George Lakoff

George Lakoff

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George Lakoff is the author of Moral Politics, Don't Think of an Elephant!, Whose Freedom?, and Thinking Points (with the Rockridge Institute staff). He is Richard and Rhoda Goldman Distinguished Professor of Cognitive Science and Linguistics at the University of California at Berkeley, and a founding senior fellow at the Rockridge Institute.

Blog Entries by George Lakoff

The Mind and the Obama Magic

141 Comments | Posted July 6, 2008 | 09:10 PM (EST)


Barack Obama should not move, or even appear to be moving, toward right-wing views on issues -- even with nuanced escape clauses. Arianna Huffington, Paul Krugman, and the NY Times Editorial Page all agree, for various reasons. I agree as well, for many of the same reasons,...

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What Counts as an "Issue" In the Clinton-Obama Race?

Posted January 30, 2008 | 09:20 PM (EST)


Political endorsements rarely make interesting reading. But this year is different. Take the endorsements of Hillary Clinton by the New York Times [NY Times, January 25, 2008] and Barack Obama by Caroline Kennedy [NY Times, January 27, 2008].

To the editors of the New York Times, Hillary...

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The Senate Votes on Tropes and the Troops

Posted September 20, 2007 | 10:41 AM (EST)


The US Senate will make linguistics history today. Republican Senate Leader Mitch McConnell actually brought to the floor a bill based on a linguistic trope called "metonymy." The bill also makes history by trying to censure an ad. But the most "damning" part of the censure is not what...

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Whose Betrayal?

Posted September 15, 2007 | 11:26 PM (EST)


Betrayal is everywhere in the news. We learned today from the Washington Post that Alan Greenspan said, in his new book, "I am saddened that it is politically inconvenient to acknowledge what everyone knows: the Iraq war is largely about oil." Not keeping our country safe, as the troops were...

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No Center, No Centrists

Posted August 14, 2007 | 03:24 PM (EST)


"Centrism" is the creation of an inaccurate self-serving metaphor, and it is time to bury it.

There is no left to right linear spectrum in the American political life. There are two systems of values and modes of thought -- call them progressive and conservative (or nurturant and strict, as...

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Making Accountability Accountable

Posted March 15, 2007 | 07:07 PM (EST)


By George Lakoff and Glenn W. Smith

"I'm trying not to say that I'm not accountable."
--Lieutenant General Kevin Kiley, Walter Reed Hospital's former commander


Now that the Democrats in Congress can hold hearings with sworn testimony, the word "accountability" has finally become a staple...

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The Words None Dare Say: Nuclear War

Posted February 27, 2007 | 10:11 PM (EST)


"The elimination of Natanz would be a major setback for Iran's nuclear ambitions, but the conventional weapons in the American arsenal could not insure the destruction of facilities under seventy-five feet of earth and rock, especially if they are reinforced with concrete."

--Seymour Hersh, The New Yorker,...

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Escalating Truth

Posted February 14, 2007 | 11:38 AM (EST)


The U.S. House of Representatives today began debating a non-binding resolution opposing President Bush's decision to send more troops to Iraq. Democrats pushing the measure deserve support and thanks. The House action raises important questions about the ideas behind the debate and the ways those ideas have been framed.

Bush...

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Framing, Death, and Democracy

Posted January 14, 2007 | 08:49 PM (EST)


We live in a time when comedians outdo pundits. Here's Jay Leno:

"President Bush is expected to announce that he is now sending more troops to Iraq, despite the fact that his generals, his military analysts, members of Congress, and most of the American people are against the idea. The...

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Building on the Progressive Victory

Posted December 13, 2006 | 04:40 PM (EST)


As the 110th Congress prepares to take office, the post-election tug-of-war for the soul of the Democratic Party continues, with DLC folks spinning the election as a victory for centrism and others pointing to the role of economic populism.

The tug-of-war began on November 7, as Rahm Emanuel sprang to...

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Staying the Course Right Over a Cliff

Posted October 27, 2006 | 09:28 PM (EST)


The Bush administration has finally been caught in its own language trap.

"That is not a stay-the-course policy," Tony Snow, the White House press secretary, declared on Monday.

The first rule of using negatives is that negating a frame activates the frame. If you tell someone not to...

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Reframing: Words to Reclaim

Posted October 24, 2006 | 02:00 PM (EST)


Progressives are now approaching the home stretch of an all-out race to elect representatives that share our values. We know that progressive leaders need our support, and the netroots and grassroots are working overtime for this vital election.

There is also a more protracted contest taking place, one that is...

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A Call for Progressive Unity

Posted October 11, 2006 | 10:23 PM (EST)


I have long been advocating unity among progressives of all stripes, including those on the Democratic right. The far right's dominance of the Republican party make it urgent that those who oppose the far right, even on partially progressive grounds, unite.

Those on the Democratic right break down into a...

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Biconceptualism

Posted September 27, 2006 | 04:59 PM (EST)


When pundits talk about "moderates," or "the center," or "centrists," what exactly are they talking about? And why does the answer matter?

There is no single, consistent worldview, or set of ideas, that characterizes any of these terms. The terms instead refer to what we have called "biconceptuals," people who...

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Twelve Traps to Avoid

Posted September 18, 2006 | 03:40 PM (EST)


For progressives to succeed in taking back this country, we need to stay true to our values and communicate them effectively. To accomplish this mission, we need to be aware of the traps that have often tripped up progressives in the past.

In this preview of the new book,

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Five Years After 9/11: Drop the War Metaphor

Posted September 11, 2006 | 12:26 PM (EST)


By George Lakoff and Evan Frisch -- Rockridge Institute

Language matters, because it can determine how we think and act.

For a few hours after the towers fell on 9/11, administration spokesmen referred to the event as a "crime." Indeed, Colin Powell argued within the administration that...

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Occupation: The Inconvenient Truth About Iraq

Posted July 5, 2006 | 12:08 PM (EST)


We've begun with global warming. Now the U.S. and its military allies need to face another inconvenient truth, this one about Iraq: This is an occupation, not a war.

The war was over when Bush said "Mission Accomplished." A war has one army fighting another army...

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George Bush Is Not Incompetent

Posted June 26, 2006 | 09:49 PM (EST)


By George Lakoff, Marc Ettlinger and Sam Ferguson
Rockridge Institute

Progressives have fallen into a trap. Emboldened by President Bush's plummeting approval ratings, progressives increasingly point to Bush's "failures" and label him and his administration as incompetent. For example, Nancy Pelosi recently charged "The situation in Iraq and...

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The Post-Katrina Era

Posted September 8, 2005 | 12:49 PM (EST)


It is impossible for me, as it is for most Americans, to watch the horror and suffering from Hurricane Katrina and not feel physically sore, pained, bereft, empty, heart-broken. And angry.

The Katrina Tragedy should become a watershed in American politics. This was when the usually invisible people suddenly appeared...

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Rove Rides Again -- With the Help of the Democrats

Posted June 29, 2005 | 10:15 PM (EST)


For a while last week, the Democrats were doing better at framing the issues. The poll numbers showed that Bush’s approval rating was down, that around 60% of the voters had turned against the Iraq War, that support for Bush on his handling of 911 and terrorism was lower, but...

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