When The Girl with the Dragon Tattoo hits movie theaters on December 21st, it will be the second major female-led franchise movie released in just over a month. The first, The Twilight Saga: Breaking Dawn - Part I, has already earned over $640 million dollars worldwide since its November 18th release and has become the third-highest grossing movie of 2011 (after Harry Potter and the Deathly Hallows: Part 2 and Transformers: Dark of the Moon -- and on a lower budget than those films). The remarkable success of the Twilight film series, with over $2 billion in worldwide ticket sales to date, proves that audiences will show up to see tentpole movies built around women. Now with the upcoming release of The Girl with the Dragon Tattoo and the spring/summer 2012 openings of Mirror Mirror, The Hunger Games, and Snow White and the Huntsman, audiences are being offered a run of female-oriented big-budget films unlike anything they've seen in recent years. After decades of lavishing resources on male-led action and comic book movies, Hollywood is finally making an effort to give women and their stories the blockbuster treatment.
In doing so, the film industry is hearkening back to what was once a strength of classic Hollywood: the blockbuster women's film. Such films were high-quality productions that elevated the unique psychology, heroism and romance of women's lives to the level of epic entertainment. The great era of this kind of women's film was in the '30s and '40s when movies like Greta Garbo's Queen Christina, Vivien Leigh's Gone with the Wind, Marlene Dietrich's The Scarlet Empress, Joan Crawford's Mildred Pierce, Greer Garson's Mrs. Miniver, and Bette Davis' Jezebel enthralled audiences. Whether they told historical or contemporary stories, such films offered a 'blockbuster' vision of women's lives -- both in terms of the resources the studios devoted to them (A-list directors and casts, big budgets) as well as in the importance they placed in their heroine's emotional journeys. Such films were a mainstay of classic Hollywood, filling box office coffers and building the careers of talented actresses. Further, these films inspired both women and men, for they successfully transformed the unique emotions and experiences of women into works of art with universal significance.
The success of classic women-led films is reflected in their status as some of the highest grossing films of all time. According to Box Office Mojo's list of the all time highest grossing films (all figures are domestic, adjusted for inflation), Gone with the Wind (1939) is still number one with an astonishing U.S. theatrical total of $1.6 billion dollars. The Sound of Music ($1.13 billion), Snow White and the Seven Dwarfs ($867 million), and Titanic ($1.02 billion) also figure in the top ten list -- and one could argue that Dr. Zhivago ($988 million) and The Exorcist ($880 million) owe much of their success to their strong female characters, as well. The success of these films shows that women and their stories have been a compelling draw in many of the biggest movies ever made.
Starting in the 1970s and 1980s, however, the action movie rose in prominence -- and a genre that naturally favors men over women took over Hollywood. The success of the male-oriented action film was used to justify spending less money on women's films, and women were increasingly relegated to lower budget romantic comedies and dramas. This led to a vicious cycle in which the modest budgets given to women's films led to modest box office returns that were then used as an excuse to spend even less on women's films -- completely contradicting the evidence of the successful women's films of the classic Hollywood era. While some fine movies were made in this period -- Norma Rae, Julia, An Unmarried Woman -- much of the heroism, glamor, and romance that had characterized the great women's films of the '30s and '40s was lost.
There was a brief resurgence of the blockbuster women's film in the '80s with Out of Africa, Terms of Endearment, and comedies like Romancing the Stone, but this promising trend petered out in the early '90s. By the late '90s, the film industry's downgrading of women's importance in the movies was such that when Titanic became a massive hit in 1997 -- a film very much built around Kate Winslet and her emotional journey -- the film's success was instead credited to Leonardo DiCaprio and to the film's special effects.
This mindset has led to another trend in contemporary Hollywood: the rise of the comic book movie. With the comic book movie, the film industry has became preoccupied with producing a never-ending stream of films based around male adolescence and coming of age. That's fine for men, but there's little there to relate to for women. On the rare occasion when a woman plays the lead in a big-budget comic book or video game movie -- say Angelina Jolie in the Tomb Raider films, or Milla Jovovich in the Resident Evil films -- her role is little different from that of a man. This is a shame because women are capable of a lot more on the big screen than simply wielding violence.
Women's life experiences are different from those of men. We wish to be leaders and to achieve success in the world, but in our entertainment we also want romance, adventure, and emotional catharsis. When the Twilight movies came along, they answered this need beautifully. Twilight's highly traditional storyline of a young woman falling in love with and taming a dangerous man has appealed to women for generations and dates back to the 19th century Gothic novel and beyond (as I describe in my analysis of the literary and mythological themes in the Twilight series). One sees this storyline in everything from the fable of Beauty and the Beast to novels like Jane Eyre and Gone with the Wind. Ultimately, this storyline serves as a metaphor for a woman's heroic quest to overcome the forces of evil and find love and fulfillment in the world.
Thus, the entire focus of Twilight is on the emotional journey of Bella Swan and not the physical action (although there is action in the film). Though I find it hard to identify with Bella's lack of career ambition, the single-mindedness of her determination to romance Edward Cullen in the face of widespread disapproval (and despite the fact that he is a vampire) demonstrates a feisty and independent spirit. This is the real 'action' of the film -- not the external violence, but the internal drama -- and this is what has proven so immensely appealing to millions of women. After all, how much action is there really in Breaking Dawn - Part I? The first half hour of the film is spent lingering on Bella's wedding, while the second half of the film features Bella lying pregnant on a couch -- with a brief honeymoon in Brazil in between, and a few scenes involving werewolves. And yet the movie has so far made over $640 million worldwide.
While the success of Twilight may be surprising to some, women's lives and their emotional journeys have been the stuff of successful storytelling for millennia. For example, the rivalry of the goddesses Hera, Athena and Aphrodite plays a central role in the events of The Iliad, while the touching portrayal of Penelope's honor and fortitude forms the emotional backbone of The Odyssey. The extraordinary depiction of Medea's emotional journey in Apollonius of Rhodes' Argonautica inspired the passionate figure of Queen Dido in Virgil's Aeneid, which in turn influenced generations of storytellers. Fast-forwarding over a millennia, women's lives and their complex characters figured in the birth of the modern novel, from Samuel Richardson's Clarissa to Jane Austen's Pride and Prejudice, Gustave Flaubert's Madame Bovary, Leo Tolstoy's Anna Karenina, and Virginia Woolf's Mrs. Dalloway. Even in Asia, the Japanese literary tradition was born in the work of female writers of the 10th - 11th centuries AD who explored women's lives in poignant masterpieces like Lady Murasaki's The Tale of Genji and Sei Shonagon's The Pillow Book.
The Girl with the Dragon Tattoo and The Hunger Games trilogies are being turned into major movie franchises because they too offer something more than simply action or violence in their portrayals of women. The Girl with the Dragon Tattoo gives us a central character, Lisbeth Salander, who is fascinating both for her psychological complexity and her intelligence. The Hunger Games is compelling because its heroine, Katniss Everdeen, has to learn how to negotiate complex rivalries in order to stay alive in the games. In the upcoming Snow White adaptations Mirror Mirror and Snow White and the Huntsman, the heroines are forced to confront the deadly jealousy and vanity of a wicked queen. Although there is action in all these films, it is the emotional journeys of the women involved that will likely be the main draw.
This is what forms the core similarity between the contemporary women's blockbuster films of today and the great women's films of the classic Hollywood era. Whether it be The Girl with the Dragon Tattoo or Mildred Pierce, these movies depict their female leads dealing with the central issues of love, friendship, betrayal, and ambition that women everywhere have to deal with in their own lives.
By lavishing big budgets on these women's movies, Hollywood is acknowledging that women's stories are worthy of being told on the grand scale. Epic roles in epic films give women the chance to exhibit crucial qualities -- our potential for leadership, our capacity for honor, love, intelligence, and nobility. Such films also give men the opportunity to relate to women's stories as if they were their own. It's the least the movies can do to reflect the dramatic and consequential lives women are living today and have lived throughout history.
Emma Gray: "Dragon Tattoo" Movie: Women, Forget The Marketing, See The Film
I would add into that an observation regarding the constant insults about the "stupidity" of reality TV and daytime talk shows. Which are shows aimed at women. We hear little about the stupidity of late night (male) talk shows, macho man doing anything, or sports. We need to grow a backbone and see this constant put downs of female centered interests and activities for the frightened control freakery that it is. The media is NOT all about money, as your article shows. it's about power and ego.
It doesn't really matter to most people whether the lead is male or female centric. What most people who see a movie want is to be entertained. Not preached to, made to feel inadequate, or made to feel depressed.
Why do you think that the vast majority of "hit" movies are the typical good v evil type of story? They are entertaining and don't bring people down to near suicidal levels.
http://mankabros.com/blogs/btp/2011/12/20/the-girl-with-the-dragon-tattoo-review/
Instead I'll just say that if your gist is that Hollywood may finally accept that rom-coms are not the only way to gain a female consumer, then I wholeheartedly applaud that idea. I'm so sick of the surprisingly misogynistic plots for rom-coms. Where are the biographical movies for women? I loved Cate Blanchett's Elizabeth. Why can't that movie for Janis Joplin ever get off the ground? Instead we're going to be subjected to a porn star's biography? More than Twilight or GWDT I think The Help and Bridesmaids have shown producers that women are starving for something other than the Jennifer Aniston/Drew Barrymore/Katherine Heigl rom-com.
In a weird way, I think the recent economic downturn has helped. People are more judicious of their dollars than ever and don't seem willing to just throw them away for everything Hollywood throws out at them. So similar to other big corporations who scoop up the edgier little guys (McDonald's buying Chipotle, Quaker Oats buying Snapple), I hope we'll see them take more risks and fund smarter women-centric films. In this business climate, they have to go after every dollar they can.
And I too would like to see more interesting biopics and historical epics built around women. Cate Blanchett is great in everything she does and should be made the lead in more big films. Angelina Jolie should also be playing major historical and dramatic roles, not just action heroines. The same is true of many other talented actresses.
What surprises me is that we have more powerful women executives than ever in Hollywood, but it hasn't led to a dramatic increase in the number of films featuring women. Perhaps this upcoming slate of women-oriented blockbusters, if they perform as hoped for at the box office, will change that.
And I would love to see more women directors and screenwriters as well. Why are there so few major women directors at the studio level, when we all know perfectly well there are lots of talented women filmmakers out there in the indie film world?
I know a lot of people have problems with the Twilight Saga, especially feminist criticism of Bella's self-abuse, lack of motivation beyond anything romantic, etc. I think it's interesting to see how the bland Bella has served as a basis to build upon with other women-centric films. From Bella's box office numbers will spring Katniss Everdeen's bravery. Though the two Snow White films coming out in the spring are a little problematic in that they are revamps of a staid, traditional, passive fairy tale princess, it will also be interesting to see how the films treat their female characters and how the box office will treat the films.
I'm looking forward to see if this trend of women's blockbusters keeps going. We've got Bridesmaids, Julie and Julia, and now these. Hollywood execs need to get it through their heads that aiming every movie at 18-year-old guys isn't the best plan. Women go see films and will pay to see interesting films featuring women.
While Twilight is far from perfect as a women-centered vehicle, I like the fact that it takes romance seriously and that its massive box office has shown Hollywood that women will turn out to see women-centered movies. I too am tired of movies only being made for fanboys. (And many fanboys aren't even 18 years old. Many of them are well into their 40s and still behaving like adolescents.) You put it very well here:
"From Bella's box office numbers will spring Katniss Everdeen's bravery."
I too hope that these upcoming women's blockbusters do well. What I like is that we're getting a variety of characters and storylines in these movies - from Lisbeth Salander and Katniss Everdeen to Snow White and Bella Swan - there's a variety here that represents the varied interests of women and of the many different roles that we play in our own lives. Sometimes we want to be active and heroic, and sometimes we want to be more romantic and interdependent. It's important to have an interesting range of entertainment that reflects that.
Snow White and the Huntsman may also be problematic, though I'll reserve judgment on the film as it hasn't come out yet. The trailer presents the titular character (Snow White) with absolutely no dialogue, and while the Queen has a big speaking role in the trailer she is a villain and says things like "beauty is my power." So far the only female to really identify with on screen is the monstrous feminine who wields beauty like a weapon, which doesn't convince me it'll be a positive portrayal.
One female led film I'm looking forward to? Brave. That gets my hopes up.
And you raise an interesting issue:
"women can identify with male leads whereas men don't tend to identify with women-led films, calling them 'chick flicks.'"
Simone de Beauvoir addressed this in The Second Sex when she noted that men and their experiences are treated as the norm and women are treated as the deviation, or 'other.' There's no reason why men can't relate to good female characters in movies as much as women relate to good male characters in movies. What is interesting is that when the quality reaches a high enough level, as it does in classic Hollywood's films, that actually does happen.
Again, thanks for the article. I'll definitely keep an eye out for strong female leads in the future, and try and go on opening weekends to films that promise to deliver this so as to make a difference in the box office.
I'd have understood this article completely had those two movies not been decidedly anti-feminist.
If you are going to dispute the fact that Twilight actually is not oriented around its lead female character and that Kristen Stewart has nothing to do with the film series' success, you will have to provide some concrete facts to support your argument - not blanket denunciations.
I still find it amazing the people are so unwilling to credit women for their success in movies. When a male is the lead in a film and it is a success, he gets the credit. When a woman is the lead in any kind of major film (see Titanic), everyone else but her gets the credit.
It's a really disturbing double standard, and sadly, one that women who are successful have to face in many other areas of business and life as well.
"Ultimately, this storyline serves as a metaphor for a woman's heroic quest to overcome the forces of evil and find love and fulfillment in the world."
I've never seen such an open admission that women deliberately seek out dramatic situations because conquering their self-imposed problems provides an "emotional catharsis".
The difference between men and women is that men seek to solve real problems or right actual injustices, whereas a woman prefers to spawn her own story from scratch, casting herself as the hero to overcome a problem which wouldn't exist had she not deliberately sought conflict. Now that women can support themselves financially, they are more free than ever to indulge such fantasies that reward and reinforce negative male stereotypes. I become more convinced by the day that chivalry was always a male-driven concept, as women have no use for a life which doesn't feature them as downtrodden.
If you really believe that only men "solve real problems" or "right actual injustices" then
I suppose in your opinion Erin Brockovich, Norma Rae, (Karen) Silkwood, Madame Curie, are movies where women just make up problems so they could be heroes and denigrate men? And women in movies who are interested in "finding love" means what to you? They want love with other women since all women are man-haters? Or that they want love with "negative male stereotypes"? Why would they want love with the thing they supposedly hate? Your theories make no sense.
Write an article when female directors and actresses outnumber the men. THAT is an indicator. For now, we just need to make that happen.