan rancor was dropped in exchange for the hand of a friend across the aisle. The terrorist attacks of September 11th were an assault on every U.S. citizen -- of every color, religion...

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