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Floyd Elliot

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Is Facebook Overvalued?

Posted: 02/19/2012 3:39 pm

Many financial pundits, several of whom were not English majors two years ago, have since Facebook's recent IPO raised the question: Is Facebook overvalued? Since my ancestry is Jewish, the answer is and can only be another question: For what?

As a medium for the dissemination of cute cat pictures and cute dog pictures, Facebook is unparalleled in the history of media for the dissemination of cute cat pictures and cute dog pictures. The ancient Greeks, as they chiseled pictures of cute cats and dogs into stone blocks, could only dream that a medium like Facebook would one day exist, allowing individuals who wished to make others involuntarily say, "Awwwwww..." to do so on a global scale. As responsible financial analysts, we must value this function of Facebook at no less than eleventy-jillion dollars. American, not that fake Canadian stuff.

Use real money, Canada! Jeez. I'm speaking here as a financial analyst. Also, stop saying "aboot."

But I digress.

Also, never before in history have so many annoying people been able to find you and be annoying. (Not just the cat- and dog-picture people.) Never before have friends of friends of people you would walk at least a few blocks out of your way to avoid been able to keep up a steady stream of nonsense that you don't know how to stop without unfriending them -- and I'm pretty sure if you do unfriend them they can get your email address, or maybe even your home address, resulting in them serenading you with nonsense outside your condo's windows, possibly accompanied by a mariachi band. (We've all heard a lot about those privacy issues on Facebook, have we not? This is one, or would be if I hadn't just totally made it up.) Thus, Facebook has staked out its domain as the leading supplier of services to the annoying community. Well done, Facebook. That right there should up the company's value by well over a cool (or cold and blustery) blizzillion. There are a lot of annoying people; some studies suggest that 102.4 percent of Facebook's active posters are in fact Annoying-Americans.

And of course, Facebook offers one's Republican relatives a unique venue -- except for Thanksgiving dinner -- for telling you what a brilliant thinker Newt Gingrich is and what a handsome successful man Mitt Romney is, and also making vaguely racist statements about Barack Obama. (And yes, Mom, Ron Paul is a doctor, and no I'm not, and no, I don't know what makes me think I'm smarter than him -- except for the things he says -- but I'm still not buying gold coins, okay? I'd just lose them in the snack machine.) If Facebook could only get together with oh let's say the Koch brothers to maximize this source of revenue, Mark Zuckerberg might finally be able to realize his dream of one day having enough money to build a whole new Mark Zuckerberg out of parts he bought from poor people: Frankenzuckerberg. If we're to believe that movie, though, he still won't be able to attract a girlfriend. And before you say it: a girlfriend, not a "girlfriend."

(No, mom, I'm still not dating nice Jewish girls. Because of how I stopped being Jewish a long time ago. Yes, I am responsible for the destruction of the Jewish people; thanks for pointing that out.)

Adding all these precise valuations -- hey, look, I put numbers in my analysis, just, you know, not real ones -- and carrying the 4, which apparently for some reason that I must have missed in third grade you always have to do, we must conclude that Facebook's IPO was not overvalued, unless you thought maybe you'd buy some of that Facebook stock and make money, in which case, Ha! Sucks to be you! If I had a spare few thousand lying around -- and my kids majored in English and art history at private universities, so I totally don't -- I would invest it not in Facebook stock, but in cornering the world supply of yogurt-covered peanuts, because those things are delicious and therefore way undervalued, unlike gold coins. Well, chocolate gold coins are pretty good, I guess. I'm allergic though, so that's a sell recommendation.

 
 
 
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HUFFPOST SUPER USER
Leond
Fine and dandy, Jack!
01:14 AM on 02/20/2012
"Facebook's recent IPO"? Is this article from the future?
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HUFFPOST BLOGGER
Floyd Elliot
11:21 AM on 02/20/2012
Just slightly. Why? Do you think they might become more valuable in the next few months?

Oh my god...have they found a way to post MORE cute cat pictures???
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HUFFPOST SUPER USER
Leond
Fine and dandy, Jack!
10:24 PM on 02/20/2012
It seems you don't know what "IPO" means. While they have filed documents with the SEC for a public offering in the near future (probably the spring), there has been no IPO as of yet.

Thanks for the witty follow-up, though.
yappnmutt
humping legs for liberty
12:12 AM on 02/20/2012
facebook has attracted about all the people it is able to attract so the only way to monetize it is to come up with more pyramid apps to sell adverts on. while it could pull it off, the actual growth achieved will be slower and smaller.

facebook is a case of waiting too long to maximize ipo value. it is worth 50 bil tops.
HUFFPOST SUPER USER
Oilvike
Go Hawks! Go Vikings! Go Cards!
11:14 PM on 02/19/2012
There was an I Still Love Cheers page sometime back. Apparently for the purpose of trying to sell Cheers DVDS. I wouldn't have thought it possible that anyone would have thought I didn't already have all 9 seasons on DVD.
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HUFFPOST BLOGGER
Floyd Elliot
01:42 AM on 02/20/2012
I know, right? I love the episode where Sam is promiscuous and Diane is kind of pretentious.
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BookKeepersSon
Don't take me alive
11:05 AM on 02/20/2012
Good one.

If I used the term LOL, I would have LOLed that, because I did, in fact, laugh out loud when I read it.
HUFFPOST SUPER USER
Oilvike
Go Hawks! Go Vikings! Go Cards!
02:07 AM on 02/20/2012
All 11 seasons actually. I guess I got confused and thought I was talking about Seinfeld.
04:55 PM on 02/19/2012
I have 2 accounts (which I never use)
My friend has 4 accounts (he uses 1)
I know 2 work colleagues who have 2 accounts each, one personal, one business
My mother's, friends dog has an account
My brothers girlfriends dog also has an account

850 million users? How many of them are worth advertising dollars. You can't give them all the same value. Anyway, most people I know don't use Facebook any more. It's gone past the "cool to be on Facebook" factor and in my book that is a big problem. Now it's full of over 40's who think it's cool when it really isn't. They think it's new and novel....no it isn't. It was 4 years ago. Get with the times Grandma.
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Scholastica8
PEOPLE MATTER!
04:51 PM on 02/19/2012
Facebook is WAY overvalued. Moreover, so is all Internet advertising.

One day, it's going to come as a shock, but are people really making purchases based on all those ads fed to them, or are they more annoyed by them, and in reality avoiding those products?

So far, there's been no real way to test for it. I suspect it's a house of cards.
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BookKeepersSon
Don't take me alive
11:08 AM on 02/20/2012
I avoid products if I don't like the commercial or if there are too many of them - absolutely. Good point.
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04:04 PM on 02/20/2012
Yes I do avoid the products (I'm not even of facebook) But there is an awful lot of life in the old dog yet- China has restrictions currently, India is embracing technology and there are many millions who will join. For every user that stops in the US there will be another three sign up elsewhere.
The advertising revenue will increase significantly over teh next two years. Don't whatever you do attempt to invest!