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Gene Marks
Gene Marks is an opinionated small business management columnist, author, speaker, and business owner.

He writes daily for The Washington Post and weekly for Forbes,,, and monthly for Philadelphia Magazine

Gene's books include The Manufacturer's Book of List, In God We Trust: Everyone Else Pays Cash, The Streetwise Small Business Book of Lists, The Small Business Desk Reference, Outfoxing The Small Business Owner - Crafty Techniques for Creating a Profitable Relationship and The Complete Idiot's Guide To Successful Outsourcing.

Gene is a CPA and runs The Marks Group PC, a highly successful ten-person firm that provides expert customer relationship management and technology consulting services to small and medium sized businesses. The Marks Group PC, launched in 1994, has grown to help more than 600 companies and more than 5,000 individuals throughout the country do things quicker and better. Prior to starting The Marks Group PC, Gene spent 9 years in the entrepreneurial services arm of the international consulting firm KPMG in Philadelphia where he was a senior manager.

Gene regularly presents his keynotes, workshops, seminars, and executive retreats across the U.S. He is also a board member of the National Speaker’s Association.

You can follow Gene on Twitter (@genemarks) or visit his website -

Entries by Gene Marks

The Very Big Thing That's Missing from the President's New 401(K) Proposals

(0) Comments | Posted February 4, 2016 | 8:01 AM

Carl's company (a real client of mine with names changed) designs custom furniture. He has about 25 employees. It's a family business that he took over from his dad more than twenty years ago. Carl has a 401(K) retirement plan for his employees. It's been in place for years.


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3 Realistic Ways to Reduce Health Care Costs in 2016

(0) Comments | Posted January 29, 2016 | 4:29 PM

Bring up healthcare to a business owner and watch her eyes begin to mist over. That's usually because talking about the Affordable Care Act is like discussing Shakespeare. We know this stuff is important. But does it have to be so boring?

It is. Because it's expensive. And it's getting...

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10 Great Mobile Applications That Will Increase Your Cash Flow

(0) Comments | Posted January 13, 2016 | 2:23 PM

Once upon a time, mobile applications were for fun and games. Sure, the better ones could send a text or an email. But for the most part we downloaded apps to kill Angry Birds, look up a nearby restaurant, tweet out a brilliant comment to our followers or take a...

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6 Things That Will Absolutely, Positively Happen To Your Business In 2016

(0) Comments | Posted December 18, 2015 | 8:22 AM

A lot of experts and pundits are making their predictions for 2016. These are guesses, at best. But small business owners like me don't want guesses. We want certainty. So I'm not going to make predictions for next year. I'm going to list 6 things that are definitely, absolutely, guaranteed...

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Own a Business? Then These Are 5 Reasons Why You Hate the Holidays

(0) Comments | Posted December 11, 2015 | 2:34 PM

Seasons greetings. Peace on earth. Goodwill to all men. Yeah, yeah.

The holiday season certainly has its good parts. Elf. Eggnog. Days off. Charlie Brown. Twinkling lights. "Triple dog dares" repeated for 24 hours on TV. But, no matter what Paul McCartney says, everyone is simply not having a...

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Small Business Saturday -- Just How Naive Are You?

(1) Comments | Posted November 25, 2015 | 3:12 PM

Can you feel it? The building anticipation for what seems to be THE small business event of the year. I'm talking, of course, about next weekend's Small Business Saturday. Sandwiched in between Black Friday and Cyber Monday, this is the day that all of America is supposed to be honoring...

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Chris Christie Just Taught You a Business Lesson (And It's Not What You Think)

(2) Comments | Posted November 13, 2015 | 5:32 PM

What the heck happened to Chris Christie?

Christie was the favorite. He was the Republicans' golden boy. I've never met him, but it's clear that he's a good guy. He's straightforward and real. He jokes around with Jimmy Fallon and handles town hall confrontations well. He has his flaws. But...

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How Paid Time Off Policies Can Hurt Your Employees

(1) Comments | Posted November 4, 2015 | 4:29 PM

Just last month, President Obama issued an order that all companies that do work for the government must, by 2017, provide a minimum of 7 paid days off per year to their employees. He also asked Congress to pass a law doing the same for companies with more than 15...

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7 Ways to Reduce Your 2015 Taxes... Now

(0) Comments | Posted October 22, 2015 | 5:55 PM

April is not the time to think about your taxes. April is just the deadline for filing your personal tax returns for the prior year. By next April, just about all of your options to reduce your 2015 taxes will have run out. Now is the time! It's October. You...

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13 Things You're Going to Like About the New Trans-Pacific Partnership

(3) Comments | Posted October 13, 2015 | 1:00 AM

Finally, after many years of negotiations, the 12 countries (Australia, Brunei Darussalam, Canada, Chile, Japan, Malaysia, Mexico, New Zealand, Peru, Singapore, United States, and Vietnam) making up the Trans-Pacific Partnership (TPP) have finally reached a comprehensive new trade agreement. We're still a long ways away from a final sign-off -...

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The 1 Huge Thing Missing From the GOP Tax Plans So Far

(1) Comments | Posted October 2, 2015 | 11:33 AM

So far, four Republican candidates have released details of their tax plans. And yet all four are missing something -- as Donald Trump would put it -- HUGE.

Among many ideas, Jeb Bush wants to lower tax rates across the board for both individuals and corporations as well as cut...

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3 Reasons Why Trump Is Your Better Business Candidate Over Carson

(0) Comments | Posted September 18, 2015 | 1:00 AM

Ben Carson is now number two in the polls, still significantly behind Trump, but gaining. And gaining enough to have drawn the attention of (and attacks from) Trump over the past few days.

Trump and Carson have similarities - both are political outsiders with very little foreign policy experience...

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Have a Thick Skin and Three Other Things I Learned About Business From Democratic Presidential Candidate Martin O'Malley

(0) Comments | Posted September 15, 2015 | 5:45 PM

Martin O'Malley is running for president. And of course his positions on issues affecting business and the economy are important. But for an individual business owner like myself, O'Malley -- like most of the other candidates running for the country's highest office -- brings something else of significant value to...

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How's Your Data Security? The FTC Now Wants to Know

(0) Comments | Posted September 2, 2015 | 3:01 PM

I have a client who runs a hundred-person company that recently suffered a data breach. His systems were hacked, and both customer and employee data was taken from his internal server. Not only that, but the hacker left a "crypto-locker" virus that effectively disabled his entire network. The poor guy...

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Why Do So Many Small Business Owners LOVE Donald Trump?

(3) Comments | Posted August 21, 2015 | 1:51 AM

From his inflammatory comments about immigration and women to attacks on other politicians and countries around the world, Donald Trump has continued to infuriate his Republican opponents and create joy among Democrats and the media. And yet small business owners continue to overwhelmingly favor him.

A survey

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Small Businesses Were Missing From Last Week's GOP Debate

(0) Comments | Posted August 11, 2015 | 12:15 PM

Last week's two Republican debates covered a wide range of issues.

Donald Trump dominated. Carly Fiorina performed well. Hillary Clinton, Rosie O'Donnell and Megyn Kelly were attacked. Data privacy was debated and national security was discussed. The President's record, from healthcare to the Iran deal was savaged. Immigration remains a...

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Five Ways A Trump Presidency Would Affect Your Business and Mine

(0) Comments | Posted July 30, 2015 | 9:05 AM

Donald Trump's run for the Presidency is serious and should be taken seriously by business owners like you and I.

He is spending millions, putting his personal brand at stake and campaigning hard. Sure, some of the things he's saying are controversial. But he's among the leading candidates in the...

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Could the Apple Watch Be Worse Than Google Glass?

(13) Comments | Posted July 15, 2015 | 7:51 AM

Do you know anyone (either not in the tech industry, connected to Apple or a gadget geek) who owns an Apple Watch? I don't. I'm sure these people exist. But with all the publicity and fanfare I would've expected to see the Apple Watch everywhere. Something just doesn't seem right....

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5 Reasons Why You're Wrong About Kim Kardashian

(1) Comments | Posted July 2, 2015 | 1:40 PM

Just recently there was a public outcry from NPR listeners. Was it about racial inequality? Gay marriage? The Confederate flag? No. It was about Kim Kardashian. Apparently, she appeared on a game show and some listeners were furious. "Had I heard your Saturday show before I made my...

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Forget Your Bank -- Here Are Four New Sources of Capital You Probably Didn't Know

(2) Comments | Posted June 25, 2015 | 10:35 AM

Remember back in the day when your business needed financing?

Your choices were few. You could go to a traditional bank for a traditional bank loan. Or you could look for money from a family member. Or an investor. Or, if you were hoping to go public maybe an...

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