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Gershon Hepner

Gershon Hepner

Posted: August 8, 2009 04:35 PM

Mad Men


Of mad men gulping vodka on the rocks
while ogling secretaries whom they're scheming
to take to bed I sing, for forever dreaming
the fantasies a PC world now mocks.

The '60s is where I would like to be,
but times have changed, and I must change with them,
which makes me mad, as all my friends can see.
The former challenge was "cherchez la femme"--
pronounced, if you prefer, to rhyme with "dumb"--
but only losers hit on fellow workers
in games whose rules lead to a zero sum
because of laws that act like Muslim burkhas.

The world has changed, and men must manage lives
without the interludes that they enjoyed
back in the 60's. Will their lovely wives
step forward, please, and help them fill their void?

Inspired by Amy Chozick's article on the TV drama Mad Men ("The Women Behind 'Mad Men,'" WSJ, August 7, 2009).

In the fictional Madison Avenue advertising agency Sterling Cooper where "Mad Men" is set, male executives gulp down vodka on the rocks and ogle their neatly coiffed secretaries. Early in the series agency partner Roger Sterling tries to cheer up creative director Don Draper by assuring him that "When God closes a door, he opens a dress." In response to a question about what women want, Roger replies "Who cares?" The story centers on Don Draper and his shadowy past, but a key part of the series, the writers say, is its complicated female characters. "It's less skewed than it appears," says consulting producer Maria Jacquemetton, who is married to fellow writer Mr. Jacquemetton....

Last week, at the Los Angeles Center Studios on the set of the Sterling Cooper office, co-producer Ms. Waller talked to director Mr. Hornbacher as he prepared to shoot a tense scene between Don Draper, Roger Sterling and closeted gay art director Salvatore Romano that Ms. Waller co-wrote. Actresses with up-dos and floral blouses tucked into A-line skirts held herbal cigarettes. An ashtray on the receptionist's desk brimmed with cigarette butts stained with pink lipstick. Ms. Waller says she tries to keep a 1960s mentality in her writing. Last season office manager Joan Holloway's seemingly perfect fiancé raped her on the floor of an office at Sterling Cooper, and "I wanted her to get revenge in the third season," Ms. Waller says. "I didn't even propose it. There's no way that would've gone over."


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Of mad men gulping vodka on the rocks while ogling secretaries whom they're scheming to take to bed I sing, for forever dreaming the fantasies a PC world now mocks. The '60s is where I would like...
Of mad men gulping vodka on the rocks while ogling secretaries whom they're scheming to take to bed I sing, for forever dreaming the fantasies a PC world now mocks. The '60s is where I would like...
 
 
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03:32 PM on 08/09/2009
In the 60's men were "cherchezing" me, not anymore, although I am a hell of a lot smarter now. The good old days are those when one is strong and young with a future to conquer and no aches and pains holding them back.
08:25 PM on 08/09/2009
Cherchezing, Elinaomi? What a great neologism. Hope the language mavens pick it up. As for the bitter-sweet nostalgia, here is an antidote:

BING

Malted milk and hamburgers made greasy
remind me of the days he used to sing,
the 40’s, 50’s, living overeasy,
when music was synonymous with Bing.
Nineteen appointments then were eighteen holes
he rounded with a drink shared with a dame,
and problems were considered to be rigmaroles
for every road to Rio seemed to aim.
But times have changed, it’s difficult to sound
as frivolous as Bing when rock is hard
as drugs, and chests are chained and muscle-bound,
and in the ships of fools no holds are barred,
but though those times appear to us as olden,
nostalgia brings them back when I hear Bing,
reminding me of oldies that are golden
when men’s ears were not pendants for a ring.
06:35 PM on 08/10/2009
you are right we can lose all our sensitivity and the finally returner to the past can be a rescue .Thank you ,Gershon,you are a wonderful man and a great poet.
03:00 PM on 08/09/2009
Zakmandu is correct. Not only do cigarettes cause cancer but the glass ceiling is a mirage that men are supposed to polish while women traipse gaily through it, complaining that it exists.
02:32 PM on 08/09/2009
The good old days, when smoking did not cause cancer, and women were allowed to admire the shiny polished glass ceiling.
02:10 PM on 08/09/2009
Okay, i suppose now i HAVE to start watching the show!
10:44 AM on 08/09/2009
The key expression of this wonderful poem is :''The former challenge was "cherchez la femme"--''
05:27 PM on 08/08/2009
"Television is more interesting than people. If it were not, we would have people standing in the corners of our rooms." Author: Alan Corenk