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Grant Cardone

Grant Cardone

Posted: May 15, 2010 10:52 PM

Competition is NOT Healthy

What's Your Reaction:

2010-05-16-FirstBook.jpeg Competition is not health for you or your company and I know you've been told the exact opposite your whole life. But if you look at the most successful of companies and people you will find they have moved beyond the concept of competition and into the realm of domination. They seek to be first in the minds of their customer and their markets.

If competition is healthy, domination is like being completely immune. Take Apple do they compete, no they dominate! How about Intel, Starbucks, Exxon, Goldman Sacks, Google, and other behemoths? While competition may be healthy for the customer and even stimulate creation the reality is, anyone that is trying to be competitive is actually chasing some other idea or concept. Domination is an entirely different level of thinking and action. The giants literally don't play the game but make the rules to the game.

Benefits of Domination Thinking and Actions:
1) You are not chasing someone or something else.
2) You aren't a player in the game you are the game.
3) You are what others measure against.
4) You are thought of first.

Getting yourself and your organization to think in terms of domination and being first is covered in my upcoming book, If You're Not First, You're Last, How to Dominate the Competition. It is being released the first week in June and available for pre-orders now and already it looks like it will hit the New York Times Best Seller List. Let's face it who doesn't want to be in first and how can it not be the best position to be in when times are tough.

Grant Cardone, Author and International Speaker

 
 
 

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12:09 PM on 05/17/2010
Competition is not healthy? At first I thought you were nuts, but you're right.

True segment dominators don't compete against others, they dominate their circumstances. It's true of legendary performers in sports, business, politics, EVERYTHING! That's not a small shift in thinking, it's a seizmic shift!
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DiogenesOfAlaska
Mitt Romney for president - of the Cayman islands!
04:01 PM on 05/16/2010
One heckuva historically well-chosen moment to start advertizing a book of that title.

Are you like trying to get burnt?

:-)
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Romeover
Civilization is for weaklings.
10:41 AM on 05/16/2010
Competition is important. Competition is fun.

Cooperation is important too. Cooperation is satisfying.

A balance is needed.

"Domination" is not that balance.
10:16 AM on 05/16/2010
I think this is baloney. Take IBM. They were and still are bigger than Apple. They did try to push Apple out but failed.

Apple remained through determination, very hard work and wonderful creativity. Apple is still that kind of company. And if they ever fail to be, they would soon be history.

Nice try on this domination theory but it doesn't fly very well.
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mommadona
I paint. I blog. Therefore, I am.
03:59 AM on 05/16/2010
He who dominates is also completely responsible for what is dominated.

This type of thinking is why we're in the mess we are today, globally.

Domination with no accountability.

We're literally killing ourselves.

Disgusting.
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Nosybear
Liar, damned liar and statistician
01:07 AM on 05/16/2010
Incorrect. Competition is healthy. What makes it unhealthy is when you're competing with the other guy and not yourself. Great companies do not care what the competition is doing. Toyota, for example, does not care if other car company executives tour their plants. By the time they can be copied, they will be doing something different anyway. Great companies do two things: They keep the customer squarely in the line of sight of anything they do and they constantly strive to become better at meeting their customers' needs. The competition that makes companies great is internal competition, the drive to be better, the drive to serve their customers' needs and to keep their customers happy with their products. That separates the great companies from the merely good ones.
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Grant Cardone
NY Times Best Selling Author
09:34 AM on 05/16/2010
we agree on the guts but you dont like the title - but had I not titled it that way you wouldn't have read it - thanks for commenting ... Toyota by the way is a perfect example....
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LeftRight
TANSTAAFL
12:14 AM on 05/16/2010
Grant,

That doesn't mean that competition is not healthy, that just means that competition is not the natural state of capitalism. It's still GOOD, it's just not good for the individual business!
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Nosybear
Liar, damned liar and statistician
01:10 AM on 05/16/2010
I have a hypothesis I don't have the statistics or math to prove, that monopoly or duopoly is the natural state of unregulated capitalism. When a technology or idea becomes available, multiple companies find ways to capitalize it. Almost at random, one of them becomes a little more well-known than others, subtly gaining advantage until it eliminates or buys its competitors, becoming more famous, bigger. At some tipping point, it's no longer profitable to compete against this company except maybe at the fringes (look at Apple vs. Microsoft). You wind up with one or two big providers and a few at the fringes. The exception to this in American business is beer: As the big guys buy each other up and compete to produce swill faster, the number of microbreweries is exploding to meet the needs of a specific customer, those of us who drink for taste rather than effect.
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mommadona
I paint. I blog. Therefore, I am.
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LeftRight
TANSTAAFL
09:29 AM on 05/16/2010
You're partly right. It's not that there's an exception for beer, it's that the BIG guys haven't yet had time to knock each other out, so they aren't focusing on the small fry.
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Grant Cardone
NY Times Best Selling Author
09:37 AM on 05/16/2010
Exactly rIght Leftright .... Not good for ind.