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Frances McInnis

Frances McInnis

Posted: February 10, 2010 11:18 AM

The Vancouver Games: Will the Media Get It Right?

What's Your Reaction:

I heard the joyful cheers and the honking horns in the streets of Vancouver that morning in July 2003 when IOC President Jacques Rogge soberly announced that the 21st Winter Olympic Games would be held in my home city.

I watched the light-blue numbers tick down on the Olympic clock on the lawn in front of the Art Gallery, the closest thing Vancouver has to a town square.

I complained with everyone else when it felt like the entire city was under construction, but watched with pride as the venues and athlete's village took shape.

And now that the Olympics are finally about to begin, I'm 2,500 miles away. Having moved to New York last summer, I will be among the 200 million people who will watch NBC's Olympic coverage.

Sure, I'll be envious of my friends and family at home, many of whom are already smugly boasting about their hard-won tickets to the Opening Ceremonies, to hockey semifinals or to that short-track speed skating that looks like roller derby. But I'm lucky too. I'm in a unique position to see how others - particularly the American media - view my hometown.

Aside from the usual athlete profiles, the American media have covered the build-up to the Vancouver Games from a variety of angles. The New York Times juxtaposed the poverty, drug abuse and homelessness in Vancouver's Downtown Eastside with Olympic development. The Associated Press chronicled the failure of a plan to house visitors on a cruise ship docked in North Vancouver. And, back in November, Stephen Colbert called Canadians cheats for limiting American team access to the Richmond Olympic Oval. His comedic outrage netted him an offer to be "an official ombudsman to monitor the treatment of Americans during the Games."

However, the dominant story (at least in the last few weeks) has been the lack of snow on Cypress Mountain, which is scheduled to host the snowboarding and freestyle skiing events. Many of the reports make it sound as though Vancouver is usually a winter wonderland and this year's poor snowfall is a shocking anomaly. Yes, there has been a particular dearth of snow this year, but spotty snow cover on local mountains like Cypress, only a half-hour outside the city, is nothing new in temperate Vancouver. In mid-February a few years ago, I gazed up at nearly bare mountains while running on the beach in shorts and a t-shirt.

And yet, on NBC's Olympics website, the slideshows and videos all show snow-capped peaks. The rumor around Vancouver is that television networks have been taking footage every winter since 2007 for those requisite Olympic wintry-landscape shots. It seems as though Vancouver is being recast into some notion of what a Host City ought to be: an Arctic Canadian village instead of a real-life city.

But it's too early to tell. For most of the next three weeks, I'll be on my couch, wearing the red knitted Olympic mittens my mother mailed me last week, and watching and blogging about how Vancouver is portrayed to the American public.

It will, no doubt, be grueling. NBC and its outlets are airing a record 835 hours of the Vancouver Games.

But aren't the Olympics about pushing yourself beyond your limits?


Next in this series:
The Vancouver Games: U.S. and Canada are Neighbors, Not Twins

Frances McInnis is a freelance writer in New York City. For more information, visit www.francesmcinnis.com or write to francesmcinnis@gmail.com

 

Follow Frances McInnis on Twitter: www.twitter.com/FrancesKM

I heard the joyful cheers and the honking horns in the streets of Vancouver that morning in July 2003 when IOC President Jacques Rogge soberly announced that the 21st Winter Olympic Games would be hel...
I heard the joyful cheers and the honking horns in the streets of Vancouver that morning in July 2003 when IOC President Jacques Rogge soberly announced that the 21st Winter Olympic Games would be hel...
 
 
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04:24 PM on 03/03/2010
you do realize if the so called american media reported the 'truth', and showed pictures of bare mountain tops, how that would go over?

I think they did you a favor.

what do you want? is anything right? quit nitpicking.
09:59 AM on 02/12/2010
The Olympics in Vancouver, perhaps the Olympics in general, has become a source of much controversy. This writer captures the fact that depending on who is telling the story, the message is greatly altered. Journalism is compromise, and yet what DO we want to tell the world?
12:16 PM on 02/11/2010
What a great, succinct, and accurate description on how the media has portrayed Vancouver and the build up to the 2010 Olympics. The media could have used this opportunity to talk about the world coming together through sport.
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10:15 AM on 02/11/2010
I am not very excited about these Winter Games. Many of the sports are about fractions of fractions of seconds. if you beat someone by 0.02 seconds are you really better than them? Then there are the judging "sports". Is it really a sport when somebody holds up a card to determine the winner? I will look in from time to time but most likely it will be because there is nothing else on the TV.

On the plus side Friday is Truck Day in Boston. It is a great day for all New England sports fans!
08:20 AM on 02/11/2010
While my family enjoys hockey, skating, and the myriad community events our lovely city has to offer, I will be alone, in Delhi, with a 15 hour time difference and nary a Canadian or TV in sight. I watched Invictus (satisfactory) last night and was jealous of my South African friend and his country's sporting glory and his presence in South Africa when the Boks won. In contrast, on the eve of my nation's potentially greatest athletic triumph, I will be talking to cricket-mad admirals, utterly alone. I wonder what the Hindustan Times has to say about the depth and structure of the Canadian men's hockey team?
04:10 AM on 02/11/2010
Most excellent!!! I look forward to hearing your take on what's real and how the media are deliberately mis-representing it! I remember the Olympics in Sarajevo when Scott Hamilton was King. It was so pleasant to stay up and watch the recap coverage. Very warm and friendly on all sides. (So tragic what happened subsequently.) Point is, it seems that the media covering every Olympics since has tried to re-capture that site-specific magic, attempting to mold every venue to produce that quaint charm. Vancouver has a charm of its own, of course. Wonder if they'll get anything right.

I'm glad you're watching it for us -- I'll have to be content with highlight clips on my computer.
03:52 AM on 02/11/2010
Frances,
Though you may be far away, you will always be a Canadian! Do the Americans a favour and let them know how misinformed they are...
you can log on to http://www.ctvolympics.ca for Canadian Olympic coverage
09:04 PM on 02/10/2010
This is a really great article. If it is indeed true, I am scandalised about the media stockpiling "snow-shots" for their coverage. Why not just be honest about the city? Why does every image have to conform to a prescribed image of what a winter Olympic city should look like? Doesn't that undermine the idea of diversity and inclusiveness that the Olympics are supposed to espouse?
06:34 PM on 02/10/2010
I grew up in Vancouver and well remember years when....Cypress had little to no snow...

maybe in the spirit of the Games Barack Obama could have some shipped from DC..

Go Olympians....
05:24 PM on 02/10/2010
Excellent!
03:25 PM on 02/10/2010
HURRY HAAAAAAAARRRRD (in exaggerated Canadian accent).
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01:56 AM on 02/11/2010
Curling fan??

Me too - I love it.
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Rob Sgobbo
02:58 PM on 02/10/2010
Really interesting points here. I can't wait to read more!
01:19 PM on 02/10/2010
this article is one of the best i've read in a while